Markt für sichere 3D-Authentifizierung – Erkenntnisse aus globaler und regionaler Analyse – Prognose bis 2031

  • Report Code : TIPRE00021739
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 135
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Der Markt für sichere 3D-Authentifizierung wurde im Jahr 2020 auf 557,9 Mio M-Commerce-Umsätze auf der ganzen Welt, die mit steigenden Smartphone-Verkäufen und der Internetdurchdringung einhergehen, treiben das Wachstum des Marktes für sichere 3D-Authentifizierung voran. Mit der Zunahme von Online-Shopping-Portalen und der Verfügbarkeit von Online-Zahlungsmethoden kommt es zu einem erheblichen Anstieg von Online-Betrug. Dieser Faktor treibt die Einführung der 3D-Authentifizierungstechnologie voran. Darüber hinaus wird erwartet, dass das Aufkommen von 3D Secure 2.0 und die guten Aussichten in den asiatischen Volkswirtschaften den Anbietern sicherer 3D-Authentifizierungstechnologie zahlreiche Wachstumschancen bieten werden.



Auswirkungen der COVID-19-Pandemie auf den 3D Secure-Markt

Aufgrund des COVID-19-Ausbruchs und des anschließenden Anstiegs der E-Commerce-Verkäufe haben die Betrugstrends erheblich zugenommen. Um dies einzudämmen, übernehmen Zahlungsdienstleister (PSPs), Händler und Banken bereitwillig das Framework für die sichere 3D-Authentifizierung, was wiederum das Wachstum des Marktes für sichere 3D-Authentifizierung ankurbelt. Darüber hinaus hat das Auftreten der COVID-19-Pandemie zu einem Anstieg der digitalen Transformation bei allen Banken geführt, sodass Kunden Zahlungen online tätigen können. Dieser Faktor führt zu fruchtbaren Ergebnissen bei Online-Zahlungsmethoden und wird die Verbreitung der Authentifizierungstechnologie erhöhen. Die zunehmende Tendenz zu digitalen Lösungen im Bankwesen bietet dem Markt eine große Chance, die Authentifizierungstechnologie schneller zu verbessern und zu fördern.



Lukrative Regionen 3D-Secure-Anbieter



Markteinblicke für 3D-Secure-Authentifizierung



Erstaunliches Wachstum auf dem asiatischen Markt



Die asiatische Wirtschaft verzeichnet aufgrund der starken Nutzung von Online-Shopping-Portalen einen zunehmenden Einsatz der sicheren 3D-Authentifizierungstechnologie. Länder wie China, Indien, Japan und Singapur führen in ihren Hoheitsgebieten Authentifizierungstechnologien ein. Die steigende Nachfrage nach digitaler Transformation in Banken hat zu einem zunehmenden Einsatz der sicheren 3D-Authentifizierung in Asien geführt. Auf dem asiatischen Markt hat die Einführung von Echtzeitzahlungen zu einem drastischen Anstieg des Zahlungsbetrugs geführt, wobei vier von fünf APAC-Banken laut den Ergebnissen der Fico-Umfrage vom Januar 2020 einen Anstieg der Verluste verzeichneten Die Erleichterung der Einführung von Open Banking führt auch zu Betrug im digitalen Banking. Es wird prognostiziert, dass die oben genannten Faktoren lukrative Wachstumschancen für die Einführung der sicheren 3D-Authentifizierungstechnologie schaffen werden.



Komponentenbasierte Markteinblicke



Basierend auf der Komponente wird der Markt in Lösungen und Dienstleistungen segmentiert. Das Lösungssegment war im Jahr 2020 führend auf dem Markt für sichere 3D-Authentifizierung und wird im Prognosezeitraum voraussichtlich weiterhin einen Mehrheitsanteil am Markt halten. Im aktuellen Szenario nehmen die Online-Einkäufe aufgrund der kontinuierlichen technologischen Entwicklung zu, was zu einem Anstieg des Online-Betrugs führt. Auch im Ökosystem des Online-Shoppings wimmelt es von Betrug; Dies ermutigt Händler, Banken und Acquirer, Geld zu investieren, um schnelle, einfache und zuverlässige Online-Zahlungslösungen mit einem hohen Maß an Sicherheit anzubieten.



