Mobile Value Added Services (VAS) Market to Reach US$ 141.35 Bn at a CAGR of 11.54% in 2027 | The Insight Partners

    Mobile Value Added Services (VAS) Market to 2027 - Global Analysis and Forecasts by Solution (SMS, Mobile Money, Utility VAS, Mobile Infotainment, Social Networking, Location Based Services, and Others); and End-User (Consumer and Enterprises)

    Publication Month: Jul 2019 | Report Code: TIPRE00003057 | No. of Pages: 150 | Category: Technology, Media and Telecommunications | Status: Published

    The mobile value added services (VAS) market was valued at US$ 4,150.65 million in 2019 and is projected to reach US$ 10,303.88 million by 2027. The Mobile value added services (VAS) market is expected to grow at a CAGR of 12.04% during the forecast period of 2020 to 2025.

    Availability of affordable data plans and tariffs with low cost smartphones are two of the major factors behind increased usage of data especially in developing countries. The continuous decline in prices of 4G enabled android smartphones is the reason for increasing penetration of mobile phones among the lower income population in countries. Mobile subscriber base and mobile internet subscriber base is expected to reach new milestones over the forecast period to 2027, especially due to fast adoption of 4G, launch of 5G technology, new internet users and introduction of other advanced services/applications with AR/VR, IoT and AI. MVAS adds value to the core services and spur the subscribers in using their primary services more thus driving the Average Revenue per User (ARPU). The MVAS stand individually in their operations and profitability and also stimulate demand for standard services. Further, drastic changes in the telecom business environment has compelled companies to invest in the development of VAS. VAS is thus viewed as one of the strategic initiatives taken by the telecom service providers enabling them to cross-sell additional services and simultaneously drive up ARPU.

    The market for Mobile VAS globally is segmented on the basis of solution into SMS, Mobile Money, Utility VAS, mobile infotainment, social networking, location based services, and others. The Mobile VAS market is further segmented by end-user into consumer and enterprises. The huge popularity of OTT content such as Netflix and Amazon Prime globally would propel rapid adoptions for the mobile infotainment MVAS solutions by the telecom operators. Large demands and popularity present lucrative opportunities for the MVAS players to provide their customers with innovative content based solutions. The consumer end-user segment has remained dominant in the adoptions of MVAS solutions during the forecast period. In the coming years, the rising implementations of IIoT, M2M, and smart city use-cases would also drive the adoptions of MVAS by the enterprises end-user sector.

    Lucrative Regions in Mobile Value Added Services (VAS) Market

    Lucrative Regions in Mobile Value Added Services (VAS) Market

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    Mobile Value Added Services (VAS) Market Insights

    Growing Subscriber Base on the Cellular Network Generating More Revenues for MVAS

    The estimates from GSMA state that the total number of unique mobile subscribers across the globe is up to 5 Bn subscribers in 2017 and would further increase up to 5.7 Bn by the end of 2020. By this estimate, close to 75% of the world’s population would be subscribed to a mobile service. The tremendous growth in the number of mobile subscribers during this period is majorly attributed to the developing economies of Asia Pacific where large percentage of the world population is concentrated..

    Solution -Based Market Insights

    The Value-Added Services are provided by the telecommunication companies with an aim to improve their standard offerings and thereby spur the number of subscribers to their network. Increase in the number of subscriber spikes the average revenue per user (ARPU) value for the company. VAS are the non-core services that are majorly used to support the primary business of any telecommunication operator. Conventionally, the SMS, and caller ring tone used to comprise of the VAS market over the years. However, with technological advancements and digital transformation taking place, a plethora of VAS have evolved in the telecom sector today.

    Mobile Value Added Services (VAS) Market, by Solution – 2019 and 2027

    Mobile Value Added Services (VAS) Market, by Solution – 2019 and 2027

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    End-User -Based Market Insights

    The roll-out of 5G services, coupled with increasing smartphone penetrations, and emerging individual as well as consumer use-cases are anticipated to lay strong platform for the growth of Mobile value-added services market. As of today, MVAS providers provision information, entertainment, and important utility services to the mobile subscribers globally. The users of these value-added services have been classified into consumer and enterprises. While, the consumers have been using MVAS services since long times, the enterprise based customers have emerged off late as the users of MVAS services. The dynamics of both end-user segments are further explained in the underlying section.

