클라우드 커뮤니케이션 플랫폼 시장 조사 – 규모, 점유율, 개발 및 미래 범위 2031

  • Report Code : TIPRE00009720
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 216
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클라우드 통신 플랫폼 시장은 2021년 46억 3230만 달러에서 2028년 224억 850만 달러로 성장할 것으로 예상됩니다. 2021-2028년 동안 연평균 25.3% 성장할 것으로 예상됩니다.



클라우드 통신 플랫폼을 통해 개발자는 애플리케이션 프로그램 인터페이스(API)를 수정하여 클라우드 통신 플랫폼 제품의 상호 작용을 결정할 수 있습니다. SMS, 음성, 영상, 인증 기능으로 유연한 작업 옵션 제공에 중점을 둔 BYOD(Bring-Your-Own-Device) 추세가 클라우드 커뮤니케이션 플랫폼 시장 성장에 유리하게 작용하고 있습니다. 직장에서 증가하는 BYOD 정책은 직장의 통신 네트워크에 과부하를 일으키고 있으며 클라우드 통신 플랫폼의 배포는 네트워크 정체 문제를 해결하는 데 도움이 됩니다. 연결된 장치에 대한 수요 급증과 IoT(사물 인터넷) 및 클라우드 기반 서비스의 채택 증가는 시장 성장을 주도하는 주요 요인입니다. 또한 인터넷 연결 속도는 클라우드 커뮤니케이션 플랫폼 시장 성장을 좌우하는 핵심 요소입니다.

COVID-19 팬데믹이 클라우드 커뮤니케이션 플랫폼 시장에 미치는 영향



COVID-19 위기는 2020년 세계 경제는 침체기에 접어들었고 2021년에도 지속되고 있습니다. 그러나 화상 회의, 클라우드 배포 및 데스크톱 가상화와 같은 일부 산업은 COVID-19 발발의 긍정적인 영향을 경험하고 있습니다. 봉쇄 조치와 개인 여행 금지로 인해 재택 근무 정책이 전 세계적으로 높은 수용을 얻었습니다. 이는 클라우드 커뮤니케이션 플랫폼 시장의 성장을 촉진했습니다.

클라우드 커뮤니케이션 플랫폼 공급자에게 유리한 지역



클라우드 커뮤니케이션 플랫폼 시장 통찰력



Bring Your 소유 장치가 클라우드 커뮤니케이션 플랫폼 시장의 성장 촉진



BYOD(Bring Your Own Device) 정책에 따라 직원은 회사 목적으로 개인 장치를 사용할 수 있습니다. 이 관행에는 클라우드에 데이터를 저장하는 것이 포함됩니다. 데이터는 문제없이 언제 어디서나 볼 수 있습니다. 기업 부문에서 BYOD의 성장 추세는 전 세계 클라우드 통신 플랫폼 시장의 핵심 원동력입니다. 모빌리티는 SME(Small and Medium-sized Enterprises)의 3대 가장 중요한 협업 트렌드 중 하나로 주목되어 왔으며 직원의 약 67%가 현재 직장에서 자신의 장치를 사용하고 있으며 기업의 약 39%가 공식적인 BYOD를 채택하고 있습니다. 정책. 직원을 활성화함으로써’ 클라우드 서비스가 포함된 개인 장치에서 SME는 직원이 집이나 사무실에서 작업을 수행하는 데 필요한 모든 것에 액세스할 수 있도록 합니다. 또한 Cisco Systems, Inc. 보고서에 따르면 BYOD 개념은 직원의 생산성을 향상시킵니다. 또한 사용자의 36%가 생산성이 높은 것으로 나타났습니다. 클라우드 통신 플랫폼 공급업체는 엔터프라이즈 소셜 미디어 및 보안 정책 포털과 같은 애플리케이션을 연결하여 기업 부문에서 BYOD 구현을 지원하기 위한 인프라를 지속적으로 구축하고 있으며, 다수는 MMS(Managed Mobility Services)로 이어지고 있습니다.또한, 영국에서는 사무실에서 BYOD 정책을 많이 채택하면서 클라우드 커뮤니케이션 플랫폼 시장이 성장하고 있습니다. 대부분의 회사는 BYOD의 활용 및 채택을 촉진하는 비즈니스 전략 및 핵심 역량에 집중하고 있습니다. 예를 들어 2018년 디지털, 문화, 미디어 및 스포츠부(영국)에서 실시한 설문 조사에 따르면 영국 기업의 약 45%가 BYOD 정책을 지지했습니다. 전체 영국 기업 수 중 금융 또는 보험 회사의 60%(1,519개 기업 중 105개 기업)가 BYOD 추세를 채택했습니다.

