In Flight Entertainment Market Size and Forecasts (2020 - 2030), Global and Regional Share, Trends, and Growth Opportunity Analysis

Coverage: In Flight Entertainment Market covers analysis by Fit Type (Line Fit and Retro Fit), Aircraft Type (Narrow Body Aircraft, Wide Body Aircraft, and Business Jets), and Product Type (In-Flight Entertainment Hardware, In-Flight Entertainment Connectivity & Communication, and In-Flight Entertainment Content), and Geography (North America, Europe, Asia Pacific, and South and Central America)

Publication Month : Sep 2023

  • Report Code : TIPTE100000683
  • Category : Aerospace and Defense
  • Status : Upcoming
  • No. of Pages : 156
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The in flight entertainment market is expected to grow from US$ 6.01 billion in 2022 to US$ 9.46 billion by 2028; it is anticipated to grow at a CAGR of 9.1% from 2022 to 2028.

The in flight entertainment market in Asia-Pacific is evolving due to increasing investments in cabin interiors, advanced technologies, and hardware components. This region comprises a few countries, including China, Japan, and India, with the largest aircraft fleet. The presence of a huge middle-class population and a strong growth in the spending of the population coupled with a wide range of income levels are among the factors that influence the aviation industry in Asia pacific. The presence of many dynamic and developing economies in APAC, especially in South East Asia, positively influences the growth of the industry. Boeing Co., Airbus, and other prominent aircraft manufacturers have planned to set their manufacturing bases in South East Asian countries such as Malaysia, Thailand, and Singapore, which would offer lucrative opportunities for the in flight entertainment market players in the coming years.

The growth of the in flight entertainment solution market is highly influenced by the remarkable rise in air travel across the world. The demand for air travel has increased considerably over the years due to the surge in disposable income among middle-class and upper-middle-class populations across the world. Based on region, North America contributed the largest share of the in flight entertainment market in 2021, owing to the rising number of air travelers, high demand for aircraft, and technological advancements in the region. Moreover, the North American airline industry is expected to generate onboard sales opportunity by enabling the airlines to provide their passengers with exclusively streamed content. Further, the market in APAC is expected to grow rapidly in the coming years due to the increasing commercial air traffic that would surge the demand for in flight entertainment systems.

Strategic Insights

The in flight entertainment market is growing significantly in the UK. The UK has the highest number of air passengers in European region, and the region is experiencing a significant demand for air travel, owing to increasing disposable income leading to higher air travel percentage. The British Airways, a major airline company in U.K had introduced its in-flight entertainment in majority of its aircraft fleet. Several other airline in the country are also rapidly adopting advanced IFE systems, thereby contributing to the in flight entertainment market growth.

The global airspace market is experiencing huge demand for air travel in terms of commercial aircraft. This is leading the airlines to procure latest aircraft and adopt new and robust technologies to modernize the existing aircraft. Modernization of existing commercial aircraft is expected to emerge as a major trend in the aviation industry, which would benefit the business of aircraft component manufacturers during the forecast period. The manufacturers are designing and manufacturing advanced entertainment systems, which is increasing the adoption rate of advanced IFE systems among commercial aircraft manufacturers.

Regional Analysis of In Flight Entertainment Market

The aviation sector in Europe is one of the largest aviation sectors across the globe. Most countries in the region have a wider range of airlines and aircraft fleets. A few major airlines in Europe are Lufthansa, British Airways, Air France, Virgin Atlantic, KLM Royal Dutch Airlines, Turkish Airlines, Finnair, Swiss International Air Lines, Austrian Airlines, and Aeroflot. These airlines cater to short-haul, medium-haul, and long flights, which offer the European mass to avail air transportation easily to commute. Apart from these airlines, Europe’s airspace is covered by several low-cost carriers, and the number of low-cost carriers is growing rapidly. This factor is also facilitating the Europeans to opt for air travel, which is driving the growth of the in flight entertainment market share in Europe.

Lucrative Regions – In Flight Entertainment Market Share

Lucrative Regions – In Flight Entertainment Market ShareMarket Insights In Flight Entertainment Market

Aircraft Type-Based Insights

Based on aircraft type, the in flight entertainment market is segmented into narrow body aircraft, wide body aircraft, and business jets. The narrow body aircraft segment accounted for the largest market share in 2021. Narrow body aircraft or single aisle aircraft offer up to six abreast seating capacities. It is the most actively used aircraft among the major airlines across the world. The number of short-haul air routes is rising exponentially globally, leading to an increase in the procurement of narrow-body aircraft, since these aircraft are more fuel efficient than wide body aircraft. The growing operation of narrow-body aircraft is fueling the demand for enhanced technologies from short and medium-haul air passengers. Therefore, the airline's operators are equiping their narrow-body aircraft with in flight entertainment systems to improve customer experience by providing advanced in flight connectivity and entertainment facilities. These factors are contributing to the in flight entertainment market growth in the narrow body aircraft segment.

Players operating in the in flight entertainment market are developing advanced and efficient products.

  • In July 2022, Luxair announced the launch of its new in flight entertainment platform in partnership with RTL.
  • In July 2022, Yeti Airline announced the launch of its in flight entertainment services on their domestic flights. This is expected to increase the demand for in flight entertainment systems.

The in flight entertainment market is segmented into five major regions—North America, Europe, Asia Pacific (APAC), the Middle East & Africa, and South America. In 2021, North America led the market with a substantial revenue share, followed by Europe. Further, Asia Pacific is expected to register the highest CAGR in the in flight entertainment market forecast from 2022 to 2028.

Astronics Corporation, Burrana Inc, Deutche Lufthansa AG, Anuvu, Honeywell International Inc, Panasonic Corporation, Thales Group, and Viasat Inc are among the key in flight entertainment market players operating across the globe.

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Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Fit Type, Aircraft Type, and Product Type

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

The List of Companies - In-flight Entertainment Market 

  1. Burrana Inc. (Digecor, Inc.)
  2. Honeywell International Inc.
  3. Thales Group
  4. Viasat, Inc.
  5. Deutsche Lufthansa AG
  6. Safran Aerosystems
  7. Panasonic Corporation (Panasonic Avionics Corporation)
  8. Astronics Corporation
  9. Global Eagle Entertainment Inc.
  10. Gogo, LLC

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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