[Rapport de recherche]Le marché de la margarine industrielle était évalué à 2 480,0 millions de dollars américains en 2018 et devrait atteindre 3 330,4 millions de dollars américains d'ici 2027 ; elle devrait croître à un TCAC de 3,4 % entre 2019 et 2027.
La margarine industrielle est un produit laitier utilisé comme substitut au beurre. Bien que la margarine et le beurre industriels soient utilisés pour améliorer la saveur dune variété de plats, ils présentent des caractéristiques distinctes. L'eau, les protéines et la matière grasse constituent le beurre, tandis que la graisse animale et/ou l'huile végétale transformée constituent la margarine industrielle.
Le marché de la margarine industrielle en Amérique du Nord devrait croître au TCAC le plus élevé au cours de la période de prévision. . La croissance du marché dans cette région est principalement attribuée à la prévalence croissante de maladies telles que le diabète, lhypertension artérielle et la constipation, les consommateurs étant de plus en plus soucieux de leur santé. Pour cette raison, les producteurs de produits alimentaires aux États-Unis se concentrent sur la fabrication de produits à base de margarine sans gras trans. La demande croissante de margarine industrielle est alimentée par le nombre de nouveaux produits de margarine modifiée lancés par les fabricants de margarine, tels que les tartinades faibles en gras ou sans gras et la margarine enrichie de lait enrichi en vitamine D. La demande croissante de margarine industrielle en Amérique du Nord a incité les fabricants à établir leur présence dans la région, ce qui a encore alimenté la croissance du marché de la margarine industrielle en Europe.
Impact de la pandémie de COVID-19 sur le marché de la margarine industrielle
L'épidémie de COVID-19 affecte négativement les économies et les industries de divers pays en raison des confinements, des interdictions de voyager et des fermetures d'entreprises. Lalimentation et les boissons font partie des industries importantes qui souffrent de graves perturbations telles que des restrictions sur la chaîne dapprovisionnement et la fermeture dusines de production. Les effets mondiaux de la maladie à coronavirus 2019 (COVID-19) se font déjà sentir et la demande de margarine en bloc en 2020 sera considérablement affectée. La COVID-19 a influencé le comportement et la demande des consommateurs, leurs habitudes dachat, le réacheminement de la chaîne dapprovisionnement, la dynamique du marché et lingérence du gouvernement. Ainsi, ces facteurs freinent la croissance du marché de la margarine industrielle dans lindustrie alimentaire et des boissons.
Marché de la margarine industrielle
Aperçu du marché
La demande croissante de produits alimentaires à faible teneur en calories devrait alimenter la croissance du marché de la margarine industrielle
Le marché de la margarine industrielle est en croissance en raison de la demande croissante de aliments et boissons faibles en gras en raison de lévolution des modes de vie et de la prise de conscience croissante de la santé. Les jeunes sont de plus en plus conscients des bienfaits dune alimentation équilibrée pour la santé, comme par exemple éviter lobésité et le diabète. La croissance du marché devrait être soutenue par une augmentation du nombre de produits alimentaires à faible teneur en calories stockés dans les supermarchés, ainsi que par d'importants efforts de recherche et de développement entrepris par les fabricants pour élargir leur gamme de produits et vendre de meilleurs produits à bas prix. Vandemoortele, Unilever Plc, Richardson International Limited et Conagra Brands, Inc. comptent parmi les principaux fabricants de margarine industrielle qui vendent de la margarine industrielle à faible teneur en calories pour plaire à la jeune génération soucieuse de sa santé.
Type Insights< /p>
En fonction du type, le marché de la margarine industrielle est divisé en margarine à tartiner, margarine industrielle tout usage et mélange de beurre. Le segment de la margarine industrielle à tartiner représentait une part de marché plus importante en 2018. Comparée au beurre, la margarine industrielle a une meilleure tartinabilité à température ambiante. En raison de sa capacité de tartinage supérieure à celle du beurre, la margarine est devenue une pâte à tartiner de table plus populaire et moins coûteuse. La margarine industrielle est encore une tartinade courante sur les toasts et le pain. Il est couramment utilisé comme substitut au beurre plus coûteux en raison de sa douceur et de sa texture crémeuse. Les margarines à tartiner sont souvent faibles en cholestérol et en gras trans, ce qui en fait une alternative équilibrée. Le faible taux de cholestérol LDL dans la margarine industrielle est susceptible de stimuler le marché, car elle est de plus en plus consommée par des consommateurs soucieux de leur cholestérol.
