Synthetic Monitoring Market to Grow at a CAGR of 11.6% to reach US$ 4,718.57 million from 2020 to 2027

Synthetic Monitoring Market Forecast to 2027 - COVID-19 Impact and Global Analysis by Deployment (On-Premise and Cloud), Organization Size (SMEs and Large Enterprises), Monitoring Type (API Monitoring, SaaS Application Monitoring, Mobile Application Monitoring, and Web Application Monitoring), and Industry (BFSI, Government, Retail, Healthcare, IT & Telecom, and Other Industries)

Publication Month : Nov 2020

  • Report Code : TIPRE00010358
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 197
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The synthetic monitoring market expected to grow from US$ 2,182.25 million in 2020 to US$ 4,718.57 million by 2027; it is estimated to grow at a CAGR of 11.6% from 2020 to 2027.

Increasing adoption of cloud solutions for high scalability and flexibility is attributing to the growth of the market. Cloud computing has been driving the transformation of modern workplaces in all major industry verticals such as BFSI, IT & telecom, retail, and healthcare by enhancing security and delivering high scalability & flexibility and thus accelerating the development of innovative solutions and services for enhanced end user experience. Cloud based solutions are relevant for all types of business environments ranging from on-premise, hybrid, or cloud. In addition to this, cloud-based solutions also facilitate easy scalability, lower operating costs, high operational flexibility, faster visibility, and updates to enterprises while reducing costs and operational risks. The continuously evolving cloud architectures and integration of advanced features in cloud solutions are further fueling the adoption of these solutions in diverse end user industries.

Cloud deployment is also an attractive option for companies due to benefits such as need-basis payment, regular data backup, high security, fast updates, comparatively low capital & operations costs, and instant provisioning features provided by these solutions. Moreover, the complex and high installation & maintenance costs associated with on-premise solutions is further driving companies to adopt cloud-based solutions. Hence, scalability, high level of security, operational flexibility, easy deployment, and affordability are some of key advantages that are expected to boost the adoption of cloud-based synthetic monitoring solutions among enterprises in the coming years. With more and more companies offering cloud-based synthetic monitoring and APM solutions such as AppDynamics, Dynatrace LLC, Micro Focus, New Relic, Inc., and SolarWinds Worldwide, LLC among many others, the demand for cloud-based solutions over on-premise is projected to grow at a fast pace over the forecast period of 2020 to 2027.

Impact of COVID-19 Pandemic on Synthetic Monitoring Market

Owing to the COVID-19 outbreak worldwide, businesses in order to continue daily operations and key business activities, remote working has been adopted by major rapidly among both large enterprises and SMEs. With this development, the demand for secure and high-performance applications to ensure data protection and to maintain superior end user experience is growing at an impressive pace from past few months. Hence, the demand for application performance monitoring solutions such as synthetic monitoring among enterprise is rising in a positive manner.

Lucrative Regions in Synthetic Monitoring Market


Lucrative Regions in Synthetic Monitoring Market
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Market Insights–Synthetic Monitoring Market

High Growth Potential in Small and Medium-Sized Enterprises

Synthetic monitoring tools are being used among enterprises for monitoring of enterprise applications and it provides information regarding uptime and overall performance of critical business transactions by simulating various customer activities. These tools allow companies to bridge the performance gaps that may affect the overall end user experience. Presently, the synthetic monitoring market is dominated by large enterprises in terms of revenue share owing to the large-scale operations of these enterprises coupled with high adoption of such solutions in developed regions such as North America and Europe. In addition to this, large enterprises are also the ones that are driving the trend of digital transformation to improve overall operational efficiency and enhance end user experience. However, the rising adoption of digital solutions, cloud computing, and web/mobile applications among small & medium sized enterprises (SMEs) is anticipated to offer attractive growth opportunities to market players operating in the global synthetic monitoring market. SMEs are in the growth stage of adopting advanced performance monitoring solutions by replacing the traditional application performance management solutions. Moreover, the growing adoption and popularity of cloud-based synthetic monitoring solutions, SMEs are now increasing investing in such solutions for cost benefits and easy integration. Hence, the increasing penetration of digital solutions among SMEs for improving business processes, enhancing operational productivity, and reducing costs are some of the factors that will offer growth opportunities to the market players during the forecast period of 2020 to 2027.


