Diversity Recruiting Software Market to Grow at a CAGR of 9.4% to reach US$ 709.5 Million from 2020 to 2027

Diversity Recruiting Software Market Forecast to 2027 - COVID-19 Impact and Global Analysis by Deployment (Cloud and On-premise), Enterprise Size (Small and Medium Enterprises (SMEs) and Large Enterprises)

Publication Month : Aug 2020

  • Report Code : TIPRE00012762
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 136
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The Diversity Recruiting Software market was valued at US$ 357.1 million in 2019 and is expected to grow at a CAGR of 9.4% during the forecast period of 2020 to 2027 to reach US$ 709.5 million by 2027.

Mobile Recruitment offers two significant benefits. First, it enables the recruiters and hiring teams to manage the recruitment process from anywhere they can use a mobile device. It is possible to schedule interviews, provide internal feedback, and communicate with the candidates remotely. Secondly, it enables the hiring team to reach candidates remotely and via mobile devices, on which candidates are highly dependent. Mobile recruiting is thriving, with job searches on mobile devices now exceeding 1 billion a month. Nearly 90% of job seekers now use a mobile device to search for a new opportunity. It is a growing and dynamic industry supported by increase in smartphone usage. Recruiters are striving to scale up their websites and mobile apps to provide users with a seamless experience. Few of these activities include tailoring the mobile experience to meet the expectations of candidates, communicating with candidates at each stage of the interview process via texts, migrating communication to mobile apps between hiring managers and candidates, and simplifying the application process. For example, Greenhouse Software, Inc., one of the leading market players, offers Greenhouse Recruiting mobile app with flexible log-in options, such as password, SSO, or Google sign-in, and access to candidate's profiles, such as activity feed, resume, attachments, and submitted scorecards.

Impact of COVID-19 Pandemic on Diversity Recruiting Software Market

During the COVID-19 pandemic, businesses and organizations, faced with unprecedented challenges, are looking for different ways to stay productive. Managing staff procedures, increasing or decreasing headcount, and maintaining workloads has become a remote process for many businesses as they look to protect their employees, their customers, and the public. Centers for Disease Control and Prevention (CDC) has recommended social distancing measures for organizations, which has made remote working a new norm. Employees work from home and manage personal obligations. Businesses are facing difficult decisions about how this seismic shift can be adapted and survived, and hiring practices have changed overnight. All of these factors are expected to impede market growth in 2020 and mid-2021.

Lucrative Regions for Diversity Recruiting Software Market

Lucrative Regions for Diversity Recruiting Software Market
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Market Insights

Artificial Intelligence (AI) to Provide Growth Opportunities to Diversity Recruiting Software

AI is the future of the Diversity Recruiting Software. It can make the diversity recruitment process quicker and simpler. AI is expected to transform recruitment in the next couple of years. With AI, recruiters would be able to use more free time for other essential tasks. AI would ensure that the company gets the perfect match for the position by examining the candidate's resume and online presence to see if it is an ideal fit. Moreover, with AI, businesses would be able to find the best talent, conduct opening interviews, and examine candidate resumes, thus ensuring a faster selection procedure. With the AI assistance, recruiters and staffing agencies can reach out to more qualified candidates. Moreover, they would be able to target their searches by factors, such as job position, education, location, and salary.

Deployment Market Insights

The cloud Diversity Recruiting Software is witnessing high demand compared to on-premises Diversity Recruiting Software. The increasing demand for cloud segment is attributed to the low cost and a robust network infrastructure in developed countries. The cloud Diversity Recruiting Software vendors are also focused on creating a high-level security patch to mitigate the cyber-attack risk.

Diversity Recruiting Software Market, by Offering– 2019 and 2027

Diversity Recruiting Software Market, by Offering– 2019 and 2027
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Enterprise Size Market Insight

At present, various companies are opting for Diversity Recruiting Software due to the increased need for a flexible and modular architecture that can be tailored to any organization's hiring needs from small to large business. The growth of the enterprise is primarily driven by a sizeable increase in the number of employment placement agencies, which drive the majority of their turnover from permanent recruitment activities. Based on the enterprise size, Diversity Recruiting Software market is segmented into small and medium enterprises and large enterprises.

