Rapporto sull’analisi delle dimensioni del mercato e dell’analisi delle quote del sistema di riconoscimento sociale dei dipendenti | Previsioni 2031

  • Report Code : TIPRE00006391
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 189
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Il mercato dei sistemi di riconoscimento sociale dei dipendenti è stato valutato a 5.828,9 milioni di dollari nel 2021 e si prevede che raggiungerà 14.648,5 milioni di dollari entro il 2028; si stima che crescerà a un CAGR del 14,1% dal 2021 al 2028.

Attualmente, una crescita continua nella partecipazione del senior management al riconoscimento dei dipendenti sta offrendo un risultato tanto necessario impulso al settore del riconoscimento dei dipendenti sociali. La partecipazione del top management a tali eventi e programmi ha portato ad una crescita maggiore e stabile per alcune aziende. Questi sistemi di riconoscimento sociale dei dipendenti possono essere basati su app, consentendo al senior management di partecipare attivamente a eventi da qualsiasi luogo riconoscendo e premiando gli sforzi compiuti dai dipendenti e dai team attraverso le app Web di social networking sui loro dispositivi personali. Inoltre, i sistemi di riconoscimento sociale dei dipendenti consentono ai dipendenti di interagire in modo informale con i rispettivi team e i superiori, con conseguente aumento della produttività dei dipendenti.  

Le aziende oggi adottano sempre più soluzioni digitali e tecnologiche per trasformare i propri modelli di business e i processi esistenti per migliorare l'efficienza operativa e aumentare la crescita dei ricavi implementando soluzioni digitali efficaci e automatizzate sistemi. Negli ultimi anni, la proliferazione di dispositivi intelligenti e connessi, l’adozione del cloud computing e l’emergere di tecnologie come l’intelligenza artificiale (AI) e l’Internet delle cose (IoT) hanno portato all’avvento di luoghi di lavoro intelligenti e intelligenti. A causa della crescente penetrazione nelle imprese di applicazioni web, applicazioni mobili e soluzioni basate su Software-as-a-Service (SaaS), la domanda di soluzioni avanzate di riconoscimento dei dipendenti sta aumentando a un ritmo impressionante. Poiché la forza lavoro moderna richiede motivazione in modo moderno, le piattaforme di riconoscimento sociale aiutano a rafforzare i rapporti professionali sia nelle PMI che nelle grandi imprese. Con soluzioni come le piattaforme di riconoscimento sociale dei dipendenti, settori verticali come IT & le telecomunicazioni, la produzione, la vendita al dettaglio e la sanità possono rafforzare il legame tra dipendenti e datori di lavoro. Inoltre, la piattaforma aiuta a ottimizzare i costi dei premi in base al budget disponibile. Pertanto, tutti i vantaggi offerti dalle piattaforme di riconoscimento dei dipendenti stanno guidando la crescita del mercato a livello globale.

Impatto della pandemia di COVID-19 sul mercato dei sistemi di riconoscimento sociale dei dipendenti< /p>

Gli Stati Uniti sono un mercato importante per il sistema di riconoscimento sociale dei dipendenti nelle aziende. Il numero crescente di casi confermati di COVID-19 e l’aumento dei decessi segnalati nel paese hanno colpito i fornitori di software a causa della diminuzione della domanda dei loro prodotti. Le chiusure delle imprese e il distanziamento sociale negli Stati Uniti, in Canada e in Messico stanno influenzando l’adozione dei sistemi di riconoscimento sociale dei dipendenti. Il Nord America ospita un gran numero di aziende tecnologiche e l’impatto dell’epidemia di COVID-19 è stato moderato nel 2020 e sarà lo stesso nel 2021. L’impatto della pandemia di COVID-19 è a breve termine ed è probabile che diminuisca nel nei prossimi anni.

Regioni redditizie per il sistema di riconoscimento dei dipendenti sociali


Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What are key driving factors behind social employee recognition system market growth?

Because employees are increasingly using social media websites and applications for collaboration, integration, and expert assistance, the market for workplace social networks and online communities is growing. As a result, the market for workplace social networks and online communities is likely to grow in the near future, paving the way for the market for social employee recognition systems. Due to the enormous presence of large size organizations and hefty expenditure budgets, the implementation of social employee recognition systems is exponentially high in retail and consumer goods, as well as IT and telecom.

What are key market opportunities for social employee recognition system market?

the deployment of digital technologies and advanced software is permitting enterprises to include innovations in their organizational structure. SaaS is receiving high prominence in a broad array of industries and thus creating substantial revenue for the market. Through SaaS, the enterprises are heavily working on their potential to incorporate and access data at a faster speed. The deployment of SaaS depicts that employee recognition is transforming from a top-down approach to that which builds impressive teamwork via peer-to-peer recognition.

Which reward type is expected to dominate the market in the forecast period?

The global social employee recognition system market was dominated by the gift card segment with market share of more than 40% in 2020. Employee incentive programmes are possibly the quickest and simplest approach to boost employee engagement in your company. People enjoy being acknowledged for their efforts. It boosts employee motivation, boosts productivity, and fosters a sense of belonging to the company. Non-tangible awards (such as gift cards) are just as successful as cash-based incentives, according to academic studies. Employees can choose the reward of their choice with gift cards. Giving employees the option to choose their own reward is not only more practical, but it also fosters a sense of excitement among them.

Which region has dominated the social employee recognition system market in 2020?

In 2020, North America led the market with a substantial revenue share. The region led the social employee recognition system market in 2020. Because of the large presence of diverse industries with organizations of all sizes, North America is considered a mature market for social employee recognition systems. Employee recognition systems based on social media are intended to acknowledge an employee's contribution to the company's success. Such methods are worthwhile to boost employee morale and encourage involvement in critical tasks.

Which are the major companies operating in the social employee recognition system market?

The major companies in social employee recognition system includes Terryberry; Kudos Inc.; globoforce; Achievers Solutions Inc.; and BI Worldwide. The listing of these five key players is derived by considering following key parameters: overall revenue, segmental revenue, brand image & industry expertise, current social employee recognition system portfolio and related solutions, customer base, geographical reach, research and development investments, patents, technology integration, new product launches, partnerships, mergers & acquisitions and other market related activities.

Which are the major end users for social employee recognition system?

The major industries in social employee recognition system includes retail, IT and telecom, healthcare, media and entertainment, travel and hospitality, manufacturing, and others. The retail segment led the social employee recognition system market globally with a market share of over 27% in the year 2020.

The List of Companies - Social Employee Recognition System Market

  1. Achievers Solutions Inc
  2. Appreiz Inc
  3. BI Worldwide
  4. Globoforce Limited (Workhuman)
  5. Kudos Inc.
  6. PossibleWorks
  7. Terrberry
  8. Semos Cloud
  9. Wooboard Technologies Ltd.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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