Affective Computing Market 2028 by Types, Application, Technology, Opportunities, End Users and Regions | The Insight Partners

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Affective Computing Market Forecast to 2028 - Covid-19 Impact and Global Analysis - by Component (Hardware, Software); Technology (Touchless, Touch based); Solution (Facial Expression Recognition, Physiological Recognition, Speech Recognition, Gesture Recognition); End User (Research, Media and Advertising, Healthcare, Automotive, Retail, BFSI, Others) and Geography

Report Code: TIPRE00004090 | No. of Pages: 150 | Category: Technology, Media and Telecommunications | Status: Upcoming


Affective computing is a combination of cognitive science, psychology, as well as, computer science that can envisage the emotional state of humans and delivers applicable response to get a supportive result. This enables businesses including e-commerce sector to improve their customer shopping experience and hence sell products efficiently. Further, it can also be used for online advertising as well as advertising kiosk to offer favorable advertisement as per the user's emotional state. Affecting computing comprises of machine intelligence, big data, emotion analytics engine and sensors including camera and head up display among others to gather and scrutinize the customer emotion. Moreover, it also includes software for gesture recognition, speech and facial recognition and neural analytics.


The surging adoption of wearable devices coupled with increasing internet penetration is anticipated to fuel the demand for affective computing market. Furthermore, the robust need for businesses to comprehend customer behavior is another key factor driving the affective computing market growth. For this purpose, several businesses are partnering with affective computing players to enhance research & development activities in this field. However, diverse business applications of affective computing may pose a challenge to affective computing market growth.


The "Global Affective Computing Market Analysis to 2028" is a specialized and in-depth study of the Affective Computing industry with a special focus on the global market trend analysis. The report aims to provide an overview of the affective computing market with detailed market segmentation by component, technology, solution, end-user and geography. The global affective computing market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading affective computing market players and offers key trends and opportunities in the market.


The global affective computing market is segmented based on component, technology, solution and end-user. Based on the component, the market is segmented into hardware and software. The technology segment of the affective computing market is classified touch less and touch based. Moreover, the affective computing market by solution is categorized into facial expression recognition, physiological recognition, speech recognition and gesture recognition. Also, the end-user segment comprises of research, media & advertising, healthcare, automotive, retail, BFSI and others.

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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global affective computing market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East & Africa (MEA) and South America (SAM). The affective computing market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

The report analyzes factors affecting the affective computing market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and SAM after evaluating political, economic, social and technological factors affecting the affective computing market in these regions.

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The reports cover key developments in the affective computing market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnership & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market payers from the affective computing market are anticipated to lucrative growth opportunities in the future with the rising demand for affective computing in the global market. Below mentioned is the list of few companies engaged in the affective computing market.

The report also includes the profiles of key affective computing companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of the last three years, the key development in the past five years.
  • Affectiva, Inc
  • Apple Inc.
  • Beyond Verbal Communication, Ltd
  • Eyeris Technologies, Inc
  • GestureTek, Inc.
  • Google Inc.
  • IBM Corporation
  • Intel Corporation
  • Microsoft Corporation
  • Qualcomm Inc.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.

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The List of Companies

1. Affectiva, Inc
2. Apple Inc.
3. Beyond Verbal Communication, Ltd
4. Eyeris Technologies, Inc
5. GestureTek, Inc.
6. Google Inc.
7. IBM Corporation
8. Intel Corporation
9. Microsoft Corporation
10. Qualcomm Inc.
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