植物性肉类产品市场基于(关键地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPRE00028970
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 178
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[研究报告]植物性肉类产品市场预计将从 2021 年的 53.5472 亿美元增至 2028 年的 145.2755 亿美元;预计 2021 年至 2028 年复合年增长率为 15.3%。

市场洞察和分析师观点:

植物性肉制品的生产使用植物蛋白,如大豆蛋白、豌豆蛋白和小麦蛋白。大豆蛋白被广泛用于制造植物性肉制品,因为它比其他植物蛋白价格实惠,并且为产品提供了与传统动物肉制品相似的理想质地。肉饼、鸡块、香肠和肉丸是市场上常见的一些植物性肉制品。由于健康问题的增加和动物福利意识的提高,消费者非常倾向于植物性或素食友好型产品。由于肥胖、糖尿病和其他疾病的流行,人们的健康意识不断增强,迫使人们改变饮食习惯。人们普遍认为植物性产品比传统的动物性产品更健康。这一因素极大地推动了植物性肉制品市场的增长

增长动力和挑战:

植物性肉制品的饱和脂肪含量较低,并且卡路里含量高于传统肉类产品,使其成为更健康的选择。这一因素正在推动植物肉产品市场的增长。素食主义趋势的兴起也归因于人们对动物的同情心增强。人们对屠宰场和工厂虐待动物的认识不断提高,引起了消费者对动物保护的担忧。预计这一因素也将促进植物性食品的消费,从而推动植物性肉制品市场。然而,其高昂的价格限制了对价格敏感的消费者的接受。在克罗格和沃尔玛等领先的连锁超市,可以以 5.99 美元左右的价格购买两块 Beyond Meat 的植物汉堡肉饼。另一方面,2 磅碎牛肉的价格大致相同,可以生产 10 倍以上的汉堡肉饼。因此,在比较价格后,消费者通常最终会购买传统肉类而不是植物肉,这阻碍了植物肉产品市场的增长。制造商致力于实现规模经济,以降低生产植物肉产品所需的总体成本。此类举措可能有助于制造商即使在价格敏感的市场中也能获得新客户。

战略见解

报告细分和范围:

战略见解

报告细分和范围:

战略见解

报告细分和范围:

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“全球植物性肉类产品市场”根据类型、类别、分销渠道和地理位置进行细分。根据类型,植物性肉制品市场分为肉饼、鸡块、肉丸、香肠等。根据类别,植物肉产品市场分为冷冻、冷藏和常温。根据分销渠道,植物肉产品市场分为超市和大卖场、便利店、网上零售等。植物肉产品市场按地理位置分为北美(美国、加拿大和墨西哥)、欧洲(德国、法国、意大利、英国、俄罗斯和欧洲其他地区)、亚太地区(澳大利亚、中国、日本、印度、韩国和亚太地区其他地区)、中东和印度非洲(南非、沙特阿拉伯、阿联酋以及中东和非洲其他地区)以及南美和非洲中美洲(巴西、阿根廷以及南美洲和中美洲其他地区)

细分分析:

根据类型,植物性肉制品市场分为肉饼、鸡块、肉丸、香肠等。 2021年,肉饼细分市场在植物性肉制品市场中占据最大份额。

根据分销渠道,植物性肉制品市场分为超市和大卖场、便利店、在线零售和零售店。其他的。超市和大卖场细分市场在 2021 年占据最大市场份额,在线零售细分市场预计在预测期内复合年增长率最高。在线零售因其购物和产品交付的便利性而成为增长最快的分销渠道之一。网上零售商店提供种类繁多的产品并提供大幅折扣;此外,消费者还可以方便地远程购买想要的产品。送货上门服务吸引了大量顾客通过电商平台购物。电子商务网站提供详细的产品信息以及用户评论,帮助买家比较产品并做出明智的决定。这些因素将在未来几年显着推动该细分市场的增长。

区域分析:

根据地理位置,植物性肉制品市场分为五个重点区域:北美、欧洲、亚太、南美和亚太地区。中美洲、中东和非洲非洲。 2021年,欧洲的全球植物肉产品市场规模为20.603亿美元。北美是第二大贡献者,在全球市场中占有30%以上的份额。亚太地区也是植物肉产品的主要市场之一,复合年增长率约为 15%。由于人们对动物福利的认识不断提高,消费者非常倾向于植物性产品。无胆固醇蛋白质食品的优点和类似肉类的质地,促进了欧洲植物性肉制品市场的增长。此外,随着消费者的不断增长,由于倾向于植物性肉类产品,制造商正在采取产品开发和扩张等增长战略,以满足消费者不断增长的需求。例如,植物与植物Bean 于 2020 年 12 月在波士顿和林肯郡(英国)开设了一家植物肉工厂,以服务欧洲市场。该工厂原有植物肉年产量5.5万吨。

行业发展及未来机遇:

重点企业采取的各项举措以下列出了植物肉产品市场的参与者:

