MARKET OVERVIEW
ver The Air (OTA) service is attractive to carmakers as a way to update software in a car. Connected vehicles are enabled to receive Over the Air software updates and transmit diagnostic and operational data from the remote cloud. In this way, it helps to reduce recall expenses, improve cyber-security response time, increase product quality and operational efficiency. It is expected to witness considerable growth, owing to rising demand for a better, economical and faster way to detect, report and fix defects.
MARKET SCOPE
The "Global Automotive over the air (OTA) Market Analysis to 2028"
is a specialized and in-depth study of the automotive and transportation industry with a special focus on the global market trend analysis. The report aims to provide an overview of Automotive over the air (OTA) market with detailed market segmentation by technology, application, vehicle type, and geography. The global Automotive over the air (OTA)' market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading Automotive over the air (OTA) market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- Based on technology, the market is segmented as firmware over-the-air technology (FOTA), and software over-the-air technology (SOTA)
- On the basis of application, the market is segmented into electronic control unit (ECU), infotainment, safety and security, telematics control unit (TCU), others (User Interface User Experience and Apps)
- Based on vehicle type, the market is segmented into passenger car, commercial vehicle, battery electric vehicle (BEV), hybrid electric vehicles (HEV), plug-in hybrid electric vehicles (PHEV)
MARKET DYNAMICS
Drivers:
- Increasing vehicle recalls due to software problems and rising use of connected car devices in the vehicles
- The emergence of technology, the Internet of Things (IoT) in the automotive industry
Restraints:
- High updating cost, complexity and lack of infrastructure in developing countries
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The Automotive over the air (OTA) market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the marketduring the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive Porters five force analysis highlighting factors factors affecting the Automotive over the air (OTA) market in these regions.
IMPACT OF COVID-19 ON AUTOMOTIVE OVER THE AIR (OTA) MARKET
The outbreak of the COVID-19 has severely impacted the automotive and transportation, and other related industries. The emergence of COVID-19 virus across the globe which led to lockdown scenarios has led to unprecedented series of border closures across the globe. This disruption in global supply chain is expected to leave an impact on the industry through till mid-2021. Several Automotive over the air (OTA) manufactures have declared the pause in the production due to the lowered demand, supply chain bottlenecks, and to protect the safety of their employees in the most affected countries during the COVID-19 pandemic. As a result, the demand for Automotive over the air (OTA) solutions got declined in 2020 and is the impact of pandemic is expected to continue in the year 2021 too.
MARKET PLAYERS
The report covers key developments in the Automotive over the air (OTA) market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the marketwere acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from Automotive over the air (OTA) market are anticipated to lucrative growth opportunities in the future with the rising demand for Automotive over the air (OTA) in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the Automotive over the air (OTA) market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
1. Airbiquity Inc
2. Continental AG
3. Fujitsu Ltd
4. Harman International Industries Inc
5. Infineon Technologies AG
6. Movimento Inc
7. Nvidia Corporation
8. NXP Semiconductors
9. Robert Bosch GmbH
10. Tesla Inc.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Automotive Over The Air (OTA) Market - By Technology
1.3.2 Automotive Over The Air (OTA) Market - By Application
1.3.3 Automotive Over The Air (OTA) Market - By Vehicle Type
