The product analytics is a business intelligence tools for manufacturers to evaluate defects in products and help them improve through analytical insights into service reports, customers feedback, product returns, and warranties. The increasing market competitiveness among manufacturers is playing an essential role in shaping the growth of the product analytics market. Furthermore, demands for cloud-based solutions is further escalating the market landscape for the key players in the forecast period.
The product analytics market is anticipated to grow in the forecast period owing to driving factors such as increasing adoption of big data coupled with increasing demand among manufacturers for market competitiveness. However, the market growth is likely to be negatively influenced by growing concerns of data privacy and security threat. On the other hand, a significant opportunity for the product analytics market lies in the incorporation of machine learning and artificial intelligence in the forecast period.
The "Global Product Analytics Market Analysis to 2027" is a specialized and in-depth study of the technology, media and telecommunications industry with a special focus on the global market trend analysis. The report aims to provide an overview of product analytics market with detailed market segmentation by component, deployment, mode, industry vertical, and geography. The global product analytics market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading product analytics market players and offers key trends and opportunities in the market.
The global product analytics market is segmented on the basis of component, deployment, mode, and industry vertical. By component, the market is segmented as solution and services. Based on deployment, the market is segmented as cloud and on-premise. On the basis of the application, the market is segmented as tracking data and analyzing data. The market on the basis of the end user is classified as automotive, retail and consumer goods, F&B manufacturing, energy and utilities, healthcare and pharmaceuticals, and others.
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global product analytics market based on various segments. It also provides market size and forecast estimates from the year 2017 to 2027 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The product analytics market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting product analytics market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South & Central America after evaluating political, economic, social and technological factors affecting the product analytics market in these regions.
The reports cover key developments in the product analytics market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market players from product analytics market are anticipated to lucrative growth opportunities in the future with the rising demand for product analytics in the global market. Below mentioned is the list of few companies engaged in the product analytics market.
The report also includes the profiles of key product analytics companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of the last three years, key developments in the past five years.
- Google LLC
- Heap Inc.
- IBM Corporation
- Pendo.io, Inc.
- Piwik PRO
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.