The photo editing software market size is projected to reach US$ 448.06 million by 2031 from US$ 313.51 million in 2023. The market is expected to register a CAGR of 4.6% in 2023–2031. The presence of facial recognition technology empowered with artificial intelligence is likely to remain a key photo editing software market trend.

Photo Editing Software Market Analysis

The photo editing software market is growing at a rapid pace due to the growing number of internet and smartphone users and the growing demand for digital photographs among consumers. The market is expanding steadily, driven by the increasing need for high-definition quality images from individual and commercial uses. Moreover, the integration of augmented (AR) and virtual reality (VR) technologies in photo editing and the rising usage of computational algorithms in photo editing software are providing lucrative opportunities for market growth.   

Photo Editing Software Market Overview

Photo editing software is a digital photo application that allows users to crop, repair, and organize their photos as per requirement. The software can take scanned photographs of old film photography and convert them to digital images. These images are further digitally restored by removing defects and improving image quality. The demand for special effects in photos, including color, tints, image orientation, digital photographs, and layered editing, among others, is fueling the market throughout the forecast period.

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Photo Editing Software Market: Strategic Insights

Photo Editing Software Market

• 
  CAGR (2023 - 2031)

  4.6%
• Market Size 2023
  US$ 313.51 Million
• Market Size 2031
  US$ 448.06 Million

Market Dynamics

GROWTH DRIVERS

• Growing Number of Internet and Smartphones Users

FUTURE TRENDS

• The presence of facial recognition technology empowered with artificial intelligence

OPPORTUNITIES

• Integration of Augmented (AR) and Virtual Reality (VR) Technologies in Photo Editing

Key Players

• ACD Systems International Inc.
• Adobe
• CyberLink Corp
• Core Corporation
• DXO
• INMAGINE GROUP
• Phase One A/S
• ON1
• Serif (Europe) Ltd
• Skylum

Regional Overview

• North America
• Europe
• Asia-Pacific
• South and Central America
• Middle East and Africa

Market Segmentation

Type

• Entry Level
• Prosumer Level
• Professional Level

Platform

• macOS
• Windows
• Android
• iOS

End User

• Individual and Commercial

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Photo Editing Software Market Drivers and Opportunities

Growing Number of Internet and Smartphones Users is Driving the Market

A growing number of the internet increases the demand for smartphones among consumers across the globe is driving the market. The internet and smartphones are two of the primary factors fueling the market. The growing number of smartphone users is associated with social media influence, surging the demand need for photo editing software among consumers. Moreover, the rising popularity of smartphones encourages market vendors to develop photo editing software specifically designed for smartphones. Smartphone manufacturers are also integrating image editing functions directly into the primary camera app, allowing users to inspect, change, and manage light balance and photo exposure effects of their photos in real-time. Increasing camera capability and processing power of smartphones are driving manufacturers to produce superior mobile picture editing applications, hence fueling the industry.

Integration of Augmented (AR) and Virtual Reality (VR) Technologies in Photo Editing – An Opportunity in the Photo Editing Software Market

The integration of augmented reality and virtual reality technologies in photo editing allows users to apply more realistic effects to acquired images, making them more appealing. Furthermore, the usage of AR and VR technologies provides an exact and realistic picture of the image by enhancing its quality, which increases the demand among consumers and creates opportunities in the market. Moreover, using AR technology in photo editing allows end users to add realistic effects while providing an accurate and realistic image. Furthermore, the advent of more successful depth sensors in smartphone cameras makes it simple to incorporate augmented reality into the photo editing process. Thus, the increasing incorporation of AR and VR technologies in photo editing software is generating significant growth opportunities for the market.

Photo Editing Software Market Report Segmentation Analysis

Key segments that contributed to the derivation of the photo editing software market analysis are type, platform, and end user.

• Based on type, the photo editing software market is divided entry level, prosumer level, and professional level. The prosumer level segment held a larger market share in 2023.
• On the basis of platform, the photo editing software market is divided into macOS, windows, android, and iOS. The windows segment held a larger market share in 2023.
• In terms of end user, the market is categorized as individual and commercial. The commercial segment held a larger market share in 2023.

Photo Editing Software Market Share Analysis by Geography

The geographic scope of the photo editing software market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South America/South & Central America.

In terms of revenue, North America accounted for the largest photo editing software market share. The introduction of social media advertising, the presence of well-known fashion brands, the rise of the online advertising sector, the expansion of the e-commerce industry, and the growth of SMEs are significant factors that have contributed to the regional market's growth. The high rates of internet, modern computer, and smartphone penetration in the US and Canada have produced a favorable atmosphere for the growth of the video streaming industry, which is expected to boost the market in the region.

Photo Editing Software Market Report Scope

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Photo Editing Software Market News and Recent Developments

The photo editing software market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. The following is a list of developments in the market for photo editing software and strategies:

• In February 2024, DxO announces software support for Canon’s exciting compact 10-18mm RF-S lens and more. The DxO Optics Module library now includes pro equipment from Leica and Hasselblad, as well as new lenses for Nikon, Sony, Fuji, and L-mount users. These DxO Optics Modules and more, can be found within the latest versions of any DxO photo-editing software product. (Source: DxO, Press Release, 2024)

Photo Editing Software Market Report Coverage and Deliverables

The “Photo Editing Software Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:

• Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
• Market dynamics such as drivers, restraints, and key opportunities
• Key future trends
• Detailed PEST/Porter’s Five Forces and SWOT analysis
• Global and regional market analysis covering key market trends, major players, regulations, and recent market developments
• Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments
• Detailed company profiles