Online Program Management Market to Grow at a CAGR of 15.4% to reach US$ 26,253.37 million from 2019 to 2027

Online Program Management Market to 2027 - Global Analysis and Forecasts by Business Model (Revenue Share, Hybrid, Fee for Service); Education Level (Under Graduate, Post Graduate, Professional Certifications, Others)

  • Report Code : TIPRE00008061
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 155
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The online program management market was valued at US$ 3,916.3 Mn in 2019 and is expected to grow at a CAGR of 15.4% from 2020to 2027 to reach US$11,986.4 Mn by 2027.

Online program management (OPM) comprises supporting students, processing registrations, conducting market research and analytics, and offers the latest marketing technology infrastructure. The team involved with online program management includes digital marketing experts, data analysts, education technologists, web developers, and student support specialists to create an effortless process for students. Online degrees are now common, provided by several colleges and universities, every year, students at all institutions enroll for online courses. The online program management market operates in a highly fragmented and competitive marketplace. As leading companies in this market continue to broaden its addressable market, by expanding its current offerings, diversifying its client base, all the prominent players face an increasing level of competition, both from start-ups as well as the leading established companies in the globe. Several companies in the value chain are acquiring other players in the market to maintain their position in the market and provide efficient services to its customers. Major companies of online program management providers are based in North America and mainly the US. However, the market is penetrating at a high growth rate in the APAC region.

Various companies in the North America offer online program management solutions to higher education institutes and universities, and these solutions are broadly accepted in the education sector. The increase in the demand for e-learning and growing emphasis on effective learning trigger the growth of the education market in the region. The rising initiatives by governments such as Department's federal student aid programs and increasing trend of leveraging technological advancements for developing innovative online program management solutions by the private and the public institutes drive the growth of the online program management market.

Lucrative Regional Online Program Management Market

Lucrative Regional Online Program Management Market
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Market Insights

Growing demand for online education is propelling the growth of the online program management market

Online learning is becoming an essential part of the educational landscape. The online program enrollments are increasingly driven by the rising number of students who are looking for flexible formats for certificates, courses, and degree programs to support career placement as well as to pursue advanced studies. Students who enrolled in on-campus programs are also focusing on registering for the hybrid to fully online courses during their enrollment. Online bachelor’s degrees are booming among students as many prestigious and large institutions are shifting toward various online degree programs owing to the high-quality technical assistance in the learning experience. Further, the graduate students in today’s time are actively focusing on pursuing virtual courses for their higher studies. For instance, distance learning for the MBA course is gaining popularity with sturdy growth in online MBA courses year-on-year. Registration for these kinds of programs is increasing among public and non-profit universities as the demand for virtual programs is increasing, which is anticipated to bolster the growth of the online program management market. Moreover, the rising need for career-related skills development and life-long learning is playing an essential role in propelling the growth of online programs. For online program providers, the certificate course purchasers cover a large segment as numerous students opt online courses for improving their skillset knowledge, and these courses are associated with industry standards. By receiving certifications associated with their field, professionals are now enhancing their value to the company as well as their position. This ambitious choice is further expected to keep them updated with the technology, industry trends, and many other topic areas that are constantly evolving around the world. By remaining relevant and educated via opting different and suitable courses provide the best chance to advance the individual career in the present scenario. For instance, the growing popularity of data analytics amongst the students, many online educational portals, and colleges have designed a series of courses on data analytics and data market research. Thus, the rising demand for both online degrees as well as professional courses is boosting the growth of the online program management market.

Business Model Insights

In business model segment, revenue share captured the largest share in the global online program management market. Revenue share is a long-term, institution-wide, partnership model that requires limited investment from institutions for the execution and sustenance of the project. In this model, financial risk is limited for the partner institution as OPM providers provide the majority of investment capital.

Global Online Program Management Market, by Business Model– 2019& 2027

Global Online Program Management Market, by Business Model– 2019& 2027
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Education Level Insights

The online program management market, by application, is segmented in to under graduate, post graduate, professional certifications, and others. The post graduate segment captured dominating share in the global online program management market.

Impact of COVID-19 on Online Program Management Market

The corona virus has affected education system, globally. This has led to the closures of many universities and schools. This has adversely impacted the operations of schools and colleges. In response to the closures of schools and universities due to COVID-19, UNESCO has recommended to use open educational application and online distance learning programs to teach remotely. This makes a huge opportunity for online program management service providers. However, the lack of internet connectivity and supporting infrastructure remains a challenge.

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Online Program Management Market: Strategic Insights

Online Program Management Market

  • CAGR (2019 - 2027)
    15.4%
  • Market Size 2019
    US$ 3.92 Billion
  • Market Size 2027
    US$ 11.99 Billion

Market Dynamics

GROWTH DRIVERS
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FUTURE TRENDS
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OPPORTUNITIES
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Key Players

  • 2U, Inc.
  • Academic Partnerships
  • Apollidon
  • Bisk Education, Inc.
  • Blackboard Inc.
  • Keypath Education
  • Noodle Partners
  • Online Education Services
  • Pearson PLC

Regional Overview

  • North America
  • Europe
  • Asia-Pacific
  • South and Central America
  • Middle East and Africa

Market Segmentation

Business Model
  • Revenue Share
  • Hybrid
  • Fee for Service
Education Level
  • Under Graduate
  • Post Graduate
  • Professional Certifications
  • Others
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Merger & acquisition strategy is commonly adopted by companies to expand their footprint worldwide and meet the growing demand. This strategy is mostly observed in North America. Few of the recent acquisitions are listed below;

2018:Wiley acquired The Learning House, Inc. This has extended companies provide online program management services including graduate and undergraduate programs, short courses, boot camps, and other for international students, professional development services for teachers, and others.
2017:2U acquired Get Educated International Proprietary Limited. The company acquired Get Educated International Proprietary Limited. As a result, the company now manages its operations through two reportable segments.