1.3.4 Automotive Over The Air (OTA) Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. AUTOMOTIVE OVER THE AIR (OTA) MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. AUTOMOTIVE OVER THE AIR (OTA) MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. AUTOMOTIVE OVER THE AIR (OTA) MARKET - GLOBAL MARKET ANALYSIS
6.1. AUTOMOTIVE OVER THE AIR (OTA) - GLOBAL MARKET OVERVIEW
6.2. AUTOMOTIVE OVER THE AIR (OTA) - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. AUTOMOTIVE OVER THE AIR (OTA) MARKET - REVENUE AND FORECASTS TO 2028 - TECHNOLOGY
7.1. OVERVIEW
7.2. TECHNOLOGY MARKET FORECASTS AND ANALYSIS
7.3. FIRMWARE OVER-THE-AIR TECHNOLOGY (FOTA)
7.3.1. Overview
7.3.2. Firmware Over-The-Air Technology (FOTA) Market Forecast and Analysis
7.4. SOFTWARE OVER-THE-AIR TECHNOLOGY (SOTA)
7.4.1. Overview
7.4.2. Software Over-The-Air Technology (SOTA) Market Forecast and Analysis
8. AUTOMOTIVE OVER THE AIR (OTA) MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
8.1. OVERVIEW
8.2. APPLICATION MARKET FORECASTS AND ANALYSIS
8.3. ELECTRONIC CONTROL UNIT (ECU)
8.3.1. Overview
8.3.2. Electronic Control Unit (ECU) Market Forecast and Analysis
8.4. INFOTAINMENT
8.4.1. Overview
8.4.2. Infotainment Market Forecast and Analysis
8.5. SAFETY AND SECURITY
8.5.1. Overview
8.5.2. Safety and Security Market Forecast and Analysis
8.6. TELEMATICS CONTROL UNIT (TCU)
8.6.1. Overview
8.6.2. Telematics Control Unit (TCU) Market Forecast and Analysis
8.7. OTHERS
8.7.1. Overview
8.7.2. Others Market Forecast and Analysis
9. AUTOMOTIVE OVER THE AIR (OTA) MARKET - REVENUE AND FORECASTS TO 2028 - VEHICLE TYPE
9.1. OVERVIEW
9.2. VEHICLE TYPE MARKET FORECASTS AND ANALYSIS
9.3. PASSENGER CAR
9.3.1. Overview
9.3.2. Passenger Car Market Forecast and Analysis
9.4. COMMERCIAL VEHICLE
9.4.1. Overview
9.4.2. Commercial Vehicle Market Forecast and Analysis
9.5. BATTERY ELECTRIC VEHICLE (BEV)
9.5.1. Overview
9.5.2. Battery Electric Vehicle (BEV) Market Forecast and Analysis
9.6. HYBRID ELECTRIC VEHICLES (HEV)
9.6.1. Overview
9.6.2. Hybrid Electric Vehicles (HEV) Market Forecast and Analysis
9.7. PLUG-IN HYBRID ELECTRIC VEHICLES (PHEV)
9.7.1. Overview
9.7.2. Plug-In Hybrid Electric Vehicles (PHEV) Market Forecast and Analysis
10. AUTOMOTIVE OVER THE AIR (OTA) MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Automotive Over The Air (OTA) Market Overview
10.1.2 North America Automotive Over The Air (OTA) Market Forecasts and Analysis
10.1.3 North America Automotive Over The Air (OTA) Market Forecasts and Analysis - By Technology
10.1.4 North America Automotive Over The Air (OTA) Market Forecasts and Analysis - By Application
10.1.5 North America Automotive Over The Air (OTA) Market Forecasts and Analysis - By Vehicle Type
10.1.6 North America Automotive Over The Air (OTA) Market Forecasts and Analysis - By Countries
10.1.6.1 United States Automotive Over The Air (OTA) Market
10.1.6.1.1 United States Automotive Over The Air (OTA) Market by Technology
10.1.6.1.2 United States Automotive Over The Air (OTA) Market by Application
10.1.6.1.3 United States Automotive Over The Air (OTA) Market by Vehicle Type
10.1.6.2 Canada Automotive Over The Air (OTA) Market
10.1.6.2.1 Canada Automotive Over The Air (OTA) Market by Technology
10.1.6.2.2 Canada Automotive Over The Air (OTA) Market by Application
10.1.6.2.3 Canada Automotive Over The Air (OTA) Market by Vehicle Type
10.1.6.3 Mexico Automotive Over The Air (OTA) Market
10.1.6.3.1 Mexico Automotive Over The Air (OTA) Market by Technology
10.1.6.3.2 Mexico Automotive Over The Air (OTA) Market by Application
10.1.6.3.3 Mexico Automotive Over The Air (OTA) Market by Vehicle Type
10.2. EUROPE
10.2.1 Europe Automotive Over The Air (OTA) Market Overview
10.2.2 Europe Automotive Over The Air (OTA) Market Forecasts and Analysis
10.2.3 Europe Automotive Over The Air (OTA) Market Forecasts and Analysis - By Technology
10.2.4 Europe Automotive Over The Air (OTA) Market Forecasts and Analysis - By Application
10.2.5 Europe Automotive Over The Air (OTA) Market Forecasts and Analysis - By Vehicle Type
10.2.6 Europe Automotive Over The Air (OTA) Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Automotive Over The Air (OTA) Market