    Strategic Insights

    Players operating in the Mobile value added services (VAS) market focus on strategies, such as market initiatives, acquisitions, and product launches, to maintain their positions in the mobile value added services (VAS) market. A few developments by key players of the mobile value added services (VAS) market are:

    In April 2019, Beeline announced addition of online money transfer application in My Beeline application. This would enable the users Beeline users to transfer money from a card of any Russian bank to any place in Russia, CIS countries, Europe and the Far Abroad in real time in the application My Beeline.

    In March 2019, Bharti Airtel Collaborated with Zoom to launch India’s first high quality Unified Communications Solution for Businesses.

    Mobile Value Added Services (VAS) Market – by Solution

    • SMS
    • Mobile Money
    • Utility VAS
    • Mobile Infotainment
    • Social Networking
    • Location Based Services
    • Others

    Mobile Value Added Services (VAS) Market – by End-user

    • Consumer
    • Enterprises

    Mobile value added services (VAS) Market – by Country

    • Afghanistan
    • Armenia
    • Azerbaijan
    • Bahrain
    • France
    • Ghana
    • Iraq
    • Kazakhstan
    • Kuwait
    • Kyrgyzstan
    • Libya
    • Morocco
    • Nigeria
    • Oman
    • Pakistan
    • Qatar
    • South Africa
    • Tajikistan
    • Tunisia
    • Turkey
    • Turkmenistan
    • UAE
    • UK
    • Iran

    Mobile Value Added Services (VAS) Market – Company Profiles

    • Beeline
    • Bharti Airtel
    • DBT Telecom FZE
    • DU United Arab Emirates
    • MobileTeleSystems
    • mobifone
    • mobily
    • MTN Group Limited
    • Numeko Bilişim Teknoloji Sanayi Ticaret A.Ş.
    • Oman Telecommunications Company
    • Ooredoo Q.S.C.
    • optimum telecom algeria (Djezzy)
    • Orange S.A.
    • Saudi telecom compoany
    • Vodafone group plc

