Mobile VAS Market 2027 by Types, Application, Technology, Opportunities, End Users and Regions | The Insight Partners

Mobile VAS Market to 2027 - Global Analysis and Forecasts by Solutions (SMS, Mobile Money, Utility VAS, Mobile Infotainment, Social Networking, and Location Based Services); and End Users (Consumer, Network Provider, and Enterprises)

Report Code: TIPRE00003057 | No. of Pages: 150 | Category: Technology, Media and Telecommunications | Status: Upcoming
Mobile value added services refer to the services such as music subscriptions, mobile gaming and apps, and IM services among others. Value added services are generally offered by network operators and other third party vendors. The increasing demand and penetration for smartphones is aiding for the growth of mobile value added services market. Various network operators and third party vendors are focusing on providing several value added services at attractive prices to attract more customers and maximize their revenues. The trend for value added services is growing among people for value added services for entertainment purpose. Growing use of smartphones and internet are the major factors that are expected to drive the growth of this market whereas changing consumer preferences towards substitutes is slowing the growth of this market.

The "Global Mobile Value Added Services Market Analysis to 2027" is a specialized and in-depth study of the mobile value added services industry with a focus on the global market trend. The report aims to provide an overview of the global mobile value added services market with detailed market segmentation by solution, end-user, and geography. The global mobile value added services market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading market players and offers key trends and opportunities in the mobile value added services market.

The report provides a detailed overview of the mobile value added services industry including both qualitative and quantitative information. It provides an overview and forecast of the global mobile value added services market based on by solution and end-user. It also provides market size and forecast till 2027 for overall mobile value added services market with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America (SAM). The market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

Besides this, the report analyzes factors affecting mobile value added services market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis. Further, the report also includes ecosystem analysis for the mobile value added services market.

Also, key market players influencing the mobile value added services market are profiled in the study along with their SWOT analysis and market strategies. The report also focuses on leading industry players with information such as company profiles, products, and services offered, financial information for the last 3 years, a key development in the past five years. Some of the key players influencing the mobile value added services market are Spice Digital, Apple, Inc., Blackberry Ltd., Google Inc., Ntt Docomo Inc., OnMobile Global Limited, Opencode Systems, Samsung Electronics Co., Ltd., Vodafone Group PLC, and ZTE Corporation among others.
TABLE OF CONTENTS