Online Program Management Market – By Business Model

  • Revenue Share
  • Hybrid
  • Fee for Service

Online Program Management Market – By Education Level

  • Under Graduate
  • Post Graduate
  • Professional Certifications
  • Others

Global Online Program Management Market by Region

  • North America

    • US
    • Canada
    • Mexico
  • Europe

    • France
    • Germany
    • Italy
    • UK
    • Russia
    • Rest of Europe
  • Asia Pacific

    • China
    • India
    • South Korea
    • Japan
    • Australia
    • Rest of Asia Pacific
  • Middle East & Africa

    • South Africa
    • Saudi Arabia
    • UAE
    • Rest of Middle East and Africa
  • South America

    • Brazil
    • Argentina
    • Rest of South America 

Companies Profiles

  • 2U, Inc.
  • Academic Partnerships
  • Apollidon
  • Bisk Education, Inc.
  • Blackboard Inc.
  • Keypath Education
  • Noodle Partners
  • Online Education Services
  • PEARSON PLC
  • Wiley Education Services

Online Program Management Market Report Scope

Report Attribute Details
Market size in 2019 US$ 3.92 Billion
Market Size by 2027 US$ 11.99 Billion
Global CAGR (2019 - 2027) 15.4%
Historical Data 2017-2018
Forecast period 2020-2027
Segments Covered By Business Model
  • Revenue Share
  • Hybrid
  • Fee for Service
By Education Level
  • Under Graduate
  • Post Graduate
  • Professional Certifications
  • Others
Regions and Countries Covered North America
  • US
  • Canada
  • Mexico
Europe
  • UK
  • Germany
  • France
  • Russia
  • Italy
  • Rest of Europe
Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
South and Central America
  • Brazil
  • Argentina
  • Rest of South and Central America
Middle East and Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of Middle East and Africa
Market leaders and key company profiles
  • 2U, Inc.
  • Academic Partnerships
  • Apollidon
  • Bisk Education, Inc.
  • Blackboard Inc.
  • Keypath Education
  • Noodle Partners
  • Online Education Services
  • Pearson PLC
    • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
    Report Coverage
    Report Coverage

    Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

    Segment Covered
    Segment Covered

    Business Model ; Education Level

    Regional Scope
    Regional Scope

    North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

    Country Scope
    Country Scope

    Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States

    Frequently Asked Questions


    Which region led the online program management market in 2019?

    The North America region led the online program management market in 2019. The rising initiatives by governments such as Department's federal student aid programs and increasing trend of leveraging technological advancements for developing innovative online program management solutions by the private and the public institutes drive the growth of the online program management market in the region. The presence of various renowned educational institutes, such as Harvard University, Stanford University, University of Toronto, University of British Columbia, and the National Autonomous University of Mexico, is also contributing to the market growth.

    Which factor is driving the online program management market?

    The OPM partners help the institutes in leveraging their deep strategic insight, analytics, data, and vast resources to expect change and take benefit of new opportunities. Also, these players support to plan for demographic change through designing high-demand programs that register students across traditional geographic boundaries. The rising focus of institutes to collaborate with OPM provides to control risks associated with the online programs is propelling the growth of OPM market.

    Which business model led the online program management market?

    The revenue share is the leading business model in the market. The revenue share model is attractive owing to low capital investment requirements, and broad resources and technological expertise availability, for planning, designing, and launching online higher education programs. This model provides an adequate amount of consulting; infrastructure support, marketing resources, and student support services, as well as accelerates recruitments worldwide.

    The List of Companies - Online Program Management Market

    1. 2U, Inc.
    2. Academic Partnerships
    3. Apollidon
    4. Bisk Education, Inc.
    5. Blackboard Inc.
    6. Keypath Education
    7. Noodle Partners
    8. Online Education Services
    9. Pearson PLC
    10. Wiley Education Services   

    The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

    1. Data Collection and Secondary Research:

    As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

    Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

    1. Primary Research:

    The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

    For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

    A typical research interview fulfils the following functions:

    • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
    • Validates and strengthens in-house secondary research findings
    • Develops the analysis team’s expertise and market understanding

    Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

    • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
    • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

    Below is the breakup of our primary respondents by company, designation, and region:

    Research Methodology

    Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

    1. Data Analysis:

    Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

    • 3.1 Macro-Economic Factor Analysis:

    We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

    • 3.2 Country Level Data:

    Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

    • 3.3 Company Profile:

    The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

    • 3.4 Developing Base Number:

    Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

    1. Data Triangulation and Final Review:

    The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

    We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

    We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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