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Diversity Recruiting Software Market: Strategic Insights

Market Size Value inUS$ 357.1 Million in 2019
Market Size Value byUS$ 709.5 Million by 2027
Growth rateCAGR of 9.4% from 2020-2027
Forecast Period2020-2027
Base Year2020
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The players operating in the enterprise content management market focus on strategies such as mergers, acquisitions, and market initiatives to maintain their positions in the market. A few developments by key players are listed below:

  • In July 2020, Entelo announced the completion of Workday Certified Integration. The integration would allow joint customers to search Entelo’s database of passive candidate profiles and select individual or groups of profiles to export into Workday Recruiting.
  • In December 2019, GR8 People announced launch of real-time intelligent personalization to help, inform, and engage candidates with a combination of AI-driven features that result in a more candidate-centric career website experience.

Global Diversity Recruiting Software Segments:

Diversity Recruiting Software Market – By Deployment

  • Cloud
  • On-Premise

Diversity Recruiting Software Market – By Enterprise Size

  • SMEs
  • Large Enterprise

Diversity Recruiting Software Market – By Geography

  • North America

    • U.S.
    • Canada
    • Mexico
  • Europe

    • France
    • Germany
    • Italy
    • Spain
    • UK
    • Rest of Europe
  • Asia Pacific (APAC)

    • Australia
    • China
    • India
    • Japan
    • Rest of APAC
  • Middle East & Africa (MEA)

    • Saudi Arabia
    • UAE
    • South Africa
    • Rest of MEA
  • South America (SAM)

    • Brazil
    • Rest of SAM


  • Be Applied Ltd.
  • Entelo, Inc.
  • GR8 People, Inc.
  • Greenhouse Software, Inc.
  • Hiretual
  • HiringSolved
  • Plum, Inc.
  • Pymetrics, Inc.
  • SeekOut
  • Eightfold AI, Inc.
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered


Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States

Frequently Asked Questions

Which region will lead the diversity recruiting software market in 2027?

North America is expected to be the largest revenue generator in the diversity recruiting software market compared to the other regions. US and Canadian companies continuously invest in R&D activities to introduce new and advanced technologies. These countries have strong economies and are rapidly adopting diversity recruiting software to meet regulatory requirements and survive in a highly competitive recruitment market.

Which factor is driving the diversity recruiting software market?

One of the major factors driving the diversity recruiting software market during the forecast period is the increasing need for enhanced communication capabilities and productivity. Recruiting software solutions, including applicant tracking systems, improve communication channels by keeping applicants and recruiters in the loop. These solutions further assist in filtering, ranking, and storing applicant data instantly during the recruitment process. The recruitment software also streamlines and presents the data flow in a useful form that allows recruiters to sort the applications, generate a shared calendar, and schedule interviews.

Which deployment type led the diversity recruiting software market?

The cloud segment led the deployment segment. Recently, the technology sector has witnessed significant adoption of cloud software, owing to the benefits such as simplified deployment and reduced deployment cost offered by the cloud software. These advantages have attracted a large number of end-users. Due to the increasing demand for cloud software, various players in the diversity recruiting software market are offering cloud products. Additionally, the advanced internet infrastructure in developed, as well as developing countries, is allowing end-users to easily access the cloud diversity recruiting software.

The List of Companies - Diversity Recruiting Software Market

  1. Be Applied Ltd.    
  2. Entelo, Inc.            
  3. GR8 People, Inc.                  
  4. Greenhouse Software, Inc.            
  5. Hiretual                   
  6. HiringSolved          
  7. Plum, Inc.               
  8. Pymetrics, Inc.     
  9. SeekOut                 
  10. Eightfold AI

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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