El tamaño del mercado de pagos basados en voz se valoró en 6.470 millones de dólares en 2022 y se espera que alcance los 14.370 millones de dólares en 2030; se estima que registrará una tasa compuesta anual del 10,5% entre 2022 y 2030. Es probable que los avances en el reconocimiento automatizado de voz (ASR), el aprendizaje automático (ML) y la comprensión del lenguaje natural (NLU) sigan siendo tendencias clave del mercado de pagos basados en voz.
Análisis del mercado de pagos basados en voz
El mercado de pagos basados en voz ha experimentado un crecimiento significativo en los últimos tiempos. años, impulsado por numerosas soluciones de comercio por voz de proveedores de servicios de pago. Como resultado, la industria se está expandiendo y cada vez más clientes se interesan en alternativas de pago por voz. Con la adopción de soluciones de pago basadas en voz, las empresas pueden satisfacer la creciente demanda de experiencias de pago intuitivas y sin fricciones, mejorando la satisfacción del cliente y potencialmente aumentando las tasas de conversión. Además, esta tecnología puede agilizar los procesos de pago internos, ofreciendo a las empresas una forma más eficiente y automatizada de gestionar las transacciones financieras.
Descripción general del mercado de pagos basados en voz
Los pagos basados en voz se refieren a un método para realizar transacciones financieras utilizando comandos o instrucciones habladas, generalmente a través de dispositivos habilitados por voz o asistentes digitales. Esta tecnología permite a los usuarios realizar pagos, iniciar transferencias o realizar otras transacciones monetarias utilizando su voz en lugar de las entradas manuales tradicionales, como escribir o hacer clic. Además, los pagos basados en voz se pueden integrar en varias plataformas, incluidas aplicaciones móviles, asistentes virtuales o dispositivos inteligentes, lo que permite a las empresas ofrecer una amplia gama de opciones de pago a sus clientes. Esta tecnología a menudo incorpora medidas de seguridad sólidas, como protocolos de autenticación y cifrado, para garantizar la privacidad y protección de la información financiera confidencial.
Perspectivas estratégicas
Impulsores y oportunidades del mercado de pagos basados en voz
Avances en la tecnología de reconocimiento de voz para favorecer el mercado
Con el mayor uso de parlantes inteligentes, teléfonos inteligentes y otros dispositivos habilitados para voz en los hogares, más consumidores tienen acceso a asistentes de voz. Se sienten cómodos usándolos para diversas tareas, incluido realizar pagos. Esta adopción generalizada ha allanado el camino para la integración de capacidades de pago basadas en voz en estos dispositivos, impulsando aún más el crecimiento del mercado. El futuro de los pagos basados en voz parece prometedor a medida que los avances en IA y continúan mejorando la precisión y eficiencia de los asistentes de voz, que son los principales impulsores de la cuota de mercado de los pagos basados en voz.
Inteligencia artificial (IA): una oportunidad en pagos basados en voz
La inteligencia artificial (IA), con su capacidad para realizar funciones cognitivas asociadas con la mente humana, ofrece una gama de capacidades que pueden mejorar y optimizar los sistemas de pago basados en voz. Los asistentes de voz impulsados por IA pueden utilizar algoritmos para comprender mejor e interpretar los comandos de los usuarios, lo que genera experiencias de pago basadas en voz más precisas y fluidas. Esto puede mejorar la satisfacción del usuario y aumentar la adopción de soluciones de pago basadas en voz. La IA también puede contribuir a mejorar la seguridad en los pagos basados en voz. Al analizar patrones y comportamientos, los algoritmos de IA pueden detectar y prevenir actividades fraudulentas, proporcionando una capa adicional de protección para los usuarios. Esto puede ayudar a generar confianza en los sistemas de pago basados en voz, alentando a más personas a adoptar este método de pago. Por lo tanto, se espera que la adopción de la IA presente importantes oportunidades para el mercado de pagos basados en voz.