    1. Introduction

    1.1 Scope Of The Study

    1.2 The Insight Partners Research Report Guidance

    1.3 Market Segmentation

    1.3.1 Global Mobile VAS Market – By Solution

    1.3.2 Global Mobile VAS Market – By End-user

    1.3.3 Global Mobile VAS Market – By Geography

    2. Key Takeaways

    3. Research Methodology

    3.1 Coverage

    3.2 Secondary Research

    3.3 Primary Research

    4. Mobile Vas Market Landscape

    4.1 Market Overview

    4.2 Ecosystem Analysis

    4.3 PEST Analysis

    4.3.1 North America – PEST Analysis

    4.3.2 Asia-Pacific – PEST Analysis

    4.3.3 Europe – PEST Analysis

    4.3.4 Middle East & Africa – PEST Analysis

    4.3.5 South America– PEST Analysis

    5. Key Market Dynamics

    5.1 Key Market Drivers

    5.1.1 Growing subscriber base on the cellular network generating more revenues for MVAS

    5.1.2 Developing countries like China and India are driving the growth of mobile internet services

    5.1.3 Saturated telecom operator market luring players for enhanced value additions

    5.2 Key Market Restraints

    5.2.1 Stagnant and slow growth in developed regions due to saturation

    5.2.2 Intense competition between network operators is leading to decreasing revenues from traditional mobile services

    5.3 Key Market Opportunity

    5.3.1 Mobile internet as a growth opportunity for network operators

    5.3.2 Scaling the innovative concept of Internet of Things

    5.4 Future Trends

    5.4.1 Artificial Intelligence and Machine Learning in the telecommunication sector

    5.5 Impact Analysis Of Drivers And Restraints

    6. Mobile Vas – Global Market Analysis

    6.1 Global Mobile Vas Market Overview

    6.2 Global Mobile Vas Market Forecast And Analysis

    6.3 Market Positioning/ Market Share

    7. Global Mobile Value-Added Services Market Analysis – By Solution

    7.1 Overview

    7.2 Sms

    7.2.1 Overview

    7.2.2 Global SMS Market Revenue and Forecasts to 2027 (US$ Mn)

    7.3 Mobile Money

    7.3.1 Overview

    7.3.2 Global Mobile Money Market Revenue and Forecasts to 2027 (US$ Mn)

    7.4 Utility Vas

    7.4.1 Overview

    7.4.2 Global Utility VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    7.5 Mobile Infotainment

    7.5.1 Overview

    7.5.2 Global Mobile Infotainment Market Revenue and Forecasts to 2027 (US$ Mn)

    7.6 Social Networking

    7.6.1 Overview

    7.6.2 Global Social Networking Market Revenue and Forecasts to 2027 (US$ Mn)

    7.7 Location Based Services

    7.7.1 Overview

    7.7.2 Global Location Based Services Market Revenue and Forecasts to 2027 (US$ Mn)

    7.8 Others

    7.8.1 Overview

    7.8.2 Global Others Market Revenue and Forecasts to 2027 (US$ Mn)

    8. Mobile Value-Added Services Market Analysis – By End-User

    8.1 Overview

    8.2 Mobile Value-Added Services Market Breakdown, By End-User, 2018 & 2027

    8.3 Consumer

    8.3.1 Overview

    8.3.2 Consumer Revenue and Forecasts to 2027 (US$ Mn)

    8.4 Enterprises

    8.4.1 Overview

    8.4.2 Enterprises Revenue and Forecasts to 2027 (US$ Mn)

    9. Mobile Value Added Service Market – Geographical Analysis

    9.1 Overview

    9.2 North America Mobile VAS Market Revenue and Forecasts to 2027

    9.2.1 North America Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.2.2 North America Mobile VAS Market Breakdown by Solution

    9.2.4 North America Mobile VAS Market Breakdown, by Key Countries

    9.2.4.1 US Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.2.4.1.1 US Mobile VAS Market Breakdown by Solution

    9.2.4.1.2 US Mobile VAS Market Breakdown by End User

    9.2.4.2 Canada Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.2.4.2.1 Canada Mobile VAS Market Breakdown by Solution

    9.2.4.2.2 Canada Mobile VAS Market Breakdown by End User

    9.2.4.3 Mexico Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.2.4.3.1 Mexico Mobile VAS Market Breakdown by Solution

    9.2.4.3.2 Mexico Mobile VAS Market Breakdown by End User

    9.3 Europe Mobile VAS Market Revenue and Forecasts To 2027

    9.3.1 Europe Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.3.2 Europe Mobile VAS Market Breakdown by Solution

    9.3.3 Europe Mobile VAS Market Breakdown by End User

    9.3.4 Europe Mobile VAS Market Breakdown, by Key Countries

    9.3.4.1 France Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.3.4.1.1 France Mobile VAS Market Breakdown by Solution

    9.3.4.1.2 France Mobile VAS Market Breakdown by End User

    9.3.4.2 Germany Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.3.4.2.1 Germany Mobile VAS Market Breakdown by Solution

    9.3.4.2.2 Germany Mobile VAS Market Breakdown by End User

    9.3.4.3 Italy Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.3.4.3.1 Italy Mobile VAS Market Breakdown by Solution

    9.3.4.3.2 Italy Mobile VAS Market Breakdown by End User

    9.3.4.4 Russia Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.3.4.4.1 Russia Mobile VAS Market Breakdown by Solution

    9.3.4.4.2 Russia Mobile VAS Market Breakdown by End User

    9.3.4.5 UK Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.3.4.6 UK Mobile VAS Market Breakdown by Solution

    9.3.4.7 UK Mobile VAS Market Breakdown by End-User

    9.3.4.8 Rest of Europe Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.3.4.8.1 Rest of Europe Mobile VAS Market Breakdown by Solution

    9.3.4.8.2 Rest of Europe Mobile VAS Market Breakdown by End User

    9.4 APAC Mobile VAS Market Revenue and Forecasts To 2027

    9.4.1 APAC Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.4.2 APAC Mobile VAS Market Breakdown by Solution

    9.4.3 APAC Mobile VAS Market Breakdown by End user

    9.4.4 APAC Mobile VAS Market Breakdown, by Key Countries

    9.4.4.1 South Korea Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.4.4.1.1 South Korea Mobile VAS Market Breakdown by Solution

    9.4.4.1.2 South Korea Mobile VAS Market Breakdown by End User

    9.4.4.2 China Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.4.4.2.1 China Mobile VAS Market Breakdown by Solution

    9.4.4.2.2 China Mobile VAS Market Breakdown by End User

    9.4.4.3 India Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.4.4.3.1 India Mobile VAS Market Breakdown by Solution

    9.4.4.3.2 India Mobile VAS Market Breakdown by End User

    9.4.4.4 Japan Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.4.4.4.1 Japan Mobile VAS Market Breakdown by Solution

    9.4.4.4.2 Japan Mobile VAS Market Breakdown by End User

    9.4.4.5 Australia Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.4.4.5.1 Australia Mobile VAS Market Breakdown by Solution

