[Informe de investigación] El mercado de snacks de frutas fue valorado en 5.057,87 millones de dólares en 2019 y se prevé que alcance los 9.174,86 millones de dólares en 2027; se espera que crezca a una tasa compuesta anual del 7,8% durante el período de pronóstico.
Perspectivas del mercado y visión del analista:
El mercado mundial de snacks de frutas se valoró en 5.057,89 millones de dólares estadounidenses en 2019 y se prevé que alcance los 9.174,86 dólares estadounidenses en 2027, se espera que crezca a una tasa compuesta anual del 7,8% durante el pronóstico. período. El mercado está impulsado principalmente por factores como la creciente demanda de alimentos preparados y los beneficios para la salud de los snacks de frutas. Los snacks de frutas son alimentos azucarados procesados y enriquecidos especialmente elaborados para niños. El ingrediente principal de estos snacks es el azúcar refinada, extraída del jugo de uva blanca y del jugo de manzana. Estos bocadillos son similares a las gomitas y vienen en varios sabores deliciosos, como fresa, frambuesa, naranja, uva blanca y muchos más. Además de esto, los snacks a base de frutas se elaboran agregando frutas en bebidas y productos lácteos como yogures, batidos y otros para potenciar su aspecto nutricional y realzar su sabor. Los snacks de frutas están llenos de contenido nutricional ya que contienen nutrientes esenciales como potasio, vitaminas, magnesio y fibra, que ayudan a mitigar las enfermedades cardiovasculares, la hipertensión arterial y la obesidad. Estos factores están impulsando significativamente el mercado mundial de snacks de frutas a nivel mundial.
Impulsores del crecimiento y desafíos:
< span>Los snacks de frutas se definen como un producto alimenticio procesado azucarado preparado a partir de jugos y purés de frutas concentrados. Las frutas contienen nutrientes esenciales como vitaminas, potasio, magnesio y fibra, lo que mitiga el riesgo de enfermedades cardiovasculares, hipertensión arterial y obesidad. Los snacks de frutas son el snack preferido por los niños. Los bocadillos de frutas contienen entre 80 y 90 calorías por bolsa pequeña, que es una cantidad razonable de calorías para un bocadillo para niños. Están libres de colesterol, grasas y son muy bajos en sodio. Muchos también proporcionan vitaminas A y C. La forma liofilizada del producto puede conservar la mayoría de sus propiedades nutricionales incluso después del procesamiento. Se espera que la creciente demanda de ingredientes dietéticos en las industrias de alimentos, bebidas, dulces, salados y lácteos aumente la demanda de snacks de frutas durante el período previsto. Además, la creciente demanda de snacks de frutas se puede atribuir al aumento del poder adquisitivo y a la creciente preferencia de los consumidores por alimentos saludables y listos para comer. Además, con la creciente producción de alimentos y alimentos, industria de bebidas y la mejora de las condiciones económicas, los consumidores de todo el mundo se inclinan por los alimentos preparados. Los consumidores se inclinan por productos más frescos y menos procesados, que sean igualmente saludables y nutritivos y puedan consumirse directamente. Además, el mercado de snacks de frutas secas orgánicas y el mercado de snacks de frutas envasados también están aumentando significativamente. Con la expansión de los canales de distribución, los alimentos preparados han encontrado un lugar en los supermercados y puntos de venta minorista. Además, el cambio en la demografía laboral y los estilos de vida ajetreados se encuentran entre otros factores que promueven la demanda de alimentos precocinados. Con la creciente demanda de alimentos precocinados, se impulsará la necesidad de snacks de frutas. Market Pantry y Welch’s son dos de las principales empresas y ofrecen una amplia gama de snacks de frutas, snacks sin gluten y snacks de frutas sin calorías. Sin embargo, los snacks de frutas tienen alrededor de cinco cucharaditas de azúcar añadido por bolsa. Muchos también contienen pequeñas cantidades de aceites parcialmente hidrogenados, otro nombre para las grasas trans que obstruyen las arterias. Muchos bocadillos de frutas están elaborados con altas cantidades de azúcar, pocos nutrientes, aceites parcialmente hidrogenados, colorantes alimentarios y colorantes, incluidos el amarillo 40, el rojo 5 y el azul 1, relacionados con problemas de conducta e hiperactividad en los niños. Según un estudio, un número cada vez mayor de consumidores considera la ausencia de colorantes y sabores artificiales como un factor crítico a la hora de comprar alimentos. Los productos de frutas secas procesadas se comercializan como "bocadillos saludables" debido a su alto contenido en fruta. Se espera que este factor afecte negativamente al consumo mundial de snacks de frutas, lo que obstaculizará la demanda mundial de snacks de frutas durante el período previsto.
Perspectivas estratégicas
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
The sweet and savory segment consist of different types of fruit snacks such as freeze dried, extruded strips, and others, which include products such as chips, trail mixes, and gummies. These products are gaining popularity owing to increasing consumer preference for processed food products with high nutritional content. Besides, the rising demand for sweets & savory fruit snacks among the children of age group between 3 and 7 years is expected to drive the segment growth. Moreover, trail mixes such as prunes, figs, berries, dates, and apricots with seasoning, exotic flavoring, and coatings have been gaining popularity over the years. These snacks are on-the-go products that are rich in antioxidants, and help in boosting energy. Several savory snack processers and manufacturers are offering diversified products in terms of new shapes and flavor profiles to gain consumer attention. Presence of leading food & beverage companies with new innovations and product developments is expected to carter the growth of this segment.
The major players operating in the global fruit snacks market are Bare Snacks, Crispy Green Inc., General Mills Inc., Ferrero, Mount Franklin Foods, LLC, Nutty Goodness, LLC, Seneca Foods, Sunkist Growers, Inc., SunOpta, and Welch’s.
In 2019, North America held the largest share of the global fruit snacks market. North America is a well-established market for fruit snacks due to rising consumers' demand for healthy food products and growing awareness of the health benefits of fruits. North American consumers are shifting their preferences toward a healthy lifestyle and prefer products that offer health benefits. Also, fruit snack manufacturing companies in North America are continuously enhancing their product portfolio to meet the customers' demand. Therefore, rising awareness regarding the benefits of fruit snacks among health-conscious consumers in the country is expected to drive the demand for various types of fruit snack products.
The List of Companies - Fruit Snacks Market
- Bare Snacks
- Crispy Green Inc.
- General Mills Inc.
- Ferrero
- Mount Franklin Foods, LLC
- Nutty Goodness, LLC
- Seneca Foods
- Sunkist Growers, Inc.
- SunOpta
- Welch’s
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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