Le marché des plateformes de gestion des avantages devrait atteindre 2 466,12 millions de dollars US d'ici 2028 contre 1 160,50 millions de dollars US en 2020 ; on estime qu'il augmentera à un TCAC de 10,3 % de 2021 à 2028.
Les plateformes de gestion des avantages sociaux sont conçues pour reconnaître le comportement d'un employé et aider l'employeur à offrir divers avantages pour des opérations commerciales efficaces. De telles solutions sont utiles pour améliorer le moral du personnel et récompenser leur emploi dans l'organisation. Ces plateformes sont fréquemment utilisées dans pratiquement toutes les tailles d'entreprises en raison de leurs innovations technologiques.
Les avantages sociaux incluent l'assurance médicale, les comptes de retraite individuels (IRA), les régimes de retraite, les vacances, les congés de maternité et les congés de maladie. Plusieurs acteurs opérant sur le marché mondial des plateformes de gestion des avantages sociaux proposent des solutions logicielles qui aident les administrateurs des avantages sociaux. Un bon programme d'administration des avantages génère et maintient un profil d'inscription pour chaque employé, en gardant une trace d'informations telles que la date d'embauche, le nombre de personnes à charge, l'état civil, le nombre total d'heures travaillées et les registres de présence. Le programme offre de la flexibilité et des embauches à temps partiel et temporaires, en tenant compte des besoins particuliers des employés et des modifications des réglementations gouvernementales. Le programme d'administration des avantages peut fonctionner en tandem avec un logiciel de préparation des déclarations, garantissant que toutes les déductions autorisées sont prises en charge et conservant des enregistrements détaillés à titre de référence en cas d'audit, augmentant ainsi la croissance du marché de la plateforme de gestion des avantages.
Perspectives stratégiques
Plusieurs initiatives gouvernementales aux États-Unis et au Canada ont été mises en uvre pour adopter les plateformes de gestion des avantages sociaux par les employeurs. Certaines de ces initiatives sont la loi COBRA (Consolidated Omnibus Budget Reconciliation Act), la loi sur les soins abordables (ACA) et la loi HIPAA (Health Insurance Portability and Accountability Act). Les employeurs utilisent ces plateformes pour fournir des avantages à leurs employés, tels que les soins hospitaliers, la couverture des médicaments sur ordonnance, la grossesse et l'accouchement et les prestations de santé. Tous ces avantages renforcent la confiance des employés. Ces initiatives devraient accroître l'exigence de plateformes de gestion des avantages sociaux dans différents secteurs aux États-Unis et au Canada. En outre, l'augmentation du coût des traitements de santé crée d'énormes opportunités pour les acteurs du marché de concevoir des plateformes de gestion des avantages efficaces dans les deux économies.
Impact de la pandémie de COVID-19 sur le marché des plateformes de gestion des avantages
La pandémie de COVID-19 a gravement touché les pays nord-américains, en particulier les États-Unis. L'adoption et la croissance des nouvelles technologies grâce à des politiques gouvernementales favorables pour stimuler l'innovation, la présence d'une énorme base industrielle et d'un pouvoir d'achat élevé, en particulier dans les pays développés comme les États-Unis et le Canada. Par conséquent, tout impact sur la croissance des industries devrait affecter négativement la croissance économique de la région. Actuellement, les États-Unis sont le pays le plus touché au monde en raison de l'épidémie de COVID-19.
Les États-Unis sont un marché de premier plan pour les plateformes de gestion des avantages sociaux dans les entreprises. L'énorme augmentation du nombre de cas confirmés et l'augmentation des décès signalés dans le pays ont eu un effet positif sur les fournisseurs de logiciels en raison de l'augmentation de la demande pour leurs logiciels. Les fermetures d'entreprises et les coûts élevés des traitements de santé aux États-Unis et au Canada ont un impact positif sur l'adoption du marché des plateformes de gestion des avantages sociaux. L'Amérique du Nord abrite de nombreuses entreprises technologiques, et l'impact de l'épidémie de COVID-19 a été élevé en 2020 et au premier trimestre 2021. L'impact de COVID-19 est à court terme et le marché des plateformes de gestion des avantages devrait croître dans les années à venir.