    9.4.4.5.2 Australia Mobile VAS Market Breakdown by End User

    9.4.4.6 Rest of APAC Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.4.4.6.1 Rest of APAC Mobile VAS Market Breakdown by Solution

    9.4.4.6.2 Rest of APAC Mobile VAS Market Breakdown by End user

    9.5 Middle East and Africa Mobile VAS Market Revenue and Forecasts To 2027

    9.5.1 Middle East and Africa Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.5.2 MEA Mobile VAS Market Breakdown by Solution

    9.5.3 MEA Mobile VAS Market Breakdown by End User

    9.5.4 MEA Mobile VAS Market Breakdown, by Key Countries

    9.5.4.1 South Africa Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.5.4.2 South Africa Mobile Value Added Service (VAS) Market Breakdown by Solution

    9.5.4.3 South Africa Mobile Value Added Service (VAS) Market Breakdown by End User

    9.5.4.4 Saudi Arabia Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.5.4.4.1 Saudi Arabia Mobile VAS Market Breakdown by Solution

    9.5.4.4.2 Saudi Arabia Mobile VAS Market Breakdown by End User

    9.5.4.5 UAE Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.5.4.6 UAE Mobile Value Added Service (VAS) Market Breakdown by Solution

    9.5.4.7 UAE Mobile VAS Market Breakdown by End User

    9.5.4.8 Rest of MEA Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.5.4.8.1 Rest of MEA Mobile VAS Market Breakdown by Solution

    9.5.4.8.2 Rest of MEA Mobile VAS Market Breakdown by End User

    9.6 South America Mobile VAS Market Revenue and Forecasts To 2027

    9.6.1 South America Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.6.2 South America Mobile VAS Market Breakdown by Solution

    9.6.3 South America Mobile VAS Market Breakdown by End User

    9.6.4 South America Mobile VAS Market Breakdown, by Key Countries

    9.6.4.1 Brazil Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.6.4.1.1 Brazil Mobile VAS Market Breakdown by Solution

    9.6.4.1.2 Brazil Mobile VAS Market Breakdown by End User

    9.6.4.2 Argentina Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.6.4.2.1 Argentina Mobile VAS Market Breakdown by Solution

    9.6.4.2.2 Argentina Mobile VAS Market Breakdown by End User

    9.6.4.3 Rest of SAM Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    9.6.4.3.1 Rest of SAM Mobile VAS Market Breakdown by Solution

