沙滩巾市场基于(主要地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPRE00027473
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 150
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沙滩巾市场规模预计将从2022年的5.3506亿美元增长到2028年的7.0715亿美元;预计 2022 年至 2028 年复合年增长率为 4.8%。

沙滩巾质量更好,而且通常比普通毛巾更大,因为它们主要用于斜倚在海滩的沙子上。这些毛巾通常用于日光浴、在沙滩上放松以及游泳后擦干。沙滩巾有多种色调和色调。海滩游客不断涌入是推动沙滩巾市场增长的常见而重要的因素之一。

COVID-19 大流行对沙滩巾市场的影响

2020 年,各种由于国家和国际边界关闭造成价值链和供应链中断,各行业不得不放慢运营速度。由于封锁、旅行禁令和企业关闭,COVID-19 大流行对经济和行业产生了不利影响。由于政府当局的限制,关键原材料供应链的中断和制造过程的违规行为对消费品行业产生了直接影响,从而阻碍了包装材料的发展。生产和需求。尽管对某些类型包装的需求下降,但适合电子商务运输的包装需求在 2020 年和 2021 年激增。这可归因于消费品在线购买的增加以及各国政府采取的重大措施。

战略洞察

市场洞察

电子商务的蓬勃发展推动市场增长

互联网和智能手机的普及率不断提高,访问便捷新兴技术、不断增长的购买力以及在线零售平台提供的随时随地购物的便利性是支撑电子商务的关键因素。此外,人们越来越喜欢在线零售平台购买家居用品和服装。例如,Sand Cloud(一家在线沙滩巾公司)2019 年的销售额为 600 万美元,比 2016 年增加了 360 万美元。大折扣、同一平台上不同品牌的广泛供应以及送货上门的选择是其他值得注意的因素拉动网上购物的需求。随着电子商务在不同地区的渗透率不断提高,制造商正在通过 Amazon.com、Lidl 和 Walmart 等知名平台进行销售,从而扩大其在线业务。这些因素可能会消除对线下零售店的依赖,从而促进沙滩巾市场的增长。

类型洞察

根据类型,沙滩巾市场分为以下几类:微生物和常规。预计抗微生物领域在预测期内将实现更高的复合年增长率。随着消费者对他们使用的衣服和面料越来越有意识,他们的明智决策正在推动抗菌领域的增长。除了健康意识的提高之外,购买力的增强和医疗保健支出的增加也提供了利润丰厚的增长机会。沙滩巾中的抗菌纤维可防止细菌、霉菌和许多有害微生物的侵害。此外,海滩游客数量的增加随后推动了对快干、轻质抗菌沙滩巾的需求。

材料类型洞察

根据材料类型,沙滩巾市场细分为棉、涤纶、超细纤维等。 2021 年,纯棉细分市场占据了最大的市场份额。100% 纯棉制成的毛巾因其多功能且柔软的面料类型而深受消费者欢迎。埃及和土耳其棉花比普通类型的棉花更受欢迎。埃及棉由不同类型的棉花植物制成,具有超长的纤维,具有高吸水性和卓越的华丽感。土耳其棉纤维也是一种优质纤维,超柔软、吸水性强、重量轻且奢华。埃及和土耳其棉的这些特性正在推动对棉质沙滩巾的需求。

沙滩巾市场,按材料类型划分– 2021年和2028年

分销渠道洞察

根据分销渠道,沙滩巾市场分为超市和沙滩巾。大型超市、专卖店、在线零售等。超市和大卖场细分市场在 2021 年占据最大市场份额。这些商店提供有吸引力的折扣、多种付款方式和愉快的客户体验,并专注于最大限度地提高产品销量以提高利润。由于客户群庞大,沙滩巾制造商通常更喜欢通过超市和大卖场进行销售。城市化进程的不断加快、工人阶级人口的增加以及具有竞争力的价格正在推动超市和超市的普及。发达和发展中地区的大卖场。

沙滩巾市场的主要参与者包括 Dock & 。 Bay Ltd、Snappy Towels Inc、Tofino Towel Co、Canningvale Australia Pty Ltd、Pendleton Woolen Mills Inc、Oasis Towels、Sandex Corp、Hatton Textiles International Ltd、Qihai Textile Co Ltd、Melody Blue LLC。这些参与者专注于提供高质量的产品来满足客户的需求。他们还重点关注研发活动投资和新产品发布等战略。

