E-learning Market Share, Size and Growth | Forecast - 2028

The e-learning market is expected to grow from US$ 274.10 billion in 2022 to US$ 465.47 billion by 2028; it is expected to grow at a CAGR of 9.2% from 2022 to 2028.

With the introduction of new innovative tools or practices in digital technology across the education sector, learners opting for e-learning manage to efficiently and rapidly adopt the changes. With many people working from home since 2020, digital learning has been helping users with virtual training via virtual instructor-led training (VILT), webinars, and e-learning tools. Also, e-learning platforms help develop content by providing virtual classrooms and campuses for communication between teachers and students. The main objective of e-learning is to manage the learning process and create an engaging learning environment to introduce additional functionalities for the enhancement of learning capacities. Companies are using e-learning solutions to help employees in improving their skillsets and strengthen their knowledge regarding companies’ products and services, which would, in turn, benefit business organizations. Thus, the emergence of digital learning helps learners improve their performance by providing access to digital content in schools or universities, which is propelling the e-learning market growth.

Strategic Insights

Impact of COVID-19 Pandemic on Europe E-learning Market

The COVID-19 pandemic has severely impacted European countries, including Italy, Spain, France, and Germany. Before the onset of the pandemic, the e-learning market growth was attributed to the growing demand for educational digitalized platform solutions from schools, institutions, and universities. However, the emergence of the COVID-19 pandemic resulted in lockdowns in Europe, leading to working and studying from home, which promoted hybrid work models. As a result, the preference for online and virtual classes increased, significantly promoting the demand for e-learning solutions across the region. In 2020, due to the COVID-19 outbreak, the education industry in Europe shifted from traditional teaching methods to online teaching platforms. In response to the COVID-19 pandemic, many universities in Europe offered mixed learning methods comprising on-site and online study and massive open online courses (MOOCs). MOOCs, in particular, are a great way to gain insight into a university's teaching methods before starting an entire program. In a few Member States of the European Union (EU), the initial experience of students studying abroad started remotely, i.e., from home, and continued on campus after the post-pandemic recovery period. Many European universities offer bachelor's and master's degrees to be taught entirely online. Thus, the abovementioned factors are expected to drive the Europe e-learning market growth during the forecast period. 

Lucrative Regions for E-learning Market

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Growing Number of Cost-Effective E-Learning Models Boost Demand for E-learning Solutions

E-learning models have led to many changes in the educational content, including the method through which it can be accessed, discussed, and shared. It also increases transparency between teachers, students, and parents. E-learning is a cost-effective model, which drives its popularity among parents, as it offers the feature of keeping track of their children's daily activities. Moreover, owing to an urge to update existing training programs, many educational institutes are considering adding e-learning to the set of existing tools. Due to the increasing development of short-term e-learning models, many companies are installing entire e-learning models for a long term, thus reducing costs related to training & development. It also eliminates major instructor-led training expenses. Further, e-learning reduces overall training time by 40–60% and helps businesses cut down related expenses, which, in turn, is increasing productivity. With e-learning, users do not need to invest in any special equipment or learning resources for each module of their courses. Learners log in to an app or a portal, thus removing the need to purchase textbooks or other course materials. Therefore, an increasing number of cost-effective e-learning models are propelling the e-learning market growth.

Deliver Mode-based Market Insights

Based on delivery mode, the e-learning market is segmented into online, LMS, mobile, and others. The online segment registered the largest market share in 2021. Online delivery mode provides excellent features for remote work, enables teachers to set a schedule that fits everyone, and allows students to establish their own learning pace with added flexibility. Moreover, there is a growing reliance on online information, which is promoting the implementation of e-learning platforms in several educational institutions, thus propelling the e-learning market. Online learning is a popular and newest form of distance education. It has significantly impacted post-secondary education over the past decade, and this market trend is increasing at a steady pace. Online learning allows learners to attain knowledge remotely, as most online educational tools are portable. Thus, the increasing reliance on online learning, coupled with growing technological advancements, is expected to increase the online e-learning market size. Furthermore, technological advancements allow students to study entirely online while socializing with classmates, watching lectures, and participating in subject-specific discussions. Thus, the use of online educational platforms provides a better work and study balance, contributing to the growth of the e-learning market.

A few of the major players operating in the e-learning market are mainly focused on developing advanced and efficient products.

• In 2022, CoSo Cloud planned to make a third investment in Adobe eLearning offerings by joining the Adobe Experience Manager Solution Partner Program. CoSo Cloud provides secure private-cloud managed services, custom software applications, and expert professional services for high-consequence virtual training and eLearning.
• In 2020, Cisco introduced Webex Classrooms which offers teachers, students, and as well as parents a single place to connect securely and makes it easy to set up, manage, and use a room to deliver training and education sessions to groups of people.

A few of the key players operating in the e-learning market are Cornerstone OnDemand Inc., Kydon Holdings Pte Ltd., Gnowbe Pte Ltd., Adobe Inc., Cisco Systems Inc., D2L Inc., Oracle Corp., Marshall Cavendish Education Pte. Ltd., Citrix Systems Inc., and SAP SE.