Frozen Bakery Products Market Forecast and Growth 2031

Frozen Bakery Products Market Size and Forecast (2021 - 2031), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Product Type (Bread and Rolls, Cakes and Pastries, Cookies and Biscuits, and Others), Category (Gluten-Free, and Conventional), End User (Foodservice, and Food Retail), and Geography

  • Report Code : TIPRE00003883
  • Category : Food and Beverages
  • Status : Data Released
  • No. of Pages : 150
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The Frozen Bakery Products Market size is projected to reach US$ 40.88 billion by 2031 from US$ 27.15 billion in 2023. The market is expected to register a CAGR of 4.4% in 2023–2031. Fortification of frozen bakery products, is likely to remain key frozen bakery products market trends.

Frozen Bakery Products Market Analysis

Rise in demand for convenience food has fuelled the market growth of frozen bakery products. The demand for frozen bakery products is surging, owing to rising consumer preference toward processed or convenience foods. In addition, the easy availability of frozen bakery products has influenced the buying pattern for the shoppers who are concerned with the dietary merchandise and rendered a firm place to the frozen bakery products in the list of daily consumables. Moreover, due to the growing food & beverages industry and improving economic conditions, rising disposable income of consumers in developed and developing regions worldwide has driven the sales of convenience foods. The widespread trend of socializing in cafes among urban millennials and the youngest segment of the population is accelerating the growth of the chained foodservice industry, which is growing the market for frozen bakery products.   

Frozen Bakery Products Market Overview

Frozen bakery products include pre-baked and frozen bakery goods such as frozen bread, cakes, muffins, and other bakery products. The frozen bakery products market is influenced by changing lifestyle, busy schedules, and growth in disposable income. In recent years, the food and beverages industry also witnessed high preference for ready-to-eat and ready-to-bake products. Expansion of retail sector along with emergence of various online platforms is also contributing positively to the availability of frozen bakery products. Frozen bakery products have wide availability in retail stores and supermarkets due to the diversification of distribution channels. In addition, other factors driving the demand for convenience foods include change in working demographics and a busy lifestyle.  

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Frozen Bakery Products Market: Strategic Insights

Frozen Bakery Products Market

  • CAGR (2023 - 2031)
  • Market Size 2023
    US$ 27.15 Billion
  • Market Size 2031
    US$ 40.88 Billion

Market Dynamics


Key Players

  • Dawn Food Products Inc
  • General Mills Inc
  • Conagra Brands Inc
  • Bridgford Foods Corporation
  • Grupo Bimbo
  • Cole's Quality Foods Inc
  • Lantmannen Unibake
  • Europastry SA
  • Aryzta Ag
  • Conagra Brands Inc

Regional Overview

  • North America
  • Europe
  • Asia-Pacific
  • South and Central America
  • Middle East and Africa

Market Segmentation

Product Type
  • Bread and Rolls
  • Cakes and Pastries
  • Cookies and Biscuits
  • Others
  • Gluten-Free
  • Conventional
End User
  • Foodservice
  • Food Retail
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Frozen Bakery Products Market Drivers and Opportunities

Growing Number of Foodservice Outlets to Favor Market

Cafes and restaurants have emerged as a comfortable and convenient spot for families, millennials, and working young professionals to relax and socialize, thereby propelling the growth of market. In addition, rapid infrastructure development in emerging economies, such as new airports and expressways, has created opportunities for numerous foodservice outlets and coffee chains to open new outlets. Owing to this, the increasing preference of consumers for fast food, frozen food, and other ready-to-eat (RTE) food items such as breads and rolls, pizza and pizza crust, cakes and pastries, and cookies and biscuits is driving the demand for frozen bakery products. The growing number of foodservice outlets is one of the major drivers of global frozen bakery products market share.

Adoption of Individual Quick Frozen (IQF) Technology to Preserve Freshness of Frozen Bakery Products – An Opportunity in Frozen Bakery Products Market

Freezing has become one of the most effective methods for preserving the flavor, texture, and nutritional value of bakery products over long periods of storage. With advancements in freezing technology, the individual quick frozen (IQF) method has emerged as a promising technology for preserving frozen bakery products for longer periods of time while preserving their sensory and physio-chemical properties. The invention the IQF method is largely responsible for high-quality frozen bakery products. IQF is a freezing technique that prevents large ice crystals from forming in food. Therefore, the adoption of IQF technology to maintain the freshness of frozen bakery products is expected to have a positive impact on the frozen bakery products market.

