基于(关键地区、市场参与者、规模和份额)的虚拟制作市场 - 到 2031 年的预测

  • Report Code : TIPRE00019499
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 140
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从收入来看,2020年全球虚拟制作市场价值为14.6346亿美元,预计到2028年将达到47.3304亿美元;预计2021年至2028年的预测期内复合年增长率为15.9%。

虚拟制作市场大致分为五个主要区域——北美、欧洲、亚太地区、MEA 和 SAM。北美地区在 2020 年虚拟制作市场占据主导地位。娱乐行业包括电视订阅、电影院、电影和电子家庭视频制作以及发行和发行。消耗。随着数字内容渗透率的不断提高,虚拟制作的范围也将扩大。此外,该地区还见证了360Rize的足迹; Instagram 360;鲍里斯外汇公司;和 Epic Games, Inc.;除其他外,在其领土内。由于城市化进程不断加快和互联网普及率不断提高等因素,预计亚太地区将成为虚拟制作市场增长最快的地区。此外,该地区个人越来越倾向于 OTT 平台,预计将推动该地区的市场发展。

COVID-19 大流行对虚拟制作市场的影响< /p>

COVID-19 疫情于 2019 年 12 月首次在中国武汉爆发,此后已蔓延至全球。媒体与娱乐业也受到了负面影响。因此,疫情将成为未来几个月该行业相关市场增长的制约因素。受影响最大的关键领域之一是现场拍摄和制作。该行业正在反击以挽回损失并提出新的商业模式。为了盈利,这些公司正在流媒体设备上制作节目。随着OTT设备渗透率的不断提高,这场危机加速了媒体流媒体的发展趋势。自疫情爆发以来,流媒体公司获得了大量订阅和观众。这极大地创造了对虚拟制作的需求。 COVID-19 大流行对整个虚拟制作市场的增长产生了积极影响。

利润丰厚的区域虚拟制作市场


市场洞察 –虚拟制作市场

为制作公司和内容创作者节省更多成本和时间

传统媒体制作是极其线性的,因为摄影师和导演规划场景、在片场归档演员阵容并进行剪辑和制作。视觉特效开发在拍摄完成后开始并结束。这种通过预制作、制作和后期制作的单向过程可能会导致负面结果,例如“事后修复”等。心态、重复或破坏性的视觉特效劳动以及昂贵的重拍。虚拟制作使制作公司能够在预制作中启动视觉特效,从而使数字资产可用于规划和拍摄,从而使其能够在整个制作过程中不断完善最终输出。虚拟制作是传统电影制作剧本的演变,使工作室能够在控制制作成本和时间的同时追求更高的实验。

组件细分市场见解

根据组件,虚拟制作市场分为解决方案和服务。在预测期内,解决方案领域预计将成为全球虚拟制作市场的领先领域。虚拟制作在无数应用中的采用正在不断增加。为了将团队成员结合在一起并充分利用游戏引擎、电影制作或电视剧,虚拟制作的范围正在扩大。 Epic 游戏公司;特艺彩色; Perforce 软件公司;和 Notch 是一些从事提供虚拟制作软件/解决方案的公司,以管理电影制作、游戏和电影过程中发生的所有活动。

虚拟制作市场,按最终用户划分(% 份额)


最终用户细分洞察

基于最终用户,虚拟制作市场分为电影、电视剧、商业广告和网络视频。预计在预测期内,电影细分市场将成为全球虚拟制作市场的主导细分市场。电影制作是虚拟制作的最大应用之一。 Perforce 和 Epic Games 等公司提供电影虚拟制作。虚拟制作有助于创作具有非凡功能和更好视觉效果的电影。例如,《阿凡达》和《狮子王》都是采用虚拟制作功能的著名电影。