Aperçus du marché
Des exigences accrues en matière de commodité soutenues par la technologie
L'augmentation constante des dépenses des organisations vers offrir une technologie d'avantages sociaux efficace pour offrir une commodité accrue en termes d'inscription et de soutien contribue à la demande de plates-formes de gestion des avantages sociaux. La tendance à adopter des plates-formes de gestion des avantages pour la commodité technologique fournie par les employeurs dans tous les aspects, tels que les services à la demande, l'accent mis sur la conception UI/UX et l'expédition en un jour, est à la hausse. La convivialité de ces services aux consommateurs est loin des capacités des anciens systèmes de gestion du capital humain (HCM), qui n'ont pas été conçus pour gérer la gamme complexe d'offres du nouvel écosystème d'avantages sociaux.
De plus, les employés plus jeunes sont plus susceptibles de déclarer avoir de la difficulté à accéder à leurs avantages ou à les comprendre. Aux États-Unis, ils sont également plus susceptibles de participer à des plans de santé plus complexes axés sur les consommateurs, tels que les plans de santé à franchise élevée (HDHP). Les employeurs sont susceptibles d'investir dans la technologie des avantages pour mieux prendre en charge la technologie de pointe afin d'améliorer l'expérience de leurs employés dans l'organisation.
Informations sur le marché basées sur le déploiement
Sur la base du déploiement, le Le marché des plateformes de gestion des avantages est segmenté en cloud et sur site. Les plateformes de gestion des avantages basées sur le cloud connaissent une forte demande par rapport à leurs homologues sur site. Le segment du cloud génère la majorité de la demande car il est relativement moins cher en raison de la solide infrastructure de réseau dans les pays développés. De plus, les fournisseurs de plateformes de gestion des avantages basés sur le cloud se concentrent fortement sur le développement d'un correctif de sécurité de haut niveau pour éliminer le risque de cyberattaques. Ce facteur crée également une demande importante de la part des utilisateurs finaux, entraînant ainsi le marché des plates-formes de gestion des avantages dans le scénario mondial.
Marché des plates-formes de gestion des avantages, par déploiement - 2020 et 2028
Application -Based Market Insights
Sur la base des applications, le marché est segmenté en PME et grandes entreprises. Il y a une augmentation de l'adoption des plateformes de gestion des avantages dans les grandes entreprises, en raison de la demande croissante de différents avantages par les employés. De même, les employeurs recherchent des prestations de santé rentables, des assurances et bien d'autres.
Marché des plateformes de gestion des prestations
Le développement de produits est la stratégie couramment adoptée par les entreprises pour élargir leur portefeuille de produits . ADP, INC. ; WORKDAY, INC. ; Bswift LLC ; LOGICIEL PAYCOM, INC. ; et Paycor font partie des acteurs clés qui mettent en uvre cette stratégie pour élargir leur clientèle et gagner une part importante du marché mondial des plateformes de gestion des avantages sociaux, ce qui, à son tour, leur permet de maintenir leur marque à l'échelle mondiale. Voici quelques-uns des développements clés récents sur le marché :
En 2021,
- Benefitfocus, Inc. (NASDAQ : BNFT), une plate-forme technologique d'avantages sociaux de pointe qui simplifie l'administration des avantages sociaux pour les employeurs, plans de santé, et les courtiers ont élargi son catalogue d'avantages pour inclure une gamme complète d'offres d'avantages de Standard Insurance Company (The Standard), l'un des principaux fournisseurs de produits et services de protection financière pour les employeurs et les particuliers.
- En 2020, Selerix Systems, l'un des principaux fournisseurs de logiciels d'engagement et d'avantages sociaux basés sur le cloud, a annoncé la disponibilité d'une connectivité API en temps réel avec Paycor, un fournisseur de solutions de gestion du capital humain
Segmentation du marché de la plate-forme de gestion des avantages :< /h3>
Par déploiement
-
- Sur site
- Basé sur le cloud
< /ul> -
- PME
- Grande entreprise
- Benefitfocus.Com, Inc
- BSwift LLC
- Empyrean
- Navigateur des employés
- Facilité
- ADP, Inc.
