緑茶市場 - 2031 年の成長予測、統計および事実

  • Report Code : TIPRE00008949
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 169
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緑茶市場は 2018 年に 127 億 7,760 万米ドルと評価され、2019 年から 2027 年にかけて 6.0% の CAGR で成長し、2027 年までに 214 億 5,620 万米ドルに達すると予想されています。



緑茶はCamellia sinensis 植物から調製されます。 Camellia sinensis 植物の葉芽と乾燥葉は緑茶の調製に使用されます。これらの葉をフライパンで炒めて蒸し、乾燥させて作ります。緑茶は通常、酵素加水分解技術によって製造されます。緑茶は、うつ病、肺がん、肝臓がん、結腸がん、胃がんなどのさまざまな種類のがんなど、さまざまな健康上の問題に対して効果があることが知られています。いくつかの科学的研究では、緑茶の摂取が思考力の向上に有益であり、体内のコレステロールとトリグリセリドの低下にも役立つことが証明されています。 2018年、アジア太平洋地域は世界の緑茶市場で最大のシェアを占めています。アジア太平洋地域の最大の市場シェアは、主に消費者のライフスタイルパターンの変化と、健康的で自然な食品を好むことに起因しています。緑茶の摂取による健康上の利点に対する意識の高まりにより、この地域での緑茶の需要は増加すると予想されています。緑茶メーカーは、中国、インド、日本、韓国などの先進国での緑茶需要の高まりに応えるため、生産活動を拡大しており、今後も緑茶市場の成長が見込まれています。



世界の緑茶市場



市場洞察



フレーバー緑茶の健康上の利点は緑茶市場の成長に影響を与えています



先進地域と発展途上地域の消費者は最近、自分の健康に対する意識を高めています。緑茶はCamellia sinensisの葉と蕾から作られており、枯れたり酸化したりする過程はありません。緑茶の摂取は、がん、肝硬変、肥満、血圧、その他多くの慢性疾患を予防することが知られています。また、脂肪細胞の分解と循環路への排出を助けるカフェインやポリフェノールなどの生理活性物質で構成されているため、体重を減らすのにも役立ち、それによってその需要を促進します。緑茶とレモンを組み合わせて作られた飲み物には、いくつかの抗炎症作用と抗菌作用があるため、多くの健康上の利点があります。アロエベラ緑茶には、アミノ酸、ビタミン、ミネラル、多糖類、酵素などの栄養素が含まれていると言われています。シナモン緑茶は、胃や消化器疾患と闘い、食物を適切に分解し、栄養素を効率的に吸収する体の能力を高めることで消化を促進します。バジル緑茶は、不安を軽減しながら記憶力を高めるのに役立ちます。トゥルシー緑茶には、フリーラジカルから体を守るのに役立つ植物栄養素と抗酸化物質が豊富に含まれています。緑茶の幅広い応用基盤とサプライチェーンの一貫した成長は、市場規模にプラスの影響を与えると予想されます。



タイプインサイト



タイプベースの緑茶市場は次のとおりです。緑茶ティーバッグ、緑茶インスタントミックス、アイス緑茶、ルーズリーフなどに分かれています。緑茶ティーバッグ部門は世界の緑茶市場で最大のシェアを占めています。さらに、ルーズリーフセグメントは、予測期間中に大幅な成長を示すと予測されています。緑茶ティーバッグは通常、濾紙、食品グレードのプラスチック、またはシルクコットンで作られています。緑茶ティーバッグにはジンジャー、ミント、レモンなどさまざまなフレーバーがあります。緑茶ティーバッグは持ち運びが簡単で、すぐに準備できるため、都市部で非常に好まれています。さらに、緑茶の革新的でユニークなエスニックフレーバーの注目度が高まっているため、市場での緑茶ティーバッグの需要が増加しています。緑茶ティーバッグの使用の増加は、市場規模にプラスの影響を与えています。



種類別の世界の緑茶市場 - 2018 年および 2018 年。 2027



フレーバーに関する洞察



緑茶市場は、レモン、アロエベラ、シナモン、バニラ、バジルなどのフレーバーに基づいて分類されています。形状に基づく世界の緑茶市場はレモン部門が主導し、最大の市場シェアを保持しました。レモン緑茶には、抗酸化物質、フラボノイド、その他の植物栄養素が含まれており、いくつかの慢性疾患や急性疾患との闘いに役立ちます。アイスレモン緑茶としてもご利用いただけます。緑茶に新鮮なレモン汁を加えると、風味が増し、薬効が高まります。緑茶とレモン汁を組み合わせると、抗炎症作用と抗菌作用のあるビタミンCが豊富なドリンクが生まれます。また、心臓の健康と輝く肌も強化します。レモン風味の緑茶の心地よい香りは、さまざまな健康上の利点があるため、消費者によって消費されています。



