Frozen Entree Market Size Report | Forecast & Analysis by 2030

Frozen Entree Market Forecast to 2030 - Global Analysis by Type [Meat-Based Entrees and Plant-Based Entrees (Plant-Based Meat Entrees, Sweet Potato Entrees, Vegetable Entrees, and Others)], Category (Organic and Conventional), Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, Online Retail, and Others), and Geography

Publication Month : Aug 2023

  • Report Code : TIPRE00030009
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 167
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[Research Report] The Frozen entrée market size was valued at US$ 39,925.58 million in 2022 and is projected to reach US$ 57,054.53 million by 2030; it is expected to register a CAGR of 4.6% from 2022 to 2030.

Market Insights and Analyst View:

Frozen entrée is a kind of pre-packed meal consisting of combination of meat or plant-based meat, vegetables, rice, pasta, sauces, and other ingredients. Frozen food has extended shelf life compared to fresh products. Freezing also retains the nutritional content of the food making them appealing among health-conscious consumers. Frozen entrées are gaining huge traction among consumers, especially, among working professionals as they help in saving cooking time and efforts. These factors are significantly driving the growth of frozen entrée market

Growth Drivers and Challenges:

Convenience foods, such as frozen snacks, frozen meals, frozen entrée, and ready-to-eat products, allow consumers to save time and effort associated with ingredient shopping, meal preparation, cooking, consumption, and post-meal cleaning activities. The development and popularity of these food items are ascribed to many social changes; the most notable of these are the increasing number of smaller households and the rising millennial population worldwide. Due to hectic work schedules, millennials prefer quick and easy meals without compromising on taste and nutrition. These factors are significantly promoting the demand for convenience food among consumers, thereby propelling the frozen entrée market growth. Frozen meals have extended shelf life and are suitable for single serve. The frozen entrées are ready-to-eat meals, which saves time on food preparation. According to a report titled “Power of Frozen,” published by the American Frozen Food Institute and Food Industry Association, sales of frozen food in the US increased by 21% in 2020. Thus, the rising demand for convenience food is supporting the growth of the frozen entrée market.

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Frozen Entree Market: Strategic Insights

Market Size Value inUS$ 39,925.58 million in 2022
Market Size Value byUS$ 57,054.53 million by 2030
Growth rateCAGR of 4.6% from 2022 to 2030
Forecast Period2022-2030
Base Year2022
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Report Segmentation and Scope:

The “Global Frozen Entree Market” is segmented based on type, category, distribution channel, and geography. Based on type, the frozen entree market is segmented into meat-based entrees and plant-based entrees. The plant-based entrees segment is further divided into plant-based meat entrees, sweet potato entrees, vegetable entrees, and other plant-based entrees. Based on category, the frozen entrée market is bifurcated into organic and conventional. Based on distribution channel, the frozen entree market is segmented into supermarkets & hypermarkets, convenience stores, online retail, and others. The frozen entree market based on geography is segmented into North America (US, Canada, and Mexico), Europe (Germany, France, Italy, UK, Russia, and Rest of Europe), Asia Pacific (Australia, China, Japan, India, South Korea, and Rest of Asia Pacific), Middle East & Africa (South Africa, Saudi Arabia, UAE, and Rest of Middle East & Africa), and South & Central America (Brazil, Argentina, and Rest of South & Central America).

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Segmental Analysis:

Based on type, the frozen entree market is bifurcated into meat-based entrees and plant-based entrees. The plant-based entrees segment is further segmented into plant-based meat entrees, sweet potato entrees, vegetable entrees, and other plant-based entrees. In 2022, the meat-based entrees segment held a larger market share and the plant-based entrées segment is projected to register a faster CAGR from 2022 to 2030. The rising demand from consumers for protein-rich food items such as steaks, sausages, kebabs, and salami has benefited the meat-based entrée segment. Consumer preference for frozen, meat-based packaged meals is rising due to increasing hygiene issues associated with fresh products. Amy’s Kitchen and MorningStar Farms are some of the major brands of meat-based entrée. Further, key players have been launching new products in recent years. In January 2021, India-based The Taste Company expanded its product portfolio to include meat-based pre-packed frozen meals. These are made with traditional home-style cooking methods to eliminate the need for preservatives or artificial colors. Such product launches by manufacturers drive the frozen entrée market for the meat-based segment.

Frozen Entree Market, by Type – 2022 and 2030

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Based on distribution channel, the frozen entree market is segmented into supermarkets & hypermarkets, convenience stores, online retail, and others. In 2022, the supermarkets & hypermarkets segment held the largest share in the frozen entrée market and the online retail segment is expected to register the highest CAGR during the forecast period. Online retail stores offer a wide variety of products with heavy discounts; consumers can conveniently buy desirable products remotely. Additionally, doorstep service attracts a large group of customers to shop through e-commerce platforms. Moreover, these websites offer product information and user reviews, which help buyers compare products and make informed decisions. During the COVID-19 pandemic, frozen food sales through online retail channels increased dramatically as they offered home delivery services. Thus, all the aforementioned factors are projected to boost the frozen entrée market for the online retail segment in the foreseeable future.