구성 요소 기반 시장 통찰력



구성 요소 기반 , 클라우드 통신 플랫폼 시장은 솔루션과 서비스로 세분화됩니다. 2020년에는 솔루션 부문이 시장에서 가장 큰 점유율을 차지했습니다.

응용 프로그램별 클라우드 커뮤니케이션 플랫폼 시장, 2020년 및 2028년(%)



산업 기반 시장 통찰력

산업을 기반으로 클라우드 통신 플랫폼 시장은 BFSI, IT 및 통신, 의료, 소매, 정부, 교육 및 기타로 분류됩니다. 2020년에는 BFSI 부문이 가장 큰 시장 점유율을 차지했습니다.

전략적 통찰력



클라우드 통신 플랫폼 시장에서 활동하는 플레이어는 인수합병 및 시장 이니셔티브와 같은 전략을 채택하여 시장에서 자신의 위치를 유지합니다. 주요 업체의 몇 가지 개발 사항은 다음과 같습니다.

  • 2021년 8월 8x8, Inc.는 유통, 시스템 설계 및 통합 서비스의 선두 공급업체인 SYNNEX Corporation과 전략적 유통 계약을 체결했습니다. 기술 산업. 계약 조건에 따라 8x8은 8x8 XCaaS(eXperience Communications as a Service)를 SYNNEX의 기존 VAR(부가가치 리셀러), 관리형 서비스 제공업체(MSP) 및 시스템 통합업체로 구성된 파트너 커뮤니티에 제공합니다.

  • 2021년 6월, Avaya와 RingCentral Inc.는 손쉬운 마이그레이션, 추가 비디오, 및 기타 확장 기능.


글로벌 클라우드 커뮤니케이션 플랫폼 시장은 아래와 같이 분류되었습니다.



구성 요소별





  • 솔루션 < ul>
  • UCaaS

  • WebRTC

  • IVR

  • VoIP

  • API



  • 서비스

    • 교육 및 컨설팅

    • 지원 및 유지 관리

    • 관리형 서비스




  • 기업 규모별





    • 중소기업

    • 대기업


    산업별





    • BFSI
    • IT 및 통신

    • 의료

    • 소매

    • 정부

    • 교육

    • 기타

    • li>

    지역별





    • 북미

      • 미국

      • 캐나다

      • 멕시코



    • 유럽

      • 프랑스

      • 독일

      • 이탈리아

      • 영국

      • 러시아

      • 기타 유럽



    • 아시아 태평양(APAC)

      • 중국

      • 인도

      • 대한민국

      • 일본

      • 호주

      • 기타 APAC



    • 중동 및 아프리카 (MEA)

      • 남아프리카

      • 사우디아라비아

      • UAE

      • 나머지 MEA



    • 남미(SAM)

      • 브라질

      • 아르헨티나

      • 나머지 SAM




    < h3>회사 프로필



    • 8X8, INC

    • Avaya Inc.

    • CallFire

    • Cisco Systems, Inc.
    • NetFortris

    • Vonage

    • Plivo Inc.

    • Telestax, Inc.

    • TWILIO INC.

    • 인트라도


    Report Coverage
    Report Coverage

    Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

    Segment Covered
    Segment Covered

    This text is related
    to segments covered.

    Regional Scope
    Regional Scope

    North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

    Country Scope
    Country Scope

    This text is related
    to country scope.

    Frequently Asked Questions


    Which region is leading the cloud communication platform market in 2020?