Análisis de segmentación del informe del mercado de pagos basados en voz
Los segmentos clave que contribuyeron a la derivación del análisis de mercado de pagos basados en voz son componente, tamaño de la empresa e industria.Atributos del informe
Detalles
Tamaño del mercado en 2022
6,47 mil millones de dólares
Tamaño del mercado en 2030
USD 14,37 mil millones
CAGR global (2022-2030)
10,5%
Datos históricos
2020-2021
Período de previsión
2022-2030
Cobertura segmentaria
< /td>- Componente
- Hardware
- Software
- Tamaño de la empresa
- Grandes empresas
- Pequeñas y medianas empresas
- Industria
- BFSI
- Automoción
- Atención sanitaria
- Venta minorista
- Gobierno
- Otros
Cobertura regional y nacional
- América del Norte< /span>
- Estados Unidos
- Canadá
- México< /ul>
- Europa
- Reino Unido
- Alemania
- Francia
- Rusia
- Italia
- Resto de Europa
- Asia Pacífico
- China< li>India
- Japón
- Australia
- Corea del Sur
- Resto de APAC
- Suramérica
- Brasil
- Argentina
- Resto de América del Sur
- Medio Oriente y Asia. África
- Sudáfrica
- Arabia Saudita
- EAU< /span>
- Resto de MEA
Mercado Líderes y perfiles de empresas clave
- NCR Corporation
- Amazon.com< /span>
- Google LLC
- PayPal
- Vibepay
- NPCI Corporation< li>PCI Pal
- Paysafe, Inc
- Cerence
- Huawei Technologies Co Ltd < /ul>
Noticias del mercado de pagos por voz y desarrollos recientes
El mercado de pagos basados en voz se evalúa mediante la recopilación de datos cualitativos y cuantitativos posteriores a la investigación primaria y secundaria, que incluye importantes publicaciones corporativas, datos de asociaciones y bases de datos. La siguiente es una lista de desarrollos en el mercado de estrategias y pagos basados en voz:
- PCI Pal, un proveedor global líder de soluciones de pago seguro, presentó lo último avances en la tecnología de reconocimiento automático de voz (ASR) para su conjunto de soluciones de pago compatibles con PCI. Esto incluye mejoras en sus ofertas reconocidas, como PCI Pal Agent Assist y IVR Payments. El lanzamiento de estas mejoras ASR de próxima generación subraya el compromiso de PCI Pal de proporcionar soluciones de vanguardia que garanticen un procesamiento de pagos seguro y compatible. (Fuente: PCI PAL, comunicado de prensa/sitio web de la empresa/boletín informativo, 2023)
- La Corporación Nacional de Pagos de la India (NPCI) introdujo varias funciones de pago nuevas para mejorar la inclusión digital. Estas ofertas incluyen una línea de crédito en UPI, UPI Lite X para pagos fuera de línea, un servicio Tap & Función de pago habilitada mediante comunicación de campo cercano (NFC) y pagos conversacionales a través de Hello! UPI y pagos de facturas conversacionales con BillPay Connect. (Fuente: Corporación Nacional de Pagos de la India (NPCI), comunicado de prensa/sitio web de la empresa/boletín informativo, 2023)
- ToneTag presentó los pagos VoiceSe UPI en idiomas vernáculos en teléfonos básicos. Este servicio permite a los usuarios realizar pagos digitales basados en voz en idiomas como hindi, tamil, telugu, malayalam, kannada y bengalí. La empresa planea ampliar la disponibilidad de este sistema de pago por voz a otros idiomas como gujarati, marathi y punjabi en un futuro próximo. (Fuente: ToneTag, comunicado de prensa/sitio web de la empresa/boletín informativo, 2022)
- VibePay, un servicio de iniciación de pagos sociales, ha presentado recientemente su función de pago de cuenta a cuenta activada por voz en Europa. Esta nueva funcionalidad permite a los usuarios de VibePay en iOS realizar o solicitar pagos cómodamente usando su voz, específicamente a través de Siri. Los pagos se ejecutan instantáneamente y no implican tarifas, lo que permite transacciones fluidas de una cuenta bancaria del Reino Unido a otra. Al integrar la activación por voz y eliminar las tarifas de transacción, VibePay tiene como objetivo mejorar la experiencia del usuario y agilizar el proceso de pago para sus clientes. (Fuente: VibePay, comunicado de prensa/sitio web de la empresa/boletín informativo, 2021)
- Google introdujo el pago de gasolina mediante voz y anunció una asociación con Honda como parte de una serie de actualizaciones. El Asistente de Google permite a los conductores utilizar comandos de voz para realizar compras mediante Google Pay en más de 32.500 gasolineras en EE. UU., incluidas Conoco, 76, Phillips 66, Exxon y Mobil. (Fuente: VibePay, comunicado de prensa/sitio web de la empresa/boletín informativo, 2021)
Cobertura y entregables del informe de mercado de pagos basados en voz
< span>El informe "Tamaño y pronóstico del mercado de pagos basados en voz (2020-2030)" proporciona un análisis detallado del mercado que cubre las siguientes áreas:
- Tamaño del mercado y pronóstico a nivel global, regional y nacional para todos los segmentos clave del mercado cubiertos bajo el alcance
- Dinámica del mercado, como impulsores, restricciones y oportunidades clave
- Tendencias futuras clave
- Análisis detallado de las cinco fuerzas de PEST/Porter y FODA
- Análisis de mercado global y regional que cubre las tendencias clave del mercado, los principales actores, las regulaciones y el mercado reciente desarrollos
- Análisis del panorama industrial y de la competencia que cubren la concentración del mercado, análisis de mapas de calor, actores destacados y desarrollos recientes
- Perfiles detallados de la empresa
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
Increasing adoption by retail sector which is anticipated to play a significant role in the global voice-based payments market in the coming years.
The global voice-based payments market is expected to reach US$ 14.37 billion by 2030.
The incremental growth expected to be recorded for the global voice-based payments market during the forecast period is US$ 7.89 billion.
Preference for contactless payment solutions, advancements in Natural Language Processing (NLP) technology, and widespread use of smartphones and smart speakers are the major factors that propel the global voice-based payments market.
The key players holding majority shares in the global voice-based payments market are PayPal; NCR Corporation; NPCI; Google LLC; and Amazon.com, Inc.
The global voice-based payments market was estimated to be US$ 6.47 billion in 2022 and is expected to grow at a CAGR of 10.5 % during the forecast period 2023 - 2030.
The List of Companies - Voice-Based Payments Market
- PayPal
- NCR Corporation
- NPCI
- Google LLC
- Amazon.com, Inc.
- Paysafe
- Huawei Technologies Co., Ltd.
- Vibepay
- Cerence Inc.
- PCI Pal
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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