报告聚焦

  • 沙滩巾市场的进步行业趋势,帮助参与者开发有效的产品长期战略
  • 公司为确保发达和发展中市场增长而采取的业务增长战略
  • 2020年至2028年沙滩巾市场的定量分析
  • 估算全球沙滩巾需求
  • 波特五力分析,以说明沙滩巾买家和供应商的效率
  • 了解竞争市场情况的最新发展
  • 市场趋势和前景,以及驱动和限制沙滩巾市场增长的因素
  • 通过强调支持商业利益的市场策略来协助决策过程
  • 规模沙滩巾市场各个节点的概况
  • 市场详细概述和细分,以及沙滩巾行业动态
  • 增长前景广阔的各地区沙滩巾市场规模机会

公司简介

  • Dock & Bay Ltd
  • Snappy Towels Inc
  • Tofino Towel Co
  • Canningvale Australia Pty Ltd
  • Pendleton Woolen Mills Inc
  • Oasis Towels
  • Sandex Corp
  • Hatton Textiles International Ltd
  • 齐海纺织有限公司
  • Melody Blue LLC
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Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Can you list some of the major players operating in the global beach towels market?

The major players operating in the global beach towels market are Dock & Bay Ltd.; Snappy Towels Inc.; Tofino Towel Co.; Canningvale Australia Pty Ltd.; Pendleton Woolen Mills, Inc.; Oasis Towels; Sandex Corp.; Hatton Textiles International Ltd.; Qihai Textile Co., Ltd.; and Melody Blue LLC.

What are the opportunities for beach towels in the global market?

Flourishment of e-commerce channels is anticipated to offer lucrative growth opportunities for the beach towels market. The organized retail sector underwent a massive transformation. The emergence of e-commerce considerably changed the way people shop and spend their money. The increasing penetration of internet and smartphones, easy access to emerging technologies, rising purchasing power, and convenience of shopping from anywhere anytime provided by online retail platforms are among key factors bolstering e-commerce. Moreover, attractive discounts, wide availability of different brands under one roof, and home delivery options are other notable factors driving the demand for online shopping.

Based on the type, which segment accounted for the largest revenue share?

Based on type, regular segments accounted for the largest revenue share in 2021. Regular beach towels such as cotton, terrycot, microfiber, are easily available fabrics and the price of regular towels are more reasonable as compared to the anti-microbial type of beach towels. The beach towels made from cotton and terrycot soak more moisture than synthetic fiber, as they have perfect absorbent properties and are easy to dry.

What is the largest region of the global beach towels market?

Asia Pacific accounted for the largest share of the global beach towels market in 2021. Asian countries such as Indonesia, Maldives, Vietnam, and Malaysia witnessed a boom in the tourism industry, which fueled the demand for beach towels across the region. People’s urge to explore new destinations and rising trend of spending vacations at oceans fueled the demand for beach towels across the region.

Based on the material type, which segment is projected to register the highest CAGR over the forecast period?

Based on the material type, microfiber segment is projected to register the highest CAGR over the forecast period. Beach towels made from microfibers are more durable than natural fibers. Moreover, beach towels made from microfibers can be easily folded and accommodated in a tiny pouch, thus providing storage and transport comfort. These factors are likely to surge the demand for microfiber beach towels.

What are the key drivers for the growth of the global beach towels market?

Growing recreational activities at beaches and increasing demand for antimicrobial beach towels is driving the beach towels market. Over the last decade, people’s lifestyle across the world has evolved dramatically. Due to hectic work schedules, people are increasingly focusing on reviving their mental health by visiting recreational destinations, including beaches. Apart from scenic beauty and fresh air, beaches are largely visited for experiencing various recreational activities, thereby adding to the popularity of beach vacations.

The List of Companies - Beach Towels Market

  1. Dock & Bay Ltd.
  2. Snappy Towels Inc.
  3. Tofino Towel Co.
  4. Canningvale Australia Pty Ltd.
  5. Pendleton Woolen Mills, Inc.
  6. Oasis Towels
  7. Sandex Corp.
  8. Hatton Textiles International Ltd.
  9. Qihai Textile Co., Ltd.
  10. Melody Blue LLC.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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