ヘアカラー市場 - 2031 年の成長予測、統計および事実

  • Report Code : TIPRE00029506
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 150
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[調査レポート]ヘアカラー市場は、2022 年の 237 億 6,228 万ドルから 2028 年には 352 億 169 万ドルに成長すると予想されています。 2022 年から 2028 年にかけて CAGR 6.8% で成長すると推定されています。

ヘアカラー製品は、酸化 (パーマネント) カラーとダイレクト (一時的または半パーマネント) カラーに分類されます。ヘアカラー製品は、髪と頭皮のケアに役立ちます。 2021 年には、アジア太平洋地域が世界のヘアカラー市場を支配しました。ストレスや不適切な食生活が原因で働く若い労働者の間で白髪が増えていることは、主にヘアカラー市場を牽引しています。韓国、香港、台湾、シンガポールなどの東南アジア諸国の人口は、日本よりも急速に高齢化しており、ヘアカラー剤市場がこれらの国での存在感を拡大する絶好の機会を生み出しています。欧州連合および北米地域では、女性はますます自然でオーガニックなヘアケア製品を求めています.

戦略的洞察

ヘアカラー市場予測、地域別、2021~2028年

市場の洞察

ナチュラルおよびオーガニックヘアカラーに対する高い需要

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近年、ヘアカラーの有毒な化学成分の有害な影響についての認識が高まっているため、自然でオーガニックなヘアケアの需要が高まっています.ナチュラルおよびオーガニックのヘアカラー製品には、髪にダメージを与えたり、ユーザーの全体的な健康に影響を与える化学物質は含まれていません。植物由来のヘアカラーやカラー剤の需要が高まっています。天然およびハーブのヘアカラー製品はアンモニアを含まず、合成製品よりも害が少ないと考えられています.メーカー各社は、植物抽出成分を配合した商品を紹介しています。ロレアルは、高まる需要に応えるアンモニアフリーのヘアカラー、イノアを開発しました。 2020 年、レブロンは画期的なビーガン ヘアカラー トータル カラーを発売しました。これは、100% の完全なカバレッジを提供する最初のクリーンでビーガンのパーマネント ヘア カラーです。 Total Color は、健康的な輝きを促進し、最大 6 週間色の鮮やかさを保ち、切れ毛を抑えた高性能の家庭用ヘアカラーです。このように、メーカーによるナチュラルでオーガニックなヘアカラーの製造の増加は、ヘアカラー市場に成長の機会を提供しています。

製品タイプの洞察



< p>製品タイプに基づいて、ヘアカラー市場はパーマネント、セミパーマネント、テンポラリーに分類されます。 2021 年には、パーマネント セグメントが市場で最大のシェアを占めました。パーマネント ヘア カラーは長持ちするカラーであり、髪が成長するまで持続するため、白髪をカバーする理想的なソリューションとなります。

製品別のヘア カラー市場シェアType, 2021-2028

Arctic Fox、Coty Inc.、Henkel AG & Co. KGaA、Kao Singapore Pte Ltd.、LOreal Groupe、Revlon、Hygienic Research Institute Pvt. Ltd. (Brand-Streax)、PZ Cussons Beauty LLP、Unilever Plc、および Wella Operations US LLC は、ヘアカラー市場で活動している主要企業です。主要なプレーヤーは、合併や買収、製品の発売などの戦略を採用して、地理的なプレゼンスと消費者ベースを拡大しています。

スポットライトをレポート

  1. プレーヤーが効果的な長期戦略を立てるのに役立つ、ヘアカラー業界の進歩的なトレンド 
  2. 先進国市場と発展途上国市場での成長を確保するために企業が採用するビジネス成長戦略 
  3. 2020年から2028年までの世界のヘアカラー市場の定量分析 
  4. さまざまな業界におけるヘアカラーの需要の推定 
  5. ヘアカラー業界におけるバイヤーとサプライヤーの有効性を示すポーターズ ファイブ フォース分析 
  6. 競争の激しい市場シナリオとヘアカラーの需要を理解するための最近の動向 
  7. 市場の動向と見通し、およびドライバーと抑制を含むヘアカラー市場の成長を左右する要因 
  8. 世界のヘアカラー市場の成長に対する商業的関心を支え、意思決定プロセスを支援する戦略について理解する 
  9. 市場のさまざまなノードでのヘアカラー市場規模
  10. ヘアカラー市場とその業界ダイナミクスの詳細な概要とセグメンテーション
  11. 有望な成長機会を持つさまざまな地域のヘアカラー市場規模