10.2.6.1.1 Germany Automotive Over The Air (OTA) Market by Technology
10.2.6.1.2 Germany Automotive Over The Air (OTA) Market by Application
10.2.6.1.3 Germany Automotive Over The Air (OTA) Market by Vehicle Type
10.2.6.2 France Automotive Over The Air (OTA) Market
10.2.6.2.1 France Automotive Over The Air (OTA) Market by Technology
10.2.6.2.2 France Automotive Over The Air (OTA) Market by Application
10.2.6.2.3 France Automotive Over The Air (OTA) Market by Vehicle Type
10.2.6.3 Italy Automotive Over The Air (OTA) Market
10.2.6.3.1 Italy Automotive Over The Air (OTA) Market by Technology
10.2.6.3.2 Italy Automotive Over The Air (OTA) Market by Application
10.2.6.3.3 Italy Automotive Over The Air (OTA) Market by Vehicle Type
10.2.6.4 United Kingdom Automotive Over The Air (OTA) Market
10.2.6.4.1 United Kingdom Automotive Over The Air (OTA) Market by Technology
10.2.6.4.2 United Kingdom Automotive Over The Air (OTA) Market by Application
10.2.6.4.3 United Kingdom Automotive Over The Air (OTA) Market by Vehicle Type
10.2.6.5 Russia Automotive Over The Air (OTA) Market
10.2.6.5.1 Russia Automotive Over The Air (OTA) Market by Technology
10.2.6.5.2 Russia Automotive Over The Air (OTA) Market by Application
10.2.6.5.3 Russia Automotive Over The Air (OTA) Market by Vehicle Type
10.2.6.6 Rest of Europe Automotive Over The Air (OTA) Market
10.2.6.6.1 Rest of Europe Automotive Over The Air (OTA) Market by Technology
10.2.6.6.2 Rest of Europe Automotive Over The Air (OTA) Market by Application
10.2.6.6.3 Rest of Europe Automotive Over The Air (OTA) Market by Vehicle Type
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Automotive Over The Air (OTA) Market Overview
10.3.2 Asia-Pacific Automotive Over The Air (OTA) Market Forecasts and Analysis
10.3.3 Asia-Pacific Automotive Over The Air (OTA) Market Forecasts and Analysis - By Technology
10.3.4 Asia-Pacific Automotive Over The Air (OTA) Market Forecasts and Analysis - By Application
10.3.5 Asia-Pacific Automotive Over The Air (OTA) Market Forecasts and Analysis - By Vehicle Type
10.3.6 Asia-Pacific Automotive Over The Air (OTA) Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Automotive Over The Air (OTA) Market
10.3.6.1.1 Australia Automotive Over The Air (OTA) Market by Technology
10.3.6.1.2 Australia Automotive Over The Air (OTA) Market by Application
10.3.6.1.3 Australia Automotive Over The Air (OTA) Market by Vehicle Type
10.3.6.2 China Automotive Over The Air (OTA) Market
10.3.6.2.1 China Automotive Over The Air (OTA) Market by Technology
10.3.6.2.2 China Automotive Over The Air (OTA) Market by Application
10.3.6.2.3 China Automotive Over The Air (OTA) Market by Vehicle Type
10.3.6.3 India Automotive Over The Air (OTA) Market
10.3.6.3.1 India Automotive Over The Air (OTA) Market by Technology
10.3.6.3.2 India Automotive Over The Air (OTA) Market by Application
10.3.6.3.3 India Automotive Over The Air (OTA) Market by Vehicle Type
10.3.6.4 Japan Automotive Over The Air (OTA) Market
10.3.6.4.1 Japan Automotive Over The Air (OTA) Market by Technology
10.3.6.4.2 Japan Automotive Over The Air (OTA) Market by Application
10.3.6.4.3 Japan Automotive Over The Air (OTA) Market by Vehicle Type
10.3.6.5 South Korea Automotive Over The Air (OTA) Market
10.3.6.5.1 South Korea Automotive Over The Air (OTA) Market by Technology
10.3.6.5.2 South Korea Automotive Over The Air (OTA) Market by Application
10.3.6.5.3 South Korea Automotive Over The Air (OTA) Market by Vehicle Type
10.3.6.6 Rest of Asia-Pacific Automotive Over The Air (OTA) Market
10.3.6.6.1 Rest of Asia-Pacific Automotive Over The Air (OTA) Market by Technology
10.3.6.6.2 Rest of Asia-Pacific Automotive Over The Air (OTA) Market by Application
10.3.6.6.3 Rest of Asia-Pacific Automotive Over The Air (OTA) Market by Vehicle Type
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Automotive Over The Air (OTA) Market Overview
10.4.2 Middle East and Africa Automotive Over The Air (OTA) Market Forecasts and Analysis
10.4.3 Middle East and Africa Automotive Over The Air (OTA) Market Forecasts and Analysis - By Technology
10.4.4 Middle East and Africa Automotive Over The Air (OTA) Market Forecasts and Analysis - By Application
