软件资产管理市场基于(关键地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPRE00012382
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 185
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[研究报告]软件资产管理市场预计将从2021年的22.5037亿美元增长到2028年的51.5051亿美元;预计 2021 年至 2028 年复合年增长率为 12.6%。

系统、规则和程序的管理,支持获取、实施、使用、组织内部软件应用程序的维护和处置称为软件资产管理 (SAM)。软件资产管理市场是IT资产管理的一个组成部分,旨在保证公司遵守许可协议并且不会在软件上超支。软件资产的识别、最终用户许可协议 (EULA) 的有效性以及自由软件的适当使用都是任何 SAM 工作的重要目标。 SAM 文档可以保护公司免受反盗版诉讼、最大限度地减少意外的许可证滥用,并提供对网络上影子软件的控制。

大型组织中的软件资产管理可能是如此复杂,以至于需要开发和维护一个数据库来维护有关软件购买、订阅、许可证和补丁的信息。这样的团队通常负责更新软件许可证、协商新的许可协议以及检测和删除很少或从未使用的软件。软件资产管理市场将审核购买的软件许可证数量,并将其与安装的许可证数量进行核对,以自动化从众多移动、桌面、数据中心和云库存源获取信息的方式。 SAM 工具还可以跟踪剩余的许可证数量。为了降低开支,这些知识可用于删除或重新分配未使用的软件。


战略见解

COVID-19 大流行对软件资产管理的影响市场

COVID-19 大流行使软件资产管理市场受益。由于 COVID-19 大流行,企业面临着新的挑战,例如远程工作环境的发展。 COVID-19 的爆发凸显了采用数字技术并利用软件资产管理解决方案和服务的潜力来优化许可证和成本并提高 IT 资产投资回报率的必要性。此外,2020年疫情的到来给全球市场运营带来了一系列挑战。由于发达经济体的医疗基础设施因病例上升而崩溃,公共医疗紧急情况将需要政府和市场参与者进行干预,并通过合作研究和开发举措来协助恢复市场运营和收入,以恢复市场运转。预测期内(截至 2028 年)亏损。此外,投资的增加对未来几年的行业来说是个好兆头。

软件资产管理市场的利润丰厚的区域



市场洞察 - 软件资产管理市场

资产生命周期管理需求的不断增长推动了软件资产管理市场的需求

所有程序和 IT 基础设施用户都需要在公司软件资产的整个生命周期中管理、监管和保护。 IT 资产管理 (ITAM)、IT 服务管理 (ITSM) 和硬件资产管理 (HAM) 都是软件资产管理 (SAM) 的子集。 ITAM 旨在改进软件和硬件资产管理,同时优化成本节约并限制审计风险。现代企业认为软件是其日常运营的一个组成部分。一个组织平均使用 288 个应用程序来帮助员工完成各种任务。通过成功实施资产生命周期管理或生命周期资产管理 (LCAM),战略企业可以确定资产何时达到其峰值性能以及资产还可以为企业服务多长时间。例如,Blissively 是一款软件资产管理和软件即服务 (SaaS) 管理应用程序,可以帮助节省资金、管理所有软件提供商、提高生产力并增强软件系统的安全性。因此,对资产生命周期管理日益增长的需求推动了对软件资产管理市场的需求。

组件细分市场洞察 –软件资产管理市场

根据组件,软件资产管理市场分为解决方案和服务。软件资产管理解决方案可帮助数据中心运营经理识别、定位、可视化和管理所有资产并规划未来增长的容量。实施软件资产管理计划有一个战术目的——将获取的软件许可证数量与实际消耗或使用的许可证数量相匹配。成功的软件资产管理计划必须验证所有安装的软件的使用均遵循各个供应商许可协议的条款和条件,并平衡购买的许可证数量与消耗数量。通过软件供应商或商业软件联盟 (BSA) 等第三方的审核,公司可以减少与软件盗版相关的责任。

软件资产管理市场,按组件划分(% 份额)



部署类型细分洞察 –软件资产管理市场

根据部署类型,软件资产管理分为本地和基于云的。基于云的软件资产管理解决方案更方便在不同屏幕尺寸的各种设备(台式机、笔记本电脑、平板电脑、手持设备和智能手机)上使用。来自 RFID、条形码和 NFC 的数据也可以保存在云端,使检索更加容易。基于云的系统易于访问,因此非常适合多地点以及内部和外部资产审计的组合。从许多设备上传资产照片并添加备注通常更简单。基于云的软件资产管理解决方案可以轻松促进版本控制、审核和多重审批链。

组织类型细分洞察

根据组织类型,软件资产管理市场可分为中小企业和大型企业。大型企业可以在高端软件上进行巨额投资,以提高公司的生产力。较大的企业将需要 SAM 工具。使用软件资产管理工具可以自动化、加速和改进手动流程。此外,软件资产管理可帮助各个垂直行业的组织有效提高其 IT 资产的性能和敏捷性。

