El mercado de quioscos de autoservicio fue valorado en US$ 11.319,3 millones en 2019 y se proyecta que alcance los US$ 21.415,4 millones en 2027; se espera que crezca a una tasa compuesta anual del 8,6 % de 2020 a 2027.
El mercado de quioscos de autoservicio estuvo dominado por América del Norte en 2019. EE. UU., Canadá y México son las principales economías de América del Norte. Estados Unidos es un país desarrollado en términos de tecnología moderna e infraestructura de TI. Los avances tecnológicos han dado lugar a mercados altamente competitivos en toda América del Norte. La región alberga varios gigantes tecnológicos que invierten cantidades significativas en el desarrollo de tecnologías robustas. Estados Unidos ha superado claramente la fase de adopción temprana de soluciones de quioscos de autoservicio. Con el aumento continuo de las transacciones de datos en B2C, B2B y más, se proyecta que varias organizaciones y sus socios crecerán en el futuro cercano. Numerosas empresas están mostrando interés en soluciones de quioscos de autoservicio para intercambiar sus datos de forma precisa, eficiente y segura. América del Norte tiene la mayor cuota de mercado de quioscos de autoservicio debido a la alta demanda de las industrias de finanzas, comercio minorista, viajes, entretenimiento y atención médica. El creciente interés de los minoristas por satisfacer las nuevas necesidades de los clientes está impulsando aún más las inversiones en el desarrollo de quioscos interactivos en esta región. La adopción de la solución de quioscos de autoservicio ha resultado en una mayor eficiencia y ahorro de costos en todo el gobierno de EE. UU. y está motivando a otras organizaciones.
Impacto de la pandemia de COVID-19 en Mercado Quiosco de autoservicio
Se espera que cualquier impacto en el crecimiento de las industrias afecte negativamente el crecimiento económico de la región. Actualmente, Estados Unidos es el país más afectado del mundo debido al brote de COVID-19, con 17.515.091 casos confirmados y 313.748 muertes según la Organización Mundial de la Salud. Estados Unidos es un mercado destacado para los quioscos de autoservicio. Las tiendas minoristas se vieron gravemente afectadas en 2020 debido al brote de COVID-19. Según la empresa inmobiliaria CoStar Group, en 2020 se cerraron temporalmente hasta 12.000 tiendas en Estados Unidos; JC Penney y GameStop estuvieron entre las marcas minoristas clave que cerraron sus tiendas en 2020. Se observó una tendencia similar en la industria hotelera. Sin embargo, la industria de la salud ha mostrado resiliencia en estos tiempos de pandemia. Las empresas que probablemente implementarían un sistema de quioscos en 2020 tuvieron que retrasar el plan de implementación o descartarlo por completo, lo que afectó la demanda de quioscos de autoservicio. Sin embargo, a medida que el bloqueo parece estar aliviando y las operaciones se reanudan, se espera que la demanda de quioscos de autoservicio se acelere.
Mercados regionales lucrativos para el autoservicio Proveedores de quioscosPerspectivas del mercado de quioscos de autoservicio
Aumento de los avances tecnológicos para respaldar la adopción de quioscos de autoservicio Quioscos de servicio
Con los crecientes avances tecnológicos, la adopción de asistentes personales inteligentes y funciones de asistencia personal. Las aplicaciones Knowledge Navigator, como Cortana y Siri, en los quioscos de autoservicio están experimentando un aumento constante. Estas soluciones de quiosco de autoservicio están diseñadas para mejorar la interacción del consumidor con la máquina aprovechando el análisis de datos para controlar la cantidad de ventas, los hábitos de compra de los clientes y muchos otros criterios. También sugieren las alternativas e incentivos adecuados para impulsar aún más las decisiones de compra de los clientes. Los quioscos de autoservicio también aumentan los ingresos comerciales y aumentan los vínculos con los clientes al ofrecer importantes oportunidades de crecimiento al mercado. Varios proveedores están desarrollando quioscos de autoservicio avanzados para brindar alternativas mejoradas de compra en línea a sus clientes con el fin de promocionar productos y servicios en las tiendas. Estos quioscos de autoservicio permiten capacidades de interfaz para impulsar la experiencia de los minoristas. experiencia al proporcionar demostraciones sustanciales de productos y permitir a los minoristas vender bienes y artículos sin abastecerse. Además, la implementación de soluciones tecnológicas avanzadas, como códigos QR, RFID y transacciones con teléfonos inteligentes, para transacciones de pago para ayudar al consumidor a verificar sus compras mediante el uso de teléfonos inteligentes, tarjetas de regalo y tarjetas de crédito/débito, entre otros.