流通チャネルに関する洞察



流通チャネルに基づいた、世界の緑茶市場スーパーマーケットとスーパーマーケットに分類されます。ハイパーマーケット、コンビニエンスストア、オンラインなど。 2018年、スーパーマーケットとハイパーマーケット部門が世界の緑茶市場をリードしました。ハイパーマーケットやスーパーマーケットは、緑茶ミックスやアイス緑茶、バジル、トゥルシー、蜂蜜、レモンなどのさまざまなフレーバーの緑茶など、さまざまな緑茶製品を販売するセルフショップです。これらの幅広い製品は、顧客を引き付けるために、さまざまなセクションや棚を非常に組織的に配置しています。これらのタイプの店舗は、消費者にさまざまなブランドの製品を 1 か所で幅広い選択肢を提供し、他の流通チャネルと比較して手頃な価格を提供します。さまざまなブランドの緑茶製品が低価格で幅広く入手できるため、顧客はスーパーマーケットやスーパーマーケットで緑茶を購入するようになりました。



戦略的洞察



企業は世界的に事業展開を拡大するために一般的にいくつかの戦略を採用しており、これが市場規模にさらに影響を与えています。緑茶市場のプレーヤーは、顧客ベースを拡大し、世界中で大きな市場シェアを獲得するために、研究開発への拡大と投資の戦略を採用しています。これにより、プレーヤーは世界的にブランド名を維持することもできます。



< p>世界の緑茶市場 - タイプ別




  • 緑茶ティーバッグ

  • 緑茶インスタントミックス

  • アイス緑茶

  • ルーズリーフ

  • その他


世界の緑茶市場 - フレーバー別




  • レモン

  • アロエベラ
  • シナモン

  • バニラ

  • バジル

  • その他


世界の緑茶市場 - 流通チャネル別< /p>


  • スーパーマーケットとハイパーマーケット

  • コンビニエンスストア

  • オンライン

  • その他


会社概要




  • アリゾナBeverage Co.

  • Associated British Foods plc

  • Dilmah Ceylon Tea Company PLC.

  • Finlays

  • Hankook Tea

  • >伊藤園

  • キリンホールディングス株式会社

  • ネスレSA

  • タタ・グローバル・ビバレッジ

  • ユニリーバ


Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Which key factors drive the growth of green tea market across the globe?

The increasing awareness regarding health benefits and the rising focus of consumers on importance of health are some of the vital factors which are expected to fuel the growth of the green tea market throughout the forecast period. Moreover, the growing number of obesity cases and cardiovascular diseases is projected to boost the demand for green tea across the globe. As green tea is said to reduce the effect of cancer cells, LDL cholesterol and cures body and headache its demand is estimated create lucrative opportunities for the manufacturers over the forecast period.

Which global region is the largest market for green tea?

APAC held the largest share of the global green tea market. The demand for green tea is expected to increase in the region with the growing awareness of the health benefits attributed with the consumption of green tea. The green tea manufacturers are expanding their production activities in developed countries such as China, India, Japan, and South Korea so as to meet the rising demands of green tea in the region. North America is estimated to register the fastest CAGR in the market over the forecast period. The rapid growth of this region is primarily attributed to the rising awareness related to health benefits and rich nutritional profile offered by green tea

Which is the most widely used type of green tea and why?

The green tea bag segment is expected to lead the global green tea market during the forecast period. Green tea bags are highly in demand across the world owing to its medicinal and nutritional properties. Green tea has many health benefits such as enhances brain function, helps reducing fats, and reduces risks of cancer. The green tea bags are available in various flavors like ginger, mint, lemon, and amongst others. The green tea bags are generally made of filter paper, food-grade plastic, or silk.

The List of Companies - Global Green Tea Market

  1. AriZona Beverage Co.
  2. Associated British Foods plc
  3. Dilmah Ceylon Tea Company PLC.
  4. Finlays
  5. Hankook Tea
  6. ITO EN
  7. Kirin Holdings Company Ltd
  8. Nestle S.A.
  9. Tata Global Beverages
  10. Unilever

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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