    9.6.4.3.2 Rest of SAM Mobile VAS Market Breakdown by End User

    10. Industry Landscape

    10.1 Market Initiative

    10.2 Merger And Acquisition

    10.3 New Development

    11. Company Profile

    11.1 Beeline

    11.1.1 Key Facts

    11.1.2 Business Description

    11.1.3 Products and Services

    11.1.4 Financial Overview

    11.1.5 SWOT Analysis

    11.1.6 Key Developments

    11.2 Bharti Airtel

    11.2.1 Key Facts

    11.2.2 Business Description

    11.2.3 Products and Services

    11.2.4 Financial Overview

    11.2.5 SWOT Analysis

    11.2.6 Key Developments

    11.3 Dbt Telecom Fze

    11.3.1 Key Facts

    11.3.2 Business Description

    11.3.3 Products and Services

    11.3.4 Financial Overview

    11.3.5 SWOT Analysis

    11.3.6 Key Developments

    11.4 Du United Arab Emirates

    11.4.1 Key Facts

    11.4.2 Business Description

    11.4.3 Products and Services

    11.4.4 Financial Overview

    11.4.5 SWOT Analysis

    11.4.6 Key Developments

    11.5 Mobiletelesystems

    11.5.1 Key Facts

    11.5.2 Business Description

    11.5.3 Products and Services

    11.5.4 Financial Overview

    11.5.5 SWOT Analysis

    11.5.6 Key Developments

    11.6 Mobifone

    11.6.1 Key Facts

    11.6.2 Business Description

    11.6.3 Products and Services

    11.6.4 SWOT Analysis

    11.6.5 Key Developments

    11.7 Mobily

    11.7.1 Key Facts

    11.7.2 Business Description

    11.7.3 Products and Services

    11.7.4 Financial Overview

    11.7.5 SWOT Analysis

    11.7.6 Key Developments

    11.8 Mtn Group Limited

    11.8.1 Key Facts

    11.8.2 Business Description

    11.8.3 Products and Services

    11.8.4 Financial Overview

    11.8.5 SWOT Analysis

    11.8.6 Key Developments

    11.9 Numeko Bili?im Teknoloji Sanayi Ticaret A.?.

    11.9.1 Key Facts

    11.9.2 Business Description

    11.9.3 Products and Services

    11.9.4 SWOT Analysis

    11.10 Oman Telecommunications Company

    11.10.1 Key Facts

    11.10.2 Business Description

    11.10.3 Products and Services

    11.10.4 Financial Overview

    11.10.5 SWOT Analysis

    11.10.6 Key Developments

    11.11 Ooredoo Q.S.C.

    11.11.1 Key Facts

    11.11.2 Business Description

    11.11.3 Products and Services

    11.11.4 Financial Overview

    11.11.5 SWOT Analysis

    11.11.6 Key Developments

    11.12 Optimum Telecom Algeria (Djezzy)

    11.12.1 Key Facts

    11.12.2 Business Description

    11.12.3 Products and Services

    11.12.4 SWOT Analysis

    11.12.5 Key Developments

    11.13 Orange S.A.

    11.13.1 Key Facts

    11.13.2 Business Description

    11.13.3 Products and Services

    11.13.4 Financial Overview

    11.13.5 SWOT Analysis

    11.13.6 Key Developments

    11.14 Saudi Telecom Compoany

    11.14.1 Key Facts

    11.14.2 Business Description

    11.14.3 Products and Services

    11.14.4 Financial Overview

    11.14.5 SWOT Analysis

    11.14.6 Key Developments

    11.15 Vodafone Group Plc

    11.15.1 Key Facts

    11.15.2 Business Description

    11.15.3 Products and Services

    11.15.4 Financial Overview

    11.15.5 SWOT Analysis

    11.15.6 Key Developments

    12. Appendix

    12.1 About The Insight Partners

    12.2 Glossary

    LIST OF TABLES

    Table 1. Global Mobile VAS Market Revenue and Forecasts to 2027 (US$ Mn)

    Table 2. North America Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 3. North America Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 4. US Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 5. US Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 6. Canada Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 7. Canada Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 8. Mexico Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 9. Mexico Mobile VAS Market Revenue and Forecasts to 2027 – By End User

    Table 10. Europe Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 11. Europe Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 12. France Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 13. France Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 14. Germany Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 15. Germany Mobile VAS Market Revenue and Forecasts to 2027 –By End User (US$ Mn)

    Table 16. Italy Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 17. Italy Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 18. Russia Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 19. Russia Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 20. UK Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 21. UK Mobile VAS Market Revenue and Forecasts to 2027 – By End-User (US$ Mn)

    Table 22. Rest of Europe Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 23. Rest of Europe Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 24. APAC Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 25. APAC Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 26. South Korea Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 27. South Korea Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 28. China Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 29. China Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 30. India Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 31. India Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 32. Japan Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 33. Japan Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 34. Australia Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 35. Australia Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 36. Rest of APAC Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 37. Rest of APAC Mobile VAS Market Revenue and Forecasts to 2027 – By End user (US$ Mn)

    Table 38. MEA Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 39. MEA Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 40. South Africa Mobile Value Added Service (VAS) Market Revenue and Forecasts to 2027 – By solution (US$ Mn)

    Table 41. South Africa Mobile Value Added Service (VAS) Market Revenue and Forecasts to 2027 – By End user (US$ Mn)

    Table 42. Saudi Arabia Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 43. Saudi Arabia Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 44. UAE Mobile Value Added Service (VAS) Market Revenue and Forecasts to 2027 – By solution (US$ Mn)

    Table 45. UAE Mobile VAS Market Revenue and Forecasts to 2027 – By End user (US$ Mn)

    Table 46. Rest of MEA Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 47. Rest of MEA Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 48. South America Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 49. South America Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 50. Brazil Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 51. Brazil Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 52. Argentina Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 53. Argentina Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 54. Rest of SAM Mobile VAS Market Revenue and Forecasts to 2027 – By Solution (US$ Mn)

    Table 55. Rest of SAM Mobile VAS Market Revenue and Forecasts to 2027 – By End User (US$ Mn)