1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1. Mobile Value-added Services (VAS) Market - By Solutions
1.3.2. Mobile Value-added Services (VAS) Market - By End-User
1.3.3. Mobile Value-added Services (VAS) Market - By Region
1.3.3.1. By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. MOBILE VALUE-ADDED SERVICES (VAS) MARKET LANDSCAPE
4.1. OVERVIEW
4.2. ECOSYSTEM ANALYSIS
4.3. PEST ANALYSIS
4.3.1. North America - PEST Analysis
4.3.2. Europe - PEST Analysis
4.3.3. Asia Pacific (APAC) - PEST Analysis
4.3.4. Middle East & Africa (MEA) - PEST Analysis
4.3.5. South America (SAM)- PEST Analysis
5. MOBILE VALUE-ADDED SERVICES (VAS) MARKET - KEY END-USER DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. MOBILE VALUE-ADDED SERVICES (VAS) MARKET - GLOBAL MARKET ANALYSIS
6.1. MOBILE VALUE-ADDED SERVICES (VAS) - GLOBAL MARKET OVERVIEW
6.2. MOBILE VALUE-ADDED SERVICES (VAS) - GLOBAL MARKET AND FORECAST TO 2027
6.3. MARKET POSITIONING/ MARKET SHARE
7. MOBILE VALUE-ADDED SERVICES (VAS) MARKET REVENUE AND FORECASTS TO 2027 - SOLUTIONS
7.1. OVERVIEW
7.2. SOLUTIONS MARKET FORECASTS AND ANALYSIS
7.3. SMS
7.3.1. Overview
7.3.2. SMS Market Forecast and Analysis
7.4. MOBILE MONEY
7.4.1. Overview
7.4.2. Mobile Money Market Forecast and Analysis
7.5. UTILITY VAS
7.5.1. Overview
7.5.2. Utility VAS Market Forecast and Analysis
7.6. MOBILE INFOTAINMENT
7.6.1. Overview
7.6.2. Mobile Infotainment Market Forecast and Analysis
7.7. SOCIAL NETWORKING
7.7.1. Overview
7.7.2. Social Networking Market Forecast and Analysis
7.8. LOCATION-BASED SERVICES
7.8.1. Overview
7.8.2. Location Based Services Market Forecast and Analysis
7.9. OTHERS
7.9.1. Overview
7.9.2. Others Market Forecast and Analysis
8. MOBILE VALUE-ADDED SERVICES (VAS) MARKET REVENUE AND FORECASTS TO 2027 - END USER
8.1. OVERVIEW
8.2. END USER MARKET FORECASTS AND ANALYSIS
8.3. CONSUMER
8.3.1. Overview
8.3.2. Consumer Market Forecast and Analysis
8.4. NETWORK PROVIDER
8.4.1. Overview
8.4.2. Network Provider Market Forecast and Analysis
8.5. ENTERPRISES
8.5.1. Overview
8.5.2. Enterprises Market Forecast and Analysis
9. MOBILE VALUE-ADDED SERVICES (VAS) MARKET REVENUE AND FORECASTS TO 2027 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1. North America Mobile Value-added Services (VAS) Market Overview
9.1.2. North America Mobile Value-added Services (VAS) Market Forecasts and Analysis
9.1.3. North America Market Forecasts and Analysis - By Solutions
9.1.4. North America Market Forecasts and Analysis - By End-User
9.1.5. North America Market Forecasts and Analysis - By Countries
9.1.5.1. US market
9.1.5.1.1. US Market By Solutions
9.1.5.1.2. US Market by End-User
9.1.5.2. Canada market
9.1.5.2.1. Canada Market By Solutions
9.1.5.2.2. Canada Market by End-User
9.1.5.3. Mexico market
9.1.5.3.1. Mexico Market By Solutions
9.1.5.3.2. Mexico Market by End-User
9.2. EUROPE
9.2.1. Europe Mobile Value-added Services (VAS) Market Overview
9.2.2. Europe Mobile Value-added Services (VAS) Market Forecasts and Analysis
9.2.3. Europe Market Forecasts and Analysis - By Solutions
9.2.4. Europe Market Forecasts and Analysis - By End-User
9.2.5. Europe Market Forecasts and Analysis - By Countries
9.2.5.1. France market
9.2.5.1.1. France Market By Solutions
9.2.5.1.2. France Market by End-User
9.2.5.2. Germany market
9.2.5.2.1. Germany Market By Solutions
9.2.5.2.2. Germany Market by End-User
9.2.5.3. Italy market
9.2.5.3.1. Italy Market By Solutions
9.2.5.3.2. Italy Market by End-User
9.2.5.4. Russia market
9.2.5.4.1. Russia Market By Solutions
9.2.5.4.2. Russia Market by End-User
9.2.5.5. UK market
9.2.5.5.1. UK Market By Solutions
9.2.5.5.2. UK Market by End-User
9.2.5.6. Rest of Europe market
9.2.5.6.1. Rest of Europe Market By Solutions
9.2.5.6.2. Rest of Europe Market by End-User
9.3. ASIA PACIFIC (APAC)
9.3.1. Asia Pacific Mobile Value-added Services (VAS) Market Overview
9.3.2. Asia Pacific Mobile Value-added Services (VAS) Market Forecasts and Analysis
9.3.3. Asia Pacific Market Forecasts and Analysis - By Solutions
9.3.4. Asia Pacific Market Forecasts and Analysis - By End-User