Monitoring Type-Based Insights

Based on monitoring type, the synthetic monitoring market is segmented into API Monitoring, SaaS Application Monitoring, Mobile Application Monitoring, and Web Application Monitoring. The API monitoring segment held the largest market share in 2019.

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Synthetic Monitoring Market: Strategic Insights

synthetic-monitoring-market
Market Size Value inUS$ 2,182.25 Million in 2020
Market Size Value byUS$ 4,718.57 Million by 2027
Growth rateCAGR of 11.6% from 2020-2027
Forecast Period2020-2027
Base Year2020
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Players operating in the synthetic monitoring market are mainly focused on the development of advanced and efficient products.

  • In 2020, AppDynamics’ application performance management, cloud monitoring, and microservices support solutions are in the demand in ongoing COVID-19 pandemic situation due to increase digital services offered by various companies which are essential in keeping workforces productive at home, allowing people to shop for groceries online, helping patients connect to telehealth professionals to report symptoms, access testing, and many others.
  • In 2020, New Relic, Inc. announced that the results from all synthetic monitor types are now available in the new relic one. Adding results from synthetic monitors into new relic one helps users more easily to troubleshoot incidents.

The synthetic monitoring market has been segmented as follows:


Synthetic Monitoring Market– by Deployment

  • On-Premise
  • Cloud

Synthetic Monitoring Market– by Organization Size

  • SMEs
  • Large Enterprises

Synthetic Monitoring Market– by Monitoring Type

  • API Monitoring
  • SaaS Application Monitoring
  • Mobile Application Monitoring
  • Web Application Monitoring

Synthetic Monitoring Market– by Industry

  • BFSI
  • Government
  • Retail
  • Healthcare
  • IT & Telecom
  • Other Industries

Synthetic Monitoring Market – by Geography

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • France
    • Germany
    • Italy
    • Russia
    • U.K
    • Rest of Europe
  • Asia Pacific (APAC)
    • Japan
    • China
    • Australia
    • India
    • South Korea
    • Rest of APAC
  • Middle East and Africa (MEA)
    • Saudi Arabia
    • UAE
    • South Africa
    • Rest of MEA
  • South America (SAM)
    • Brazil
    • Argentina
    • Rest of SAM

Synthetic Monitoring Market – Company Profiles

  • Apica AB
  • Broadcom, Inc.
  • IBM Corporation
  • AppDynamics
  • Dynatrace LLC
  • eG Innovations
  • Micro Focus
  • New Relic, Inc.
  • SolarWinds Worldwide, LLC
  • Uptrends LLC
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Deployment , Organization Size , Monitoring Type , and Industry

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States

Frequently Asked Questions


Which region led the synthetic monitoring market?

In terms of revenue share, North America held the largest share of global synthetic monitoring market in 2019 and it is anticipated to continue its dominance over the forecast period of 2020 to 2027. Europe is the second largest revenue contributor, followed by APAC in 2019. The presence of developed countries such as US and Canada coupled with strong industry base especially in BFSI, IT & telecom, automotive, healthcare, and retail sectors is the major factors responsible for high adoption of synthetic monitoring solutions in the North America region.

Which factors are driving growth of the synthetic monitoring market?

The rising adoption of digital solutions and various types of applications among enterprises coupled with growing demand for enhanced performance are some of the key driving factors for global synthetic monitoring market The increasing demand of synthetic monitoring among SMEs and growing adoption of cloud based solutions will provide ample growth opportunities to market players operating in the global synthetic monitoring market.

Which segment led the synthetic monitoring market in 2019?

Based on enterprise size, the synthetic monitoring market is segmented into SMEs and large enterprises. Presently, large enterprises segment led the synthetic monitoring market. However, SMEs are now increasing investing in such solutions for cost benefits and easy integration. Hence, the increasing penetration of digital solutions among SMEs for improving business processes, enhancing operational productivity, and reducing costs are some of the factors that will offer growth opportunities to the market players during the forecast period of 2020 to 2027.

The List of Companies - Synthetic Monitoring Market

  1. Apica
  2. AppDynamics
  3. Broadcom
  4. Dynatrace LLC
  5. eG Innovations
  6. IBM Corporation
  7. Micro Focus
  8. New Relic, Inc.
  9. SolarWinds Worldwide, LLC
  10. Uptrends LLC

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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