    Table 56. Glossary of terms, Mobile VAS market


    LIST OF FIGURES

    Figure 1. Mobile VAS Market Segmentation

    Figure 2. Mobile VAS Market Geographic Segmentation

    Figure 3. APAC Mobile VAS Market – 2018 & 2027 (US$ BN)

    Figure 4. Mobile VAS Market Ecosystem Analysis

    Figure 5. North America – PEST Analysis

    Figure 6. Asia-Pacific – PEST Analysis

    Figure 7. Europe – PEST Analysis

    Figure 8. Middle East & Africa – PEST Analysis

    Figure 9. South America – PEST Analysis

    Figure 10. Subscription Penetration In Quarter-1 2018 (Percent Of Population)

    Figure 11. Mobile VAS Market Impact Analysis Of Driver And Restraints

    Figure 12. Global Mobile Vas Market

    Figure 13. Global Mobile VAS Market Forecast And Analysis, (US$ Mn)

    Figure 14. Global Mobile Value-Added Services Market Breakdown By Solution, 2018 & 2027 (%)

    Figure 15. Global SMS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 16. Global Mobile Money Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 17. Global UTILITY VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 18. Global Mobile Infotainment Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 19. Global Social Networking Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 20. Global Location Based Services Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 21. Global Others Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 22. Mobile Value-Added Services Market Breakdown By End-User, 2018 & 2027 (%)

    Figure 23. Consumer Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 24. Enterprises Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 25. Mobile VAS Market, Global Breakdown By Region, 2018 & 2027 (%)

    Figure 26. North America Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 27. North America Mobile Vas Market Breakdown, By Solution, 2018 & 2027 (%)

    Figure 28. North America Mobile VAS Market Breakdown By End User, 2018 & 2027 (%)

    Figure 29. North America Mobile VAS Market Breakdown By Key Countries, 2018 & 2027(%)

    Figure 30. US Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 31. Canada Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 32. Mexico Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 33. Europe Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 34. Europe Mobile Vas Market Breakdown, By Solution, 2018 & 2027 (%)

    Figure 35. Europe Mobile Vas Market Breakdown, By End User, 2018 & 2027 (%)

    Figure 36. Europe Mobile Vas Market Breakdown, By Key Countries, 2018 & 2027(%)

    Figure 37. France Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 38. Germany Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 39. Italy Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 40. Russia Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 41. UK Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 42. Rest Of Europe Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 43. APAC Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 44. APAC Mobile VAS Market Breakdown By Solution, 2018 & 2027 (%)

    Figure 45. APAC Mobile VAS Market Breakdown By End User, 2018 & 2027 (%)

    Figure 46. APAC Mobile VAS Market Breakdown By Key Countries, 2018 & 2027(%)

    Figure 47. South Korea Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 48. China Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 49. India Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 50. Japan Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 51. Australia Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 52. Rest Of APAC Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 53. MEA Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 54. MEA Mobile VAS Market Breakdown By Solution, 2018 & 2027 (%)

    Figure 55. MEA Mobile VAS Market Breakdown By End User, 2018 & 2027 (%)

    Figure 56. MEA Mobile VAS Market Breakdown By Key Countries, 2018 & 2027(%)

    Figure 57. South Africa Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 58. Saudi Arabia Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 59. UAE Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 60. Rest Of MEA Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 61. South America Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 62. South America Mobile Vas Market Breakdown, By Solution, 2018 & 2027 (%)

    Figure 63. South America Mobile Vas Market Breakdown, By End User, 2018 & 2027 (%)

    Figure 64. South America Mobile VAS Market Breakdown By Key Countries, 2018 & 2027(%)

    Figure 65. Brazil Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 66. Argentina Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    Figure 67. Rest Of SAM Mobile VAS Market Revenue And Forecasts To 2027 (US$ Mn)

    The List of Companies

    1. Airtel
    2. Beeline
    3. DBT Telecom FZE
    4. DU United Arab Emirates
    5. Mobifone
    6. Mobile Telesystems
    7. Mobily
    8. MTN
    9. Numeko Technologies
    10. Omantel
    11. Ooredoo
    12. Optimum Telecom Algeria
    13. Orange
    14. Vodafone
    • Highlights key business priorities in order to assist companies to realign their business strategies.

    • The key findings and recommendations highlight crucial progressive industry trends in the mobile VAS market, thereby allowing players to develop effective long term strategies.

    • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.

    • Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it.

    • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation and industry verticals.
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