Frozen Bakery Products Market Report Segmentation Analysis

Key segments that contributed to the derivation of the frozen bakery products market analysis are product type, category, and end user.

  • Based on product type, the frozen bakery products market is divided into bread and rolls, cakes and pastries, cookies and biscuits, and others. Breads and rolls segment held a larger market share in 2023.
  • Based on category, the frozen bakery products market is divided into gluten-free and conventional. Conventional segment held a larger market share in 2023.
  • By end user, the market is segmented into foodservice and food retail. The foodservice segment held the largest share of the market in 2023.

Frozen Bakery Products Market Share Analysis by Geography

The geographic scope of the frozen bakery products market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South America/South & Central America.

Europe has dominated the frozen bakery products market. Frozen bakery products market registered a notable growth in Europe, owing to the convenience these products offer, especially in minimizing the time required for cooking and baking. Moreover, the growing demand for ready-to-eat food products owing to hectic work schedules is also expected to contribute to the market growth in the region over the forecast period. According to a report published by Food Drink Europe, the food & beverages industry in Europe accounted for turnover of US$ 1,463.5 billion in 2020 making it one of the largest manufacturing industries in Europe. The growth of this industry is driven by the rising demand for comfort foods, frozen foods, and ready-to-eat meals. Moreover, the foodservice sector is expected to register a notable growth over the coming years leading to the rising trend of cloud kitchen services, quick service restaurants, online food delivery services, and other such factors in Europe. The foodservice industry is one of the most potential end-use industries for frozen bakery products market.

Frozen Bakery Products Market Report Scope

Report Attribute Details
Market size in 2023 US$ 27.15 Billion
Market Size by 2031 US$ 40.88 Billion
Global CAGR (2023 - 2031) 4.4%
Historical Data 2021-2022
Forecast period 2023-2031
Segments Covered By Product Type
  • Bread and Rolls
  • Cakes and Pastries
  • Cookies and Biscuits
  • Others
By Category
  • Gluten-Free
  • Conventional
By End User
  • Foodservice
  • Food Retail
Regions and Countries Covered North America
  • US
  • Canada
  • Mexico
  • UK
  • Germany
  • France
  • Russia
  • Italy
  • Rest of Europe
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
South and Central America
  • Brazil
  • Argentina
  • Rest of South and Central America
Middle East and Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of Middle East and Africa
Market leaders and key company profiles
  • Dawn Food Products Inc
  • General Mills Inc
  • Conagra Brands Inc
  • Bridgford Foods Corporation
  • Grupo Bimbo
  • Cole's Quality Foods Inc
  • Lantmannen Unibake
  • Europastry SA
  • Aryzta Ag
  • Conagra Brands Inc
    • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

    Frozen Bakery Products Market News and Recent Developments

    The frozen bakery products market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. The following is a list of developments in the market for innovations, business expansion and strategies:

    • In July 2022, Europastry SA announced expansion of a carbon neutral production line at the Oldenzaal plant in the Netherlands. (Source: Europastry SA, Press Release)
    • In October 2021, Red Lobster Seafood Co launched frozen Cheddar Bay Biscuits.  It is available at Walmart stores throughout the US. (Source: Red Lobster Seafood Co, Press Release)

    Frozen Bakery Products Market Report Coverage and Deliverables

    The “Frozen Bakery Products Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:

    • Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
    • Market dynamics such as drivers, restraints, and key opportunities
    • Key future trends
    • Detailed PEST/Porter’s Five Forces and SWOT analysis
    • Global and regional market analysis covering key market trends, major players, regulations, and recent market developments
    • Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments
    • Detailed company profiles
    Report Coverage
    Report Coverage

    Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

    Segment Covered
    Segment Covered

    Product Type , Category , and End Use and Geography

    Regional Scope
    Regional Scope

    North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

    Country Scope
    Country Scope

    Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South and Central America, South Korea, United Arab Emirates, United Kingdom, United States

    The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

    1. Data Collection and Secondary Research:

    As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

    Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

    1. Primary Research:

    The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

    For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

    A typical research interview fulfils the following functions:

    • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
    • Validates and strengthens in-house secondary research findings
    • Develops the analysis team’s expertise and market understanding

    Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

    • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
    • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

    Below is the breakup of our primary respondents by company, designation, and region:

    Research Methodology

    Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

    1. Data Analysis:

    Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

    • 3.1 Macro-Economic Factor Analysis:

    We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

    • 3.2 Country Level Data:

    Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

    • 3.3 Company Profile:

    The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

    • 3.4 Developing Base Number:

    Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

    1. Data Triangulation and Final Review:

    The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

    We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

    We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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