行业垂直细分市场洞察 –软件资产管理市场

根据行业垂直,软件资产管理市场分为政府、零售和商业。消费品、医疗保健和生命科学、BFSI、媒体与娱乐、制造、IT 与电信等。数字技术正在改变制造业的业务方式。据估计,技术将在工业 4.0 中发挥重要作用。软件资产管理将成为新制造时代的关键部分。

市场参与者通过集成先进技术和功能来竞争,专注于新产品创新和开发。全球技术情报领导者 Snow Software 表示,Snow Atlas 是唯一一个从头开始开发的集成平台,可帮助企业识别、监控和优化其本地和云端技术投资。作为服务交付的软件和资产管理 (SAM)、软件即服务 (SaaS) 管理和 IT 服务管理 (ITSM) 集成是新云原生平台上可访问的首批解决方案,这些解决方案存在于软件中访问管理解决方案。

基于组件,软件资产管理市场分为解决方案和服务。从部署类型来看,软件资产管理分为本地部署和云端部署。根据组织类型,软件资产管理市场可分为中小企业和大型企业。从行业垂直角度来看,软件资产管理市场分为政府、零售和企业。消费品、医疗保健和生命科学、BFSI、媒体与娱乐、制造、IT 与电信等。按地区划分,全球软件资产管理市场分为北美、欧洲、亚太地区、中东和非洲。非洲和南美洲。

软件资产管理市场 -公司简介

  • 微软公司
  • IVANTI              ;  
  • SNOW 软件        
  • BMC 软件公司。 ;           
  • CERTERO     
  • CERTERO li>
  • FLEXERA
  • IBM 公司            
  • 微聚焦          
  • SERVICENOW
  • BROADCOM, INC.
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Which industry vertical is expected to dominate the Software Asset Management market in the forecast period?

On the basis of industry vertical, the global software asset management market is segmented as BFSI, IT and Telecom, manufacturing, retail, and consumer goods, government, healthcare and life sciences, education, media and entertainment, others. Manufacturing segment held the largest software asset management market share in 2020.

What are the future trend for software asset management market?

IoT-enabled software asset monitoring and analytics solutions leverage web, analytics, and wireless to combine all the traditional solutions, processes, assets, and workflows into a single solution to offer a centralized consolidated tracking and monitoring and analytics system. These systems provide anytime, anywhere access and any device connectivity with enormous scalability and effective IT-OT (information technology systems - operational technology systems) integrations. Companies may utilize IoT-based solutions to keep track of all of their assets, recover and maintain them, identify issue areas, stock inventories, build up a replenishment system, properly evaluate risk and compliance, and analyze asset usage and condition. Business entities will now have the time and resources to evaluate the quality, quantity, and placement of assets to enhance work processes, eliminate waste, and avoid unexpected equipment failure to keep a cost-effective system running, which in turn is likely to gain momentum for the software asset management (SAM) market over the forecasted period.

Which deployment type is expected to dominate the software asset management market in the forecast period?

Based on deployment type, the software asset management is categorized into on-premise, and cloud-based. Cloud segment dominate the market. The increasing utilization of cloud-based services and big data tools is acting as a major growth-inducing factor. Software asset management solutions deployed in the cloud provide web-based management and enterprise-wide protection solutions with increased scalability, network security, and speed.

Which component is expected to dominate the software asset management market forecast period?

The software asset management market based on component type is segmented into solutions, and services. In 2020, the solution segment held the largest software asset management market share.

What are reasons behind software asset management market growth?

SAM helps an organization to decrease software costs, increase compliance, and improve processes for employee software requests. The capability of an entity to replace, update, or enhance the overall skills of the enterprise can become critically impaired. Furthermore, support and managing costs for these critical assets necessarily grow to be a significant inconvenience. The need to follow the organization’s policies, control licensing, and assured security for the internal network, is needed for the enterprise to be successful. Software license management tools are driving the market.

What are market opportunities for software asset management market?

In addition to managing software assets, software asset management (SAM) for cloud settings focuses on cost management, software portfolio management, and regulatory challenges. In cloud settings, where services are provided, configured, reconfigured, and released in a matter of minutes, software asset management (SAM) as a process must adapt to the quick speed of change. The various cloud approaches – Infrastructure as a Service (IaaS), Platform as a Service (PaaS), and Software as a Service (SaaS) – have varying effects on software asset management (SAM), and organizations will need to carefully and proactively consider the impact their cloud strategy has on their software asset management (SAM) programs, in general, and specifically on their software licensing. For instance, Cloud Economics is a periodic comprehensive service that gives clients transparency and control over their Cloud deployment while also assisting them with budgeting, contract renewals, infrastructure changes, mergers and acquisitions, standards, rules, and processes.

The List of Companies - Software Asset Management Market

  1. Microsoft Corporation
  2. IVANTI                 
  3. SNOW SOFTWARE          
  4. BMC SOFTWARE, INC.                  
  5. CERTERO     
  6. FLEXERA
  7. IBM Corporation               
  8. MICRO FOCUS           
  9. SERVICENOW
  10. BROADCOM, INC.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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