    North America is the largest revenue generator in the Cloud Communication Platform market compared to the other regions. The cloud communication platform market in North America region is antiquated to offer ample revenue opportunities to players, attributed to the existence of widespread communication technologies as well as the world’s leading providers such as CallFire Inc.; Avaya Inc.; Cisco Systems, Inc.; NetFortris; Plivo Inc.; Telestax, Inc.; Twilio Inc; Vonage Holdings Corp.; Intrado Corporation; and 8x8, Inc. The businesses across North America region are making several efforts to create flexible work options, cloud communication platforms are becoming more famous across the region.

    Which primary factor is driving the cloud communication platform market?

    Cloud communication platforms are efficient and cost-effective due to which organizations are training their sights on cloud telephony solutions. These platforms do not require any investment in the entire setup replete with several types of equipment as they are adaptable to emerging communication functionalities. A private branch exchange (PBX), a phone communication used within an organization. With cloud communication platforms, the PBX can be facilitated on a cloud at a lower cost.

    Which segment by industry led the cloud communication platform market in 2020?

    Based on Industry, the Cloud Communication Platform market is segmented into BFSI, IT and Telecom, Healthcare, Retail, Government, Education, Others. In 2020, the BFSI accounted for the largest market share. The financial world and BFSI sector are nowadays experiencing from traditional methods to app-based methods including cloud based platform. Banks, insurance companies, Payment Service Providers and Fintech startups are nowadays extensively looking for innovative and reliable services, identification methods and fraud prevention.

    Which are the five key companies in the global cloud communication platform market?

    8x8 Inc., Vonage, Twilio, Avaya, and Plivo, Inc. are the five key players in the global Cloud Communication Platform market. These companies have shown consistent growth in revenue and larger volumes of sales. In addition, the well-established top five players are offering a comprehensive product portfolio and have a prominent presence in terms of share in the global market.

    At what CAGR is the cloud communication platform market expected to grow during the forecast period?

    The cloud communication platform market is expected to grow at a CAGR of more than 20% during the forecast period. Rising need of bring your own device and cost-effectiveness of cloud communication platform solutions are influencing the market growth. However, the security and privacy concerns are restraining the cloud communication platform market growth. Moreover, growth of BPO sector and growing preference for cloud-based solutions, increase in the number of internet users worldwide, growth of cloud-based IoT platform, and rising need of voice over internet protocol are the other factors contributing towards the market growth.

    Which segment by services is expected to grow at the fastest CAGR during the forecast period?

    By services, the Support and Maintenance segment is expected to grow at the fastest CAGR during the forecast period. It is important to offer proper support and maintenance while offering cloud communication platform. The secret to delivering quality cloud communication lies in pursuing a tiered approach to managing Service-Level Agreements (SLA). A Service-Level Agreements reflects the user’s expectations of service and quality from a provider. Service-Level Agreements may include penalties for non-performance, but the objective must be to encourage a service provider to provide top-notch service, not pay penalties. The companies offers support and maintenance which includes skills and requirements for supporting application systems which includes troubleshooting, modifying, maintaining and enhancing legacy systems.

    The List of Companies - Cloud Communication Platform Market

    1. CallFire Inc.
    2. Avaya Inc.
    3. Cisco Systems, Inc.
    4. NetFortris
    5. Plivo Inc.
    6. Telestax, Inc.
    7. Twilio Inc
    8. Vonage Holdings Corp.
    9. Intrado Corporation
    10. 8x8, Inc

    The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

    1. Data Collection and Secondary Research:

    As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

    Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

    1. Primary Research:

    The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

    For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

    A typical research interview fulfils the following functions:

    • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
    • Validates and strengthens in-house secondary research findings
    • Develops the analysis team’s expertise and market understanding

    Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

    • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
    • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

    Below is the breakup of our primary respondents by company, designation, and region:

    Research Methodology

    Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

    1. Data Analysis:

    Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

    • Macro-Economic Factor Analysis:

    We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

    • Country Level Data:

    Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

    • Company Profile:

    The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

    • Developing Base Number:

    Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

    1. Data Triangulation and Final Review:

    The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

    We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

    We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

    Your data will never be shared with third parties, however, we may send you information from time to time about our products that may be of interest to you. By submitting your details, you agree to be contacted by us. You may contact us at any time to opt-out.

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