Artwork Management Software Market Size, Share, Report 2028

The artwork management software market was valued at US$ 469.04 million in 2020 and it is expected to grow at a CAGR of 9.2% during 2021–2028.

The practice of automating procedures and cutting down approval time for improvement in overall performance is the best way to gain a competitive advantage. This management process aims to save time and resources while maintaining a certain quality and reliable branding. The artwork process is cumbersome and time-consuming. Due to the required attention to detail, human error is unavoidable. In such a situation, the adoption of artwork approval software is critical. In addition to catching errors, it also assists in preventing enforcement breaches and avoiding the waste of resources. The artwork management software provides an automated, customizable solution for packaging artwork. There have been heavy regulations around packaging recently, which has diverted the attention of many artwork management software market players to the highly innovative Artwork management software. They now ensure they can adhere to the set norms and raise sales.

COVID-19 Impacts

The global COVID-19 pandemic has had an everlasting effect on the world economy. Strict regulations, lockdowns, and compromised transportation systems resulted in low demand and production volume. This created a massive hindrance in the growth trajectory of many industries, especially the ones considered non-essential. The artwork management software market was no exception. The artwork management software market sphere felt the repercussions of the pandemic too. Severe losses due to a temporary closure of the supply chain, a ban on transportation, and low manufacturing led to a decreased demand for labels. The focus shifted from bringing innovations to packaging to producing essential goods such as food & beverage and pharmaceuticals for pharmaceutical and biological laboratories. However, despite the disruption caused, the industry is likely to experience a surge in the future as businesses have resumed after a long lockdown.

Drivers

Rising Pharma and Life Science Business

The artwork management software market finds major applications in the life sciences and pharmaceutical sector. Medicines and other life sciences products have experienced a rise in demand. For the pharmaceutical industries, packaging and labeling is a mission-critical process and a stratergy to attract more customers. Frequent label changes are a matter of course, and new rules & regulations emerge with rising frequency. This factor has invariably increased the use of artwork management systems to lower human errors, reduce discrepancies in processes, and improve label quality & business agility. Artwork management software has become necessary to maintain the smooth operations of the pharmaceutical and life sciences sectors. Any growth in this sector is reflected in the growth potential of the artwork management software market. 

Growing FMCG Industry at a Global Scale

The fast-moving consumer goods (FMCG) & retail sector is undergoing constant pressure to launch newer products in the artwork management software market. Every product launch experiences a product development cycle to provide each project in a specified time frame. The use of artwork makes specific steps of the process seamless, and packaging change can give the illusion of a brand-new product. The process can be made smoother with the use of specific software. Artwork management is vital in offering appealing packaging quickly, subtracting one step from this long and complicated process. Therefore, the designers are demanding artwork management software to make packaging and other crucial processes efficient in consumer goods & FMCG industries. There is a serious requirement to decrease the errors that occur in this process—resulting in an immediate boost to the artwork management software market growth.

Market Restraints

Common Artwork Management Challenges

Artwork approval consumes time. Enterprises face many challenges during the artwork design & approval process, especially creative blocks. Packaging design is a crucial consideration before product launch. Operational issues can also act as a roadblock to the artwork management process. Human intervention can be a barrier in the process; lack of communication, manual oversight, and inaccessible asset are some common issues.

Strategic Insights

Regional Analysis

The global artwork management software market is in North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America.

The artwork management software market was dominated by North America, which accounted for 45.9% in 2021 and will continue to dominate by 2028, accounting for 48.0% of the revenue share. Europe is the second-largest contributor to the global artwork management software market, followed by APAC.

With the US, Canada, and Mexica being the key contributors, the artwork management software market is influenced by the wide adoption of modern technology in these developed countries. As people witness the brilliance of technology and understand its importance in their lives, they become more ready than ever to adopt the use of various inventions introduced in the market. Many people gave the innovation a fair chance with all the barriers removed. The artwork management software's efficacy and time-saving nature have impressed many market players. With the added advantage that the software brings in and the product quality raised, customers started flocking to their beautifully packed products, and the sales raised to an unprecedented level.

The APAC artwork management software market is sub-segmented into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific. Fast-growing countries such as China and India and developed nations such as Japan and Australia show great growth potential. There are many initiatives by the government of developing nations to support the products manufactured in their own country to promote the establishment of manufacturing plants, aiming at self-sufficiency and making them capable of exporting surplus goods. This has had a shockingly positive effect on the regional market. Additionally, large food and beverage brands across the region and their growing investments in the automation of processes such as packaging and labeling bolstered the adoption of artwork management software.

Lucrative Regions in Artwork Management Software Market

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By Deployment

Based on deployment, the global artwork management software market was bifurcated into cloud and on-premises. In 2021, the cloud segment held the largest share of the market. This type of technology is primarily adopted by small and large enterprises. Low-cost ownership, access to the latest features, and reduced maintenance costs and upgrades are the key features that attract customers to cloud-based technology instead of on-premise technology. Cloud software connects people. This helps interconnect the suppliers, different internal departments, agencies, and vendors for good communication. Collaboration is the key to any organization's smooth running and speedy workflow. One added advantage of cloud software is that the required applications are already configured. So once subscribed, it is ready to be used without any delays or hindrances.

By Application

Based on application, the global artwork management software market was segmented into manufacturing, healthcare and life sciences, consumer goods and retail, and others. In 2021, the healthcare and life sciences segment held the largest market share. There has been increased collaboration within the distributed brand and production teams for creating informative packaging & promotional materials and managing increasing volumes of information about the artwork. There is a major shift in the entire healthcare and life sciences industry, especially after the pandemic; the most critical challenges faced are in terms of collaboration. The communication within the distributed brands and with the production team is problematic. It is essential for the growth of the sector to focus more on managing the information about the artwork. The artwork management software market supports the entire graphics-related workflow. It performs workflow optimization and brand asset management by helping with a bill of materials and product lifecycle management systems.

Key market players:

• Esko- Graphics BV (Germany)
• Perigord Life science Solutions (Ireland)
• Loftware Inc. (US)
• Karomi Inc (India)
• GreatFour Systems (US)
• Twona (Netherlands)
• Freyr (US)
• Lascom (France)
• enLabel Global Services (US)
• Kallik Ltd. (UK)

Key Developments:

• In 2021, Loftware and NiceLabel Combined extended global leadership in enterprise labeling and artwork management. This merger provides consumers and partners with a wider range of solutions, improved labeling capabilities, and the advantages of increased cloud-based investment.
• In 2021, Perigord developed a new product that is independent packaging & labeling services. It performs the full range of inspection tasks required by a life science company when bringing a product to market.
• In 2019, Freyr Solutions, a leading regulatory solution provider, launched Freyr LABEL 360, a ground-breaking labeling tool. Freyr LABEL 360, billed as a one-stop labeling solution, is designed from the ground up to develop, monitor, and manage various aspects of the drug labeling lifecycle in real-time.
• In 2019, Esko developed new innovative software that is Artpro+ 18.1.2. It uses brand new trapping engine with a highly complex packaging design

Report Coverage

The global artwork management software market research report provides a comprehensive market scenario in quantitative analysis of market size, share, trends, and forecast period. Besides this, the information serves as a reference to recognize and analyze the significant market drivers, restraints, opportunities, segments, and industrial landscape. The regional insights in the report feature the revenue share, market dominance, annual growth rate, and forecasts with country-level analysis.