Digital Experience Monitoring Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Enterprise Size (Large Enterprises and SMEs), Deployment Type (On-Premises and Cloud), and End-User (BFSI, IT and Telecommunications, Retail and Consumer Goods, Healthcare and Life Sciences, and Others)
Publication Month: May 2022 | Report Code: TIPRE00023414 | No. of Pages: 180 | Category: Technology, Media and Telecommunications | Status: Published
The digital experience monitoring market size is expected to grow from US$ 2,156.71 million in 2021 to US$ 5,960.87 million by 2028. Digital experience monitoring market size is estimated to grow at a CAGR of 15.9% from 2022 to 2028.
Digital experience monitoring (DEM) is a new technology that enterprises are looking at as a method to simplify user performance concerns while gaining insight into a range of networking technologies with a single solution. The progression of application performance monitoring (APM) and end-user experience monitoring (EUEM) into a holistic solution that assesses the efficacy of an enterprise's applications and services is DEM. DEM is a real-time monitoring solution that assists IT operations teams in promptly resolving user concerns while ensuring the network is not disturbed. Existing application performance monitoring (APM) and network performance monitoring and diagnostics (NPMD) technologies can be supplemented with DEM solutions. When used together, they give an end-to-end view, with DEM providing insight into the user experience. Those are the experiences that have the most direct impact on company outcomes. DEM is a real-time monitoring tool that helps your company's "machine" function smoothly by discovering vulnerabilities that cause downtime or disturbances to the user experience, such as poor page load times, and determining the underlying cause of performance. The DEM software monitors user behavior, traffic, and additional factors to help businesses understand product usability and performance. DEM products integrate active or simulated traffic and real-user monitoring to analyze theoretical performance and real-user experience. These tools provide analytical tools for examining and improving application and site performance. They also help businesses understand how visitors navigate through their site and discover where end-user experience appears to suffer.
Examining performance data across devices, apps, infrastructure, and services to understand how end users' interactions with technology influence the quality of their digital experience is known as DEM. IT may track and assess various parameters that affect users, including CPU, memory, hardware utilization, latency, software performance, and more, using digital experience monitoring. These measurements, which are collected constantly from the endpoint and paired with cognitive analysis and automation, may assist IT in promptly diagnosing, remediating, and even predicting problems without the user's knowledge. Feedback and opinion can also indicate elements, which endpoint statistics can't capture. Digital experience monitoring solutions go beyond typical network and application performance monitoring to uncover network issues, which may affect cloud-based service performance. This factor is influencing the digital experience monitoring market growth.
Strategic Insights
Impact of COVID-19 Pandemic on Digital Experience Monitoring Market
With the emergence of the COVID-19 pandemic, the entire aviation industry came to an unscheduled halt. Turkey, Iran, South Africa, Iraq, Israel, Saudi Arabia, and the UAE reported a large number of COVID-19 confirmed cases and deaths. The digital experience monitoring market comprises major economies, such as the UAE and Saudi Arabia, which are prospective providers in the digital experience monitoring industry due to the huge presence of a diverse customer base. Before the pandemic, Gulf countries were on the verge of adopting transformative digital technologies in various verticals to improve the socio-economic conditions of the countries. However, due to the COVID-19 outbreak, the implementation of stringent measures such as factory lockdowns, business shutdowns, and travel restrictions aggravated the economic problems of the countries, such as the MEA. Hence, the MEA’s economic condition and the impact of the COVID-19 pandemic on the growth of various industries in the region slightly influenced the digital experience monitoring market growth in 2020.
Lucrative Regions for Digital Experience Monitoring Market
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Digital Experience Monitoring Market Insights
The customer feedback system critical to any functional and profitable digital experience monitoring industry has been enhanced thanks to technology improvements in the digital experience monitoring market. For example, companies are implementing an online feedback system using a cutting-edge Customer Relationship Management (CRM). As a result, client input directly aids in making real-time modifications and updating the company’s software to conduct a real-time assessment of the quality and adjust or change as needed. Any company experiencing a digital transition must implement experience monitoring systems. Streamlining the digital procedures involved in running a company lays a strong basis for future system changes or ongoing innovation. This is driving the digital experience monitoring market.
Enterprise Size-Based Market Insights
Digital experience monitoring market analysis by enterprise size, the market is segmented into large enterprises and SMEs. In 2021, the large enterprises segment accounted for a larger digital experience monitoring market share.
Digital Experience Monitoring Market, by Enterprise Size, during 2021–2028 (%)
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Deployment Type-Based Market Insights
Digital experience monitoring market analysis by deployment type, the market is segmented into on-premises and cloud. In 2021, the cloud segment accounted for a larger digital experience monitoring market share.
Players adopt strategies, such as mergers, acquisitions, and market initiatives, to maintain their positions in the market. A few developments by key players in the market are listed below:
- In 2022, BMC announced new capabilities and integrations across its BMC AMI (automated mainframe intelligence) and BMC Compuware portfolios. The innovations help customers improve service quality and accelerate software delivery by providing greater data visibility and context-based insights across their IT environments.
- In 2021, Broadcom Inc. acquired AppNeta to bolster network performance monitoring across the internet and hybrid cloud-based applications. By combining AppNeta's end-to-end visibility with Broadcom's award-winning and proven Infrastructure and AIOps capabilities, the world's largest enterprises running the most complex networks will now have access to a single source of truth to support their cloud journey.
Company Profiles in the Digital Experience Monitoring Market Report
- BMC Software, Inc.
- Broadcom Inc.
- ControlUp Technologies LTD
- Lakeside Software, LLC
- Aternity LLC
- Nexthink SA
- AppDynamics LLC
- Catchpoint Systems, inc.
- Dynatrace LLC
- IBM Corporation
- Micro Focus
- Oracle Corporation
- Riverbed Technology, Inc.
- SAP SE
Frequently Asked Questions
- AppDynamics LLC
- BMC Software, Inc.
- Broadcom Inc.
- Catchpoint Systems, inc.
- Dynatrace LLC
- IBM Corporation
- Micro Focus
- Oracle Corporation
- Riverbed Technology, Inc.
- SAP SE
- ControlUp Technologies LTD
- Lakeside Software, LLC
- Aternity LLC
- Nexthink SA
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the global digital experience monitoring market.
- Highlights key business priorities in order to assist companies to realign their business strategies
- The key findings and recommendations highlight crucial progressive industry trends in the global digital experience monitoring market, thereby allowing players across the value chain to develop effective long-term strategies
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
- Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution
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