9.3.5. Asia Pacific Market Forecasts and Analysis - By Countries
9.3.5.1. South Korea
9.3.5.1.1. South Korea Market By Solutions
9.3.5.1.2. South Korea Market by End-User
9.3.5.2. China market
9.3.5.2.1. China Market By Solutions
9.3.5.2.2. China Market by End-User
9.3.5.3. India market
9.3.5.3.1. India Market By Solutions
9.3.5.3.2. India Market by End-User
9.3.5.4. Japan market
9.3.5.4.1. Japan Market By Solutions
9.3.5.4.2. Japan Market by End-User
9.3.5.5. Australia market
9.3.5.5.1. Australia Market By Solutions
9.3.5.5.2. Australia Market by End-User
9.3.5.6. Rest of APAC market
9.3.5.6.1. Rest of APAC Market By Solutions
9.3.5.6.2. Rest of APAC Market by End-User
9.4. MIDDLE EAST AND AFRICA (MEA)
9.4.1. Middle East and Africa Mobile Value-added Services (VAS) Market Overview
9.4.2. Middle East and Africa Mobile Value-added Services (VAS) Market Forecasts and Analysis
9.4.3. Middle East and Africa Market Forecasts and Analysis - By Solutions
9.4.4. Middle East and Africa Market Forecasts and Analysis - By End-User
9.4.5. Middle East and Africa Market Forecasts and Analysis - By Countries
9.4.5.1. South Africa market
9.4.5.1.1. South Africa Market By Solutions
9.4.5.1.2. South Africa Market by End-User
9.4.5.2. Saudi Arabia market
9.4.5.2.1. Saudi Arabia Market By Solutions
9.4.5.2.2. Saudi Arabia Market by End-User
9.4.5.3. UAE market
9.4.5.3.1. UAE Market By Solutions
9.4.5.3.2. UAE Market by End-User
9.4.5.4. Rest of MEA market
9.4.5.4.1. Rest of MEA Market By Solutions
9.4.5.4.2. Rest of MEA Market by End-User
9.5. SOUTH AMERICA (SAM)
9.5.1. South America Mobile Value-added Services (VAS) Market Overview
9.5.2. South America Mobile Value-added Services (VAS) Market Forecasts and Analysis
9.5.3. South America Market Forecasts and Analysis - By Solutions
9.5.4. South America Market Forecasts and Analysis - By End-User
9.5.5. South America Market Forecasts and Analysis - By Countries
9.5.5.1. Brazil market
9.5.5.1.1. Brazil Market By Solutions
9.5.5.1.2. Brazil Market by End-User
9.5.5.2. Argentina market
9.5.5.2.1. Argentina Market By Solutions
9.5.5.2.2. Argentina Market by End-User
9.5.5.3. Rest of SAM market
9.5.5.3.1. Rest of SAM Market By Solutions
9.5.5.3.2. Rest of SAM Market by End-User
10. INDUSTRY LANDSCAPE
10.1. MERGERS & ACQUISITIONS
10.2. MARKET INITIATIVES
10.3. NEW DEVELOPMENTS
11. MOBILE VALUE-ADDED SERVICES (VAS) MARKET, KEY COMPANY PROFILES
11.1. APPLE, INC.
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products & Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. BLACKBERRY LTD.
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products & Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. GOOGLE INC.
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products & Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. NTT DOCOMO INC.
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products & Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. ONMOBILE GLOBAL LIMITED
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products & Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. OPENCODE SYSTEMS
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products & Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. SAMSUNG ELECTRONICS CO., LTD.
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products & Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. SPICE DIGITAL
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products & Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. VODAFONE GROUP PLC
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products & Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. ZTE CORPORATION
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products & Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
The List of Companies

1. Apple, Inc.
2. Blackberry Ltd.
3. Google Inc.
4. Ntt Docomo Inc.
5. OnMobile Global Limited
6. Opencode Systems
7. Samsung Electronics Co., Ltd.
8. Spice Digital
9. VODAFONE Group PLC
10. ZTE Corporation
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