Regional Analysis:

Based on geography, the frozen entree market is divided into five key regions: North America, Europe, Asia Pacific, South & Central America, and Middle East & Africa. In 2022, Europe held the largest share of the global frozen entree market, and Asia Pacific is estimated to register the highest CAGR from 2022 to 2030. Frozen entrée manufacturers are expanding their operations across Asia Pacific due to a potential customer base, cheap labor, and good manufacturing facilities. Companies such as Conagra Brands, Inc and Tyson Foods, Inc are actively operating in the frozen entrée market in the region and are unveiling new products. In June 2021, Tyson Foods, Inc. launched the frozen entrée category in Asia Pacific and expanded its roots. The firm also reported that retail sale of the plant-based products category in Asia Pacific gained US$ 16.3 billion in 2020 and is anticipated to surpass US$ 20 billion by 2025. Thus, all the aforementioned factors are expected to boost the Asia Pacific frozen entrée market growth.

Industry Developments and Future Opportunities:

Various initiatives taken by key players operating in the global frozen entree market are listed below:

  1. In May 2023, Amy’s Kitchen launched frozen entrée product line that includes a multipack of burritos and six new family-pack items featuring its cheese enchiladas, poblano enchiladas, vegetable lasagna, broccoli cheddar bake, and Chinese noodles. 
  2. In July 2020, Happi Foodi announced the expanded distribution of select products to additional retailers across the US, including Meijer, Safeway, Albertsons and Winn-Dixie. Meijer shoppers can find Happi Foodi's Keto Bowls in all stores as well as Street Tacos and Flatbreads in nearly every location.
  3. In April 2020, Nestle SA launched ‘Life Cuisine,’ a new brand designed to “feed modern lifestyles.” The lineup includes frozen bowls, egg bites, and pizzas that cater to four consumer preferences: high-protein, low-carb, meatless, and gluten-free.

COVID-19 Impact:

The COVID-19 pandemic affected economies and industries in various countries across the globe. Lockdowns, travel restrictions, and business shutdowns in North America, Europe, Asia Pacific (APAC), South & Central America (SAM), and the Middle East & Africa (MEA) hampered the growth of several industries, including the food & beverages industry. The shutdown of manufacturing units disturbed global supply chains, manufacturing activities, delivery schedules, and sales of various essential and nonessential products. Various companies announced possible delays in product deliveries and a slump in future sales of their products in 2020. Consumers started panic-buying due to lockdowns and travel bans. They stocked their pantries which increased the demand for frozen and prepared meals. The corporate sector announced work-from-home mandates. Additionally, cafe and restaurant visits of people decreased. Thus, the demand for in-home consumption of frozen meals witnessed a huge surge. This factor had a positive impact on the frozen entrée market. However, manufacturers with lack of inventories and raw material shortage faced significant losses. In 2021, as governments of various countries announced relaxation of several restrictions such as lockdowns, travel bans, and trade barriers, the marketplace witnessed recovery. The manufacturers of frozen entree could operate at full capacity, which helped them to overcome the demand-supply gap. Online grocery shopping trends emerged rapidly as consumers enjoyed shopping remotely during lockdowns. This factor is expected to boost the frozen entree market during the forecast period.

Competitive Landscape and Key Companies:

Some of the prominent players operating in the global frozen entree market are Impossible Foods Inc, Kellogg Co, Conagra Brands Inc, Daiya Foods Inc, Nestle SA, Del monte Foods Inc, B&G Foods Inc, Waffle Waffle LLC, Mars Inc, and Amy's Kitchen Inc. Players operating in the global frozen entrée market focus on providing high quality and innovative products with vegan, GMO-free, organic, and gluten-free claims to fulfil the changing customer preferences.

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Type, Category, Distribution Channel, and Geography

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States

Frequently Asked Questions

Based on the type, which segment held the largest market share in 2022?

Based on type, the meat based entrées segment held the largest share in the global frozen entrée market in 2022. Consumer preference for frozen, meat-based packaged meals is rising due to increasing hygiene issues associated with fresh products. Amy’s Kitchen, MorningStar Farms are some of the major brands of meat-based entrée.

What are the key drivers for the growth of the global frozen entree market?

Rising consumption of convenience food as well as escalating sales of frozen snacks through e-commerce platforms are the key drivers for the growth of the global frozen entree market.

What is the largest region of the global frozen entree market?

Europe accounted for the largest share of the global frozen entree market. Rising demand for quick and healthy meals is driving the frozen entrée demand in Europe.

Can you list some of the major players operating in the global frozen entree market?

The major players operating in the global frozen entree market are Impossible Foods Inc, Kellogg Co, Conagra Brands Inc, Daiya Foods Inc, Nestle SA, Del monte Foods Inc, B&G Foods Inc, Waffle Waffle LLC, Mars Inc, and Amy's Kitchen Inc.

What are the opportunities for frozen entree in the global market?

Manufacturers of frozen entrée are making significant investments in product innovation to expand their customer base and meet emerging consumer demands. They are focusing on providing sugar-free, organic, gluten-free, plant-based, and clean-labeled products, as well as products suitable for a keto diet to suffice the varied requirements of consumers. Frozen entrée manufacturers are also adopting business expansion and production capacity scaleup strategies to serve their customers better. In 2021, Nestle expanded its frozen food facility in South Carolina with a US$ 100 million investment in brands such as Stouffer's and Lean Cuisine. Such business development initiatives are creating lucrative opportunities in the frozen entrée market.

The List of Companies - Frozen Entrée Market

  1. Impossible Foods Inc
  2. Kellogg Co
  3. Conagra Brands Inc
  4. Daiya Foods Inc
  5. Nestle SA
  6. Del monte Foods Inc
  7. B&G Foods Inc
  8. Waffle Waffle LLC
  9. Mars Inc
  10. Amy's Kitchen Inc

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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