Automotive Over The Air (OTA) Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Technology (Firmware Over-The-Air Technology (FOTA), Software Over-The-Air Technology (SOTA)); Application (Electronic Control Unit (ECU), Infotainment, Safety and Security, Telematics Control Unit (TCU), Others); Vehicle Type (Passenger Car, Commercial Vehicle, Battery Electric Vehicle (BEV), Hybrid Electric Vehicles (HEV), Plug-In Hybrid Electric Vehicles (PHEV)) and Geography
Report Code: TIPRE00004326 No. of Pages: 150 Category: Automotive and Transportation Status: Upcoming
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MARKET OVERVIEW
ver The Air (OTA) service is attractive to carmakers as a way to update software in a car. Connected vehicles are enabled to receive Over the Air software updates and transmit diagnostic and operational data from the remote cloud. In this way, it helps to reduce recall expenses, improve cyber-security response time, increase product quality and operational efficiency. It is expected to witness considerable growth, owing to rising demand for a better, economical and faster way to detect, report and fix defects.
MARKET SCOPE
The "Global Automotive over the air (OTA) Market Analysis to 2028" is a specialized and in-depth study of the automotive and transportation industry with a special focus on the global market trend analysis. The report aims to provide an overview of Automotive over the air (OTA) market with detailed market segmentation by technology, application, vehicle type, and geography. The global Automotive over the air (OTA)' market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading Automotive over the air (OTA) market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
MARKET DYNAMICS
Drivers:
Restraints:
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The Automotive over the air (OTA) market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the marketduring the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive Porters five force analysis highlighting factors factors affecting the Automotive over the air (OTA) market in these regions.
IMPACT OF COVID-19 ON AUTOMOTIVE OVER THE AIR (OTA) MARKET
The outbreak of the COVID-19 has severely impacted the automotive and transportation, and other related industries. The emergence of COVID-19 virus across the globe which led to lockdown scenarios has led to unprecedented series of border closures across the globe. This disruption in global supply chain is expected to leave an impact on the industry through till mid-2021. Several Automotive over the air (OTA) manufactures have declared the pause in the production due to the lowered demand, supply chain bottlenecks, and to protect the safety of their employees in the most affected countries during the COVID-19 pandemic. As a result, the demand for Automotive over the air (OTA) solutions got declined in 2020 and is the impact of pandemic is expected to continue in the year 2021 too.
MARKET PLAYERS
The report covers key developments in the Automotive over the air (OTA) market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the marketwere acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from Automotive over the air (OTA) market are anticipated to lucrative growth opportunities in the future with the rising demand for Automotive over the air (OTA) in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the Automotive over the air (OTA) market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
MARKET SCOPE
The "Global Automotive over the air (OTA) Market Analysis to 2028" is a specialized and in-depth study of the automotive and transportation industry with a special focus on the global market trend analysis. The report aims to provide an overview of Automotive over the air (OTA) market with detailed market segmentation by technology, application, vehicle type, and geography. The global Automotive over the air (OTA)' market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading Automotive over the air (OTA) market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- Based on technology, the market is segmented as firmware over-the-air technology (FOTA), and software over-the-air technology (SOTA)
- On the basis of application, the market is segmented into electronic control unit (ECU), infotainment, safety and security, telematics control unit (TCU), others (User Interface User Experience and Apps)
- Based on vehicle type, the market is segmented into passenger car, commercial vehicle, battery electric vehicle (BEV), hybrid electric vehicles (HEV), plug-in hybrid electric vehicles (PHEV)
MARKET DYNAMICS
Drivers:
- Increasing vehicle recalls due to software problems and rising use of connected car devices in the vehicles
- The emergence of technology, the Internet of Things (IoT) in the automotive industry
Restraints:
- High updating cost, complexity and lack of infrastructure in developing countries
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The Automotive over the air (OTA) market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the marketduring the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive Porters five force analysis highlighting factors factors affecting the Automotive over the air (OTA) market in these regions.
IMPACT OF COVID-19 ON AUTOMOTIVE OVER THE AIR (OTA) MARKET
The outbreak of the COVID-19 has severely impacted the automotive and transportation, and other related industries. The emergence of COVID-19 virus across the globe which led to lockdown scenarios has led to unprecedented series of border closures across the globe. This disruption in global supply chain is expected to leave an impact on the industry through till mid-2021. Several Automotive over the air (OTA) manufactures have declared the pause in the production due to the lowered demand, supply chain bottlenecks, and to protect the safety of their employees in the most affected countries during the COVID-19 pandemic. As a result, the demand for Automotive over the air (OTA) solutions got declined in 2020 and is the impact of pandemic is expected to continue in the year 2021 too.
MARKET PLAYERS
The report covers key developments in the Automotive over the air (OTA) market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the marketwere acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from Automotive over the air (OTA) market are anticipated to lucrative growth opportunities in the future with the rising demand for Automotive over the air (OTA) in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the Automotive over the air (OTA) market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
1. Airbiquity Inc
2. Continental AG
3. Fujitsu Ltd
4. Harman International Industries Inc
5. Infineon Technologies AG
6. Movimento Inc
7. Nvidia Corporation
8. NXP Semiconductors
9. Robert Bosch GmbH
10. Tesla Inc.