「2028 年までのヘアカラー市場分析」は、世界のヘアカラー市場トレンド分析に特に焦点を当てた、消費財業界の専門的かつ詳細な調査です。レポートは、詳細な市場セグメンテーションで市場の概要を提供することを目的としています。市場は、製品の種類、種類、流通チャネル、および地理に基づいて分割されます。製品タイプに基づいて、市場は永続的、半永続的、および一時的に分割されます。タイプに関しては、市場はパウダー、クリーム、およびその他に分割されます。流通チャネルに基づいて、市場はスーパーマーケットとハイパーマーケット、専門店、オンライン小売店などに分割されます。地理に基づいて、市場は主に北米、ヨーロッパ、アジア太平洋、中東およびアフリカ、南および中央アメリカに分割されます。天然および有機ヘアケアに対する需要の増加と、新製品の革新により、世界中のヘアケア市場に成長の機会がもたらされています。

会社概要

  1. アークティック フォックス
  2. Coty Inc.
  3. Henkel AG & Co. KGaA
  4. Kao Singapore Pte Ltd.
  5. ロレアル グループ
  6. Revlon
  7. 衛生研究所 Pvt. Ltd. (Brand-Streax)
  8. PZ Cussons Beauty LLP
  9. Unilever Plc
  10. Wella Operations US LLC
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


In 2021, which product type segment accounted for the largest share in the hair color market?

In 2021, the permanent segment held the largest market share of the global hair color market. Permanent hair colors do not wash out and they look more natural.

Can you list some of the major players operating in the global hair color market?

The major players operating in the hair color market are Arctic Fox, Coty Inc., Henkel AG & Co. KGaA, Kao Singapore Pte Ltd., L’Oreal Groupe, Revlon, Hygienic Research Institute Pvt. Ltd. (Brand-Streax), PZ Cussons Beauty LLP, Unilever Plc, and Wella Operations US LLC.

What is the key driver for the growth of the global hair color market?

Increased incidence of grey hair among the young working population, due to stress and improper diet, is one of the major driving factors driving the market growth. Permanent hair colorants offer long-lasting hair color, due to which they have a high demand among the consumers. Moreover, consumers are shifting towards the organic and natural hair colors. To tackle this challenge, manufacturers are coming up with hair colors that are ammonia free. These are some of the factors driving the hair color market growth.

In 2021, which region held the largest share of the global hair color market?

In 2021, Asia-Pacific accounted for the largest share of the global hair color market. An aging population and the changing fashion trends have fueled the growth of the Asia Pacific market in 2021.

Which distribution channel segment is expected to register the fastest growth in the global hair color market?

During the forecast period, the online retail segment is expected to be the fastest-growing segment. Increasing adoption of technology is allowing the online retail segment to be more efficient and reachable. Moreover, increasing number of online shoppers is expected to propel the growth of online shopping segment.

In 2021, which type segment accounted for the largest share in the hair color market?

In 2021, the cream segment held the largest market share of the global hair color market. Creams are easy to use and manufacturers are offering hair color creams free of ammonia.

The List of Companies - Hair Color Market

  1. Arctic Fox
  2. Coty Inc.
  3. Henkel AG & Co. KGaA
  4. Kao Singapore Pte Ltd.
  5. L’Oreal Groupe
  6. Revlon
  7. Hygienic Research Institute Pvt. Ltd. (Brand-Streax)
  8. PZ Cussons Beauty LLP
  9. Unilever Plc
  10. Wella Operations US LLC

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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