10.4.5 Middle East and Africa Automotive Over The Air (OTA) Market Forecasts and Analysis - By Vehicle Type
10.4.6 Middle East and Africa Automotive Over The Air (OTA) Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Automotive Over The Air (OTA) Market
10.4.6.1.1 South Africa Automotive Over The Air (OTA) Market by Technology
10.4.6.1.2 South Africa Automotive Over The Air (OTA) Market by Application
10.4.6.1.3 South Africa Automotive Over The Air (OTA) Market by Vehicle Type
10.4.6.2 Saudi Arabia Automotive Over The Air (OTA) Market
10.4.6.2.1 Saudi Arabia Automotive Over The Air (OTA) Market by Technology
10.4.6.2.2 Saudi Arabia Automotive Over The Air (OTA) Market by Application
10.4.6.2.3 Saudi Arabia Automotive Over The Air (OTA) Market by Vehicle Type
10.4.6.3 U.A.E Automotive Over The Air (OTA) Market
10.4.6.3.1 U.A.E Automotive Over The Air (OTA) Market by Technology
10.4.6.3.2 U.A.E Automotive Over The Air (OTA) Market by Application
10.4.6.3.3 U.A.E Automotive Over The Air (OTA) Market by Vehicle Type
10.4.6.4 Rest of Middle East and Africa Automotive Over The Air (OTA) Market
10.4.6.4.1 Rest of Middle East and Africa Automotive Over The Air (OTA) Market by Technology
10.4.6.4.2 Rest of Middle East and Africa Automotive Over The Air (OTA) Market by Application
10.4.6.4.3 Rest of Middle East and Africa Automotive Over The Air (OTA) Market by Vehicle Type
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Automotive Over The Air (OTA) Market Overview
10.5.2 South and Central America Automotive Over The Air (OTA) Market Forecasts and Analysis
10.5.3 South and Central America Automotive Over The Air (OTA) Market Forecasts and Analysis - By Technology
10.5.4 South and Central America Automotive Over The Air (OTA) Market Forecasts and Analysis - By Application
10.5.5 South and Central America Automotive Over The Air (OTA) Market Forecasts and Analysis - By Vehicle Type
10.5.6 South and Central America Automotive Over The Air (OTA) Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Automotive Over The Air (OTA) Market
10.5.6.1.1 Brazil Automotive Over The Air (OTA) Market by Technology
10.5.6.1.2 Brazil Automotive Over The Air (OTA) Market by Application
10.5.6.1.3 Brazil Automotive Over The Air (OTA) Market by Vehicle Type
10.5.6.2 Argentina Automotive Over The Air (OTA) Market
10.5.6.2.1 Argentina Automotive Over The Air (OTA) Market by Technology
10.5.6.2.2 Argentina Automotive Over The Air (OTA) Market by Application
10.5.6.2.3 Argentina Automotive Over The Air (OTA) Market by Vehicle Type
10.5.6.3 Rest of South and Central America Automotive Over The Air (OTA) Market
10.5.6.3.1 Rest of South and Central America Automotive Over The Air (OTA) Market by Technology
10.5.6.3.2 Rest of South and Central America Automotive Over The Air (OTA) Market by Application
10.5.6.3.3 Rest of South and Central America Automotive Over The Air (OTA) Market by Vehicle Type
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. AUTOMOTIVE OVER THE AIR (OTA) MARKET, KEY COMPANY PROFILES
12.1. CONTINENTAL AG
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. FUJITSU LTD
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. HARMAN INTERNATIONAL INDUSTRIES INC
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. AIRBIQUITY
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. INFINEON TECHNOLOGIES AG
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. MOVIMENTO INC
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. HITACHI AUTOMOTIVE SYSTEMS, LTD
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. NXP SEMICONDUCTORS
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. ROBERT BOSCH GMBH
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. WIND RIVER SYSTEMS, INC.
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
The List of Companies
1. Continental AG
2. Fujitsu Ltd
3. Harman International Industries Inc
4. Airbiquity
5. Infineon Technologies AG
6. Movimento Inc
7. Hitachi Automotive Systems, Ltd
8. NXP Semiconductors
9. Robert Bosch GmbH
10. Wind River Systems, Inc.
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