Markt für sichere 3D-Authentifizierung, nach Endbenutzern (2020 und 2028)



Endbenutzerbasierte Markteinblicke



Im Hinblick auf den Endbenutzer ist der Markt in Banken sowie Händler und Zahlungsabwickler unterteilt. Das Segment der Händler und Zahlungsabwickler führte das Endbenutzersegment an. Händler sind die anderen Nutzer von sicheren 3D-Authentifizierungslösungen, um das Risiko von Online-Betrug zu mindern. Im aktuellen Szenario haben noch nicht alle Händler vollständig von 3D Secure 1 auf 3D Secure 2 umgestellt. Dennoch unterstützen Spieler wie Marqeta sowohl 3D Secure 2 als auch 3D Secure 1 für Visa.



Strategische Einblicke



Die auf dem Markt für sichere 3D-Authentifizierung tätigen Akteure konzentrieren sich auf Strategien wie Fusionen, Übernahmen und Marktinitiativen, um ihre Marktpositionen zu behaupten. Nachfolgend sind einige Entwicklungen wichtiger Akteure aufgeführt:



Im Mai 2021 gingen Netcetera und Nok Nok Labs eine Partnerschaft ein, um Händlern und Zahlungsanbietern delegierte Authentifizierungslösungen für die Protokolle PSD2-SCA und 3DS 2.x anzubieten Compliance.



Im Januar 2021 führte Omise, ein Zahlungsdienstleister, den Netcetera 3-D Secure Server für sichere Online-Zahlungstransaktionen in der APAC-Region ein und machte Omise damit zu einem der ersten PSP-Kunden, der EMV 3DS implementierte 2.2-Protokoll.



Im August 2019 haben mSIGNIA und Signifyd eine Partnerschaft geschlossen, um eine neue Generation sicherer Zahlungsdienste für die starke Verbraucherauthentifizierung (SCA) PSD2 zu entwickeln und mehr Zahlungen mithilfe einer analytisch erweiterten, EMV 3DS-kompatiblen Händlerumgebung zu garantieren.



Nach Komponente




  • Lösung

  • Dienste


Nach Endbenutzer



    < li>Banken
  • Händler und Zahlungsabwickler


Nach Geografie




  • Nordamerika

    • USA

    • Kanada

    • Mexiko




  • Europa

    • Frankreich

    • Deutschland

    • Italien

    • Großbritannien

    • Russland

    • Übriges Europa



  • Asien Pazifik (APAC)

    • China

    • Indien

    • Südkorea

    • Japan

    • Australien
    • Rest von APAC



  • Naher Osten und Afrika (MEA)

    • Südafrika

    • Saudi-Arabien

    • VAE

    • Rest von MEA



  • Südamerika (SAM)

    • Brasilien

    • Argentinien

    • Rest von SAM




Unternehmensprofile




  • Netcetera

  • GPayments Pvt. Ltd.

  • ASEE Group

  • AsiaPay Limited

  • Modirum

  • mSignia, Inc

  • Ravelin Technology Ltd
  • RS Software

  • UL, LLC

  • iZealiant Technologies Pvt. Ltd.

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Which region led the 3D secure authentication market in 2020?

Presently, North America held the largest revenue share of global 3D secure authentication market. With the rising adoption of digital technologies for making payments, the implementation of authentication technologies is increasing. Significant innovations in online banking through digital technologies improve customer’s personal banking experience, while commercial banking is pressurized to catch up. The increasing demand for advanced technologies for making payments faster, safer, and smooth is driving the market in North America.

Which factor is driving growth of the 3D secure authentication market?

As an e-commerce transaction process includes multiple parties like merchants, marketplace, financial institutes, and payment gateways, apart from customers, emerge at different stages. The mentioned parties act as an attack point or vulnerability for malicious issues. Due to the adoption of advanced technologies, there has been a rise in digital payment methods across the world. The rise in digital payment methods has also boosted a threat of online frauds. In India, the Data Security Council of India have conducted a joint study with PayPal in context to addressing the rising concerns for putting light on sophisticated online payment threats & frauds included in a payment ecosystem.

Which component led the 3D secure authentication market?

The solution segment is leading the global 3D secure authentication market. In the current scenario, with continuous technological developments, online shopping is increasing, which is resulting into rise in online fraud. The ecosystem of online shopping is surrounded with fraud also; which is encouraging merchants, banks, and acquirers to invest money to offer fast, simple, and reliable online payment solutions with high level of security. Therefore, by using 3D secure as a way to combat online fraud, the banks and merchants can work together

The List of Companies - 3D Secure Authentication Market

  1. Netcetera
  2. Gpayment Pvt Ltd.
  3. ASEE GROUP
  4. Asiapay Limited
  5. Modirum,
  6. Msignia, Inc.
  7. Ravelin Technology Ltd
  8. RS Software
  9. UL LLC
  10. Izealiant Technologies Pvt. Ltd.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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