Perspectivas del mercado basadas en el tipo
Según el tipo, el mercado global de quioscos de autoservicio se clasifica en información, emisión de boletos y check-in, y empleo. El segmento de información lideró el mercado en 2019. El sistema de quioscos de autoservicio de información consta de quioscos interactivos para pacientes, pedidos, información básica, apertura de cuentas, orientación y pago de facturas, entre otros. Los sistemas inteligentes de gestión de colas de pacientes permiten a los centros sanitarios aumentar la eficiencia operativa y la calidad del servicio al reducir el tiempo de espera de los pacientes. tiempos de espera y agilización del proceso de gestión de colas. Estos quioscos son sistemas basados en la web que permiten verificar el estado de la cola en línea y que los pacientes se unan fácilmente a una cola, mejorando así la calidad general del servicio y reduciendo las aglomeraciones para brindar a los pacientes una excelente experiencia de atención médica. Advantech ofrece sistemas inteligentes de gestión de colas de pacientes, quioscos de autoservicio de medición de signos vitales y sistemas inteligentes de registro clínico, entre otros quioscos de autoservicio, para la gestión de la información de los pacientes. Varios quioscos de autoservicio diseñados para el sector minorista permiten a los minoristas aumentar la participación del cliente y aprovechar las máximas oportunidades de generación de ingresos; Los quioscos también les permiten mostrar contenido más personalizado con la integración de aplicaciones avanzadas, como iBeacons, RFID y códigos QR. Muchos de estos quioscos sirven como plataformas digitales interactivas instaladas en terminales de autopago. Además, también se están implementando quioscos de autoservicio de información en bancos y restaurantes para abrir nuevas cuentas y pagar facturas, respectivamente.
Mercado de quioscos de autoservicio, por tipo: ; 2019 y 2027Perspectivas estratégicas
Los actores que operan en el mercado de quioscos de autoservicio se centran en estrategias , como fusiones, adquisiciones, desarrollo de productos e iniciativas de mercado, para mantener sus posiciones en el mercado. A continuación se enumeran algunos desarrollos de actores clave:
En 2020, Valyant AI declaró una asociación con KIOSK Information Systems (KIOSK) para crear experiencias sin contacto impulsadas por IA conversacional en todo entornos en los que se implementan quioscos.
En 2020, Olea Kiosks Inc. se asoció con UrVenue, una plataforma de tecnología hotelera que impulsa el comercio, mejora la experiencia de los huéspedes y monetiza bienes raíces de un resort, según un comunicado de prensa.
Mercado de quioscos de autoservicio: por Componente
- Software
- Hardware
- Servicios
Auto -Mercado de quioscos de servicio: por tipo
- Información
- Emisión de entradas
- Paciente interactivo
- Registro
- Empleo
- Otros
Mercado de quioscos de autoservicio - ndash; por usuario final
- Venta al por menor
- Hospitalidad
- Atención sanitaria
- Servicios financieros
- Otros
Mercado de quioscos de autoservicio - ndash; por Geografía
- América del Norte
- Estados Unidos
- Canadá
- México
< li>Europa - Francia
- Alemania
- Italia
- Reino Unido
- Rusia
- Resto de Europa
- Asia Pacífico (APAC)
- China
- India
- Corea del Sur
- Japón
- Australia
- Resto de APAC
- Medio Oriente y Asia África (MEA)
- Sudáfrica
- Arabia Saudita
- EAU
- Resto de MEA
- América del Sur (SAM)
- Brasil
- Argentina
- Resto de SAM
Perfiles de empresas
- Grupo ACRELEC
- Embross
- Gemalto
- KIOSCO Sistemas de información
- Quioscos Meridian
- NCR Corporation
- Olea Kiosks Inc.
- Posiflex Technology Inc.
- VeriFone , Inc.
- Diebold Nixdorf, Inc.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
With rising technological advancements, the adoption of Intelligent Personal Assistant & Knowledge Navigator applications—such as Cortana and Siri—in self-service kiosks is constantly witnessing an increase. These self-service kiosk solutions are designed to enhance the consumer engagement with the machine by leveraging data analytics for governing the quantity sales, customer purchasing habits, and many other criteria. They also suggest the right alternatives and incentives to further boost the customer purchasing decisions. Self-service kiosks also boost the business revenues and augment the customer ties by offering major growth opportunities to the market.
Payment gateways are broadly used for cashless transactions. They transfer the data related to a transaction between the bank and the billing portal. Payment gateway systems permit online retail platforms to collect cash via a bank chosen by the consumer without compromising sensitive data. They are becoming increasingly popular and flexible to buy products and promote smooth delivery at consumer’s place. Growing number of smart devices in the global market gives rise to payment gateway systems, which are widely adopted by consumers across the world.
The self-service kiosks market is led by retail segment with highest share and is expected to dominate in the forecast period. Retail End-Users include e-commerce retail stores, QSR, and malls operating worldwide. They are deploying self-service kiosks to permit their customers to scan and pay for their purchases, thereby supporting contactless transactions. These efficient solutions allow sales associates to focus more on customer services. A significant number of small, medium, and large retail companies operate across the world.
The List of Companies - Self-Service Kiosk Market
- ACRELEC Group
- Embross
- Gemalto
- KIOSK Information Systems
- Meridian Kiosks
- NCR Corporation
- Olea Kiosks Inc
- Posiflex Technology Inc
- VeriFone, Inc.
- Diebold Nixdorf, Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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