  1. 2022 年 12 月,United Supermarket Holdings, Inc. 推出了“BEYOND BEEF”,这是由 Beyond Meat, Inc. 开发的植物性肉类替代品. BEYOND BEEF 是一种类似牛肉末的植物性替代品,可替代传统的牛肉末,可用作汉堡肉饼、肉丸等多种菜肴的配料。
  2. 2022 年 10 月,印度公司 Licious 推出植物肉品牌“UnCrave”其产品组合包括植物性鸡肉和羊肉串。
  3. 2022 年 3 月,Beyond Meat 和百事可乐成立了一家名为“Planet Partnerships LLC”的合资企业。推出由豌豆和绿豆等 100% 植物成分制成的 Beyond Meat 肉干。

Covid-19 影响:

COVID-19大流行影响了各国的几乎所有行业。北美、欧洲、亚太地区 (APAC)、南美和非洲地区实施封锁、旅行限制和企业停业。中美洲 (SAM)、中东和非洲非洲(MEA)阻碍了多个行业的增长,包括食品和饮料行业。饮料行业。在COVID-19大流行初期,严重的供应链中断造成原材料短缺,导致原材料价格上涨。据美国农业部(USDA)称,由于供应链中断,植物肉中常用成分之一豌豆蛋白的价格上涨。这导致价格上涨,对植物肉产品的需求产生负面影响。然而,由于消费者饮食偏好的显着转变,COVID-19 爆发后对植物性肉制品的需求急剧增加。世界卫生组织 (WHO) 发布了新冠肺炎 (COVID-19) 大流行期间应食用的食品指南。该指南建议限制红肉的消费,因为红肉的饱和脂肪比例很高。此外,人们将重点放在减少肉类消费总量上,转向素食和纯素饮食,以提高免疫力。这些因素对植物肉产品市场的增长产生了积极影响。

竞争格局和主要公司:

该领域的一些知名企业全球植物肉产品市场包括Beyond Meat;康尼格拉品牌公司;不可能食品公司;阔恩食品公司;家乐氏公司;希拉里吃得好; Vbites 食品有限公司;在屠夫面前;现场烘烤;和托福基;除其他外。这些公司高度参与产品创新和新产品开发,以增强他们的专业知识并扩大他们的产品组合。此外,这些公司还与业内其他参与者合作,以满足更广泛的客户群。这些举措预计将为植物肉制品市场的主要行业参与者提供强劲的增长潜力。

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


Can you list some of the major players operating in the global plant-based meat products market?

The major players operating in the global plant-based meat products market are Beyond Meat; Conagra Brands, Inc.; Kellogg’s Company; Tofurky; Field Roast; Before the Butcher; VBites Foods Inc.; Hilary’s – Drink Eat Well, LLC.; Quorn; and Impossible Foods Inc.

What are the opportunities for plant-based meat products in the global market?

Plant-based meat is experiencing strong demand in emerging regions like the Asia Pacific and the Middle East & Africa. Rising demand for low or no meat diets owing to shifting consumer priorities towards sustainability and wellness is driving the plant-based meat industry across the Asia Pacific. On the other hand, plant-based meat is also gaining huge traction across the Middle East & Africa as consumers in the region are reducing their meat consumption in an attempt to lead a sustainable and healthy life. Thus, the surging demand for plant-based meat in emerging regions will provide a strong market potential over the forecast period.

Based on the distribution channel, why is the supermarkets and hypermarkets segment have the largest revenue share?

Based on distribution channel, the supermarkets and hypermarkets segment accounted for the largest revenue share as the increasing urbanization, rising working-class population, and competitive pricing are boosting the popularity of supermarkets and hypermarkets in developed and developing regions. Moreover, manufacturers of plant-based meat products usually prefer to sell their products through supermarkets and hypermarkets owing to a heavy customer base.

What is the scope of the global plant-based meat products market?

The market scope for global plant-based meat products takes into consideration the retail sale of plant-based meat products and not the foodservice consumption.

What are the key drivers for the growth of the global plant-based meat products market?

The growing importance of environmental sustainability is expected to significantly drive the development of the plant-based meat products market over the forecast period. Also, the growth of the veganism trend is also attributed to growing affiliation with animals. Animals are ill-treated in slaughterhouses and factor which is raising concerns related to animal protection among consumers. This factor is also expected to boost the consumption of plant-based food. Thus, rising veganism and vegetarianism trends are projected to significantly drive the growth of the plant-based meat products market over the forecast period.

What is the largest region of the global plant-based meat products market?

Europe accounted for the largest share of the global plant-based meat products market. Europe has emerged as a significant plant-based meat products market due to considerable demand for animal-meat alternatives from consumers owing to increasing health consciousness and the rising veganism trend.

The List of Companies - Plant-Based Meat Products Market

  1. Beyond Meat
  2. Conagra Brands, Inc.
  3. Kellogg’s Company
  4. Tofurky
  5. Field Roast
  6. Before the Butcher
  7. VBites Foods Inc.
  8. Hilary’s – Drink Eat Well, LLC.
  9. Quorn
  10. Impossible Foods Inc.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

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  • Validates and strengthens in-house secondary research findings
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Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
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Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

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  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

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We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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