战略洞察

市场参与者是

  • 2020年,AVATOUR采用虚拟现实技术,将用户实时运送到远程位置,为旅行提供了一种新的、有效的替代方案。 Insta360 为 AVATOUR 构建 360 度摄像头。
  • 2020 年,HumanEyes Technologies 推出了新的基于云的套件。 HumanEyes 基于云的套件利用高性能边缘计算资源来简化捕获-创建-共享 VR 工作流程。
  • 2020 年,HTC 全面开展了首届虚拟“VIVE 生态系统会议”(V²EC)在虚拟现实中。它标志着第一个被交互式 VR 数字孪生完全取代的重大实体行业活动。

全球虚拟制作市场已细分为如下:


虚拟制作市场 –按组件

  • 解决方案
  • 服务

虚拟制作市场 -按最终用户列出

  • 电影
  • 商业广告
  • 在线视频
  • 电视剧
欧洲
  • 法国
  • 德国
  • 意大利
  • 英国
  • 俄罗斯
  • 其他欧洲
  • 亚太地区 (APAC)
    • 中国
    • 印度
    • 韩国
    • 日本
    • 澳大利亚
    • 亚太地区其他地区
  • 中东和非洲非洲 (MEA)
    • 南非
    • 沙特阿拉伯
    • 阿联酋
    • 中东和非洲其他地区
  • 南美洲 (SAM)
    • 巴西
    • 阿根廷
    • SAM 的其他地区
  • 虚拟制作市场——公司简介

    • 360Rize
    • INSTA 360
    • Boris FX
    • Epic Games, Inc
    • Humaneyes技术
    • Adobe Inc.
    • Autodesk, Inc.
    • NVIDIA Corporation
    • HTC Corporation (VIVE)
    • MO-SYS ENGINEERING LTD
    • Brompton Technology Ltd
    • ROE Visual
    Report Coverage
    Report Coverage

    Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

    Segment Covered
    Segment Covered

    This text is related
    to segments covered.

    Regional Scope
    Regional Scope

    North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

    Country Scope
    Country Scope

    This text is related
    to country scope.

    Frequently Asked Questions


    Which region led the virtual production market in 2020?

    Presently, North America held the largest revenue share of global virtual production market. North America held the largest revenue share of global virtual production market. The US film & entertainment industry includes TV subscriptions, movie theatres, films, and electronic home video production, as well as distribution & consumption. With rising penetration of digital contents, the scope of virtual production will also rise. Additionally, the region witnesses imprints of 360Rize, Insta 360, Boris FX, INC, and Epic Games, Inc among others in its territory.

    Which factor is driving growth of the virtual production market?

    The initial years of 21st century bolster the knowledge exchange across the globe as the adoption of internet was gaining traction at individual and residential level, however, the knowledge transfer was majorly through static medium (text). Moreover, with the incremental advancement in internet/telecom infrastructure (introduction of 3G and 4G) coupled with affordable prices of media devices such smartphone, tablets, laptops, computer, TVs and other, the knowledge was majorly transferred through dynamic medium (Video and moving graphics). Content creators across the globe are utilizing various editing and graphic tools to enhance the quality of video content to attract more viewers. Thus, with the increasing number of content creators coupled with the growing adoption of advanced editing tools, the virtual production market is anticipated to witness significant growth during the forecast period.

    Which end user led the virtual production market?

    The movies is leading the global virtual production market. Film making is one of the biggest applications of virtual production. Companies such as Perforce and Epic Games provide virtual production for movies. Virtual production helps in creating films with extraordinary features and more VFX. For instance, Avatar and The Lion King are among the prominent films, which have used virtual production feature. Virtual production is an emerging technique, which uses array of software tools to unite computer graphics and live action footage in real-time.

    The List of Companies - Virtual Production Market

    1. 360Rize
    2. INSTA 360
    3. Boris FX
    4. Epic Games, Inc
    5. Humaneyes Technologies
    6. Adobe Inc.
    7. Autodesk, Inc.
    8. NVIDIA Corporation
    9. HTC Corporation (VIVE)
    10. MO-SYS ENGINEERING LTD
    11. Brompton Technology Ltd
    12. ROE Visual

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