- Paycom
- Paycor, Inc.
- Workday, Inc.
- Businessolver.Com, Inc
Par application
Profils des entreprises du marché des plateformes de gestion des avantages
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The rising uptake of cloud technology is transforming the working pattern across diverse industry verticals by augmenting security, IT, and DevOps solutions and, thus, boosting the development of innovative and interactive solutions for improved user experience. Due to the potential benefits of cloud technology, the adoption of cloud-based solutions among enterprises has increased drastically since past few years.
Cloud-based solutions enable enterprises to have easy scalability and operational flexibility along with reduced costs and operational risks. The constant development in the cloud architectures, algorithms, and integration of advanced features in cloud solutions are fueling the uptake of these solutions in diverse industry verticals, such as BFSI, IT & telecom, retail, and several others.
A cloud-based benefit management platform is an attractive option for companies due to several benefits, such as extracting real time feedbacks from the customers, regular data backup, high security, comparatively low operations costs, and instant provisioning features provided by these solutions. Therefore, scalability, high level of security, operational flexibility, easy deployment, and affordability are some of key advantages that are expected to boost the uptake of cloud-based benefit management platform among enterprises in the coming years.
Several government initiatives across the regions have been implemented for the uptake of benefit management platforms by employers. Some of the initiatives are the Consolidated Omnibus Budget Reconciliation Act (COBRA), Affordable Care Act (ACA), and Health Insurance Portability and Accountability Act (HIPAA). These platforms are taken up by employers to provide several benefits to their employees, such as hospital care, prescription drug coverage, pregnancy and childbirth, and health benefits. All these benefits enhance the confidence of employees. These initiatives are expected to boost the requirement of benefit management platforms across different industries. Further, the increasing health treatment cost is also creating huge opportunities for the market players to design efficient benefit management platform across the both the economies.
The global benefit management platform market was dominated by the cloud-based segment with market share of 68.4% in 2020. In recent times, the technology sector has been increasingly witnessing a significant rise in cloud-based software. This is because cloud-based software simplifies the deployment time and significantly reduces the cost of deployment. This benefit has attracted a significant percentage of end users. With the rising demand for cloud-based software, the majority of market players in these countries are offering cloud-based products. Additionally, the Internet infrastructure has matured and flourishing in the developed as well as developing countries. This is allowing end users in both the developed countries and other developing economies to access cloud-based benefit management solutions. This factor is driving the benefit management platform market significantly.
In 2020, North America led the market with a substantial revenue share, followed by Europe and APAC. North America is the most technologically advanced region, with the US and Canada as the key economies. Technological advancements have resulted in a highly competitive market in this region since these developments are attracting people at large. The region is considered a mature market for benefit management platforms due to the massive presence of diverse industries with organizations of all sizes. The prime drivers that are fostering market expansion are the expanding digital transformation among industries and increasing consumer demand to manage diversity and talent in the company. Asia Pacific is a prospective market for benefit management platform market players.
The major companies in benefit management platform includes ADP, INC., WORKDAY, INC., Bswift LLC, PAYCOM SOFTWARE, INC., and Paycor.
The major application in benefit management platform includes SMEs and large enterprises. The large enterprises segment led the benefit management platform in 2020. The adoption of benefit management platform is witnessed to be high across large enterprises, owing to growing demand of different benefits by the employees from its employers. Similarly, the employers are searching for cost-effective health benefits, insurance, and many more.
The List of Companies - Benefit Management Platform Market
- Benefitfocus.Com, Inc
- BSwift LLC
- Empyrean
- Employee Navigator
- Ease
- ADP, Inc.
- Paycom
- Paycor, Inc
- Workday, Inc
- Businessolver.Com, Inc
- PlanSource
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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