Ainsi, tous devraient propulser la demande de margarine industrielle au cours de la période de prévision.
Marché de la margarine industrielle, par application– 2018 et 2027
Application Insights
En fonction des applications, le marché de la margarine industrielle est segmenté en boulangerie, pâtes à tartiner, sauces et garnitures, confiserie, produits de commodité. la nourriture et autres. Le segment de la boulangerie représentait la plus grande part de marché en 2018. La margarine pour croissants, la margarine feuilletée dure, la margarine à la crème au beurre, la margarine pour gâteaux et la margarine pour pâte feuilletée sont les types de margarine industrielle les plus populaires utilisés dans l'industrie de la boulangerie. La margarine est utilisée pour produire une pâte de blé tendre dans une variété de produits de boulangerie. Les boulangers préfèrent la margarine en raison de sa texture douce, qui permet de préparer facilement un glaçage à la crème au beurre ou du sucre à la crème pour une génoise. Les pâtisseries danoises sont préparées avec de la margarine roulée dedans. La margarine en bâton, également connue sous le nom de margarine en bloc ou margarine grossière, a une texture similaire à celle du beurre et est donc utilisée comme substitut du beurre dans la pâtisserie et la cuisine. Au cours de la période de prévision, l'augmentation de la consommation de margarine industrielle dans les boulangeries devrait alimenter la demande pour ce produit.
Aperçu stratégique
Quelques acteurs opérant sur le marché de la margarine industrielle sont Associated British Foods. , Bunge Limited, Conagra Foodservice, Inc., EFKO Group, Fuji Oil Europe, NMGK Group, Puratos, Richardson International Limited, Vandemoortele et Wilmar International Limited, entre autres. Les entreprises clés mettent en uvre des stratégies de fusions et d'acquisitions ainsi que de recherche et développement pour élargir leur clientèle et gagner une part significative sur le marché mondial, ce qui leur permet également de maintenir leur marque à l'échelle mondiale.
Pleins feux sur le rapport
- Tendances progressives de l'industrie sur le marché de la margarine industrielle pour aider les acteurs à développer des stratégies efficaces à long terme
- Stratégies de croissance commerciale adoptées par les marchés développés et en développement
- Analyse quantitative de le marché de la margarine industrielle de 2019 à 2027
- Estimation de la demande mondiale de margarine industrielle
- Analyse PEST pour illustrer l'efficacité des acheteurs et des fournisseurs opérant dans l'industrie
- Développements récents pour comprendre le scénario de marché concurrentiel
- Tendances et perspectives du marché ainsi que facteurs qui stimulent et freinent la croissance du marché de la margarine industrielle
- Aide au processus de prise de décision en mettant en évidence les stratégies de marché qui sous-tendent l'intérêt commercial, conduisant à la croissance du marché
- La taille du marché de la margarine industrielle à différents nuds
- Aperçu détaillé et segmentation du marché, ainsi que de l'industrie de la margarine industrielle dynamique
- Taille du marché de la margarine industrielle dans diverses régions avec des opportunités de croissance prometteuses
Marché de la margarine industrielle - par application
- Boulangerie< /li>
- Tartinables, sauces et garnitures
- Confiserie
- Plats cuisinés
- Autres
Industriel Marché de la margarine - par type
- Margarine à tartiner
- Margarine industrielle tout usage
- Mélange de beurre
< br>Marché de la margarine industrielle - par source
- Source animale
- Source végétale
Marché de la margarine industrielle - par forme
- Margarine industrielle dure
- Margarine industrielle molle
Profils d'entreprises
- Bunge Limited
- Associated British Foods plc.
- Conagra Brands, Inc.
- Groupe EFKO
- Fuji Oil Europe
- Groupe NMGK
- Puratos
- Richardson International Limited
- Vandemoortele
- Wilmar International Ltd.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The rising application of industrial margarine in the bakery industry has been one of the major key factors driving the growth of this market. Industrial margarine is widely used in making bakery items and other food processing industries. It is used in puff pastries, croissants, cakes, bread, chocolate, sweet rolls, cookies, and biscuits. Since cost of margarine and fat content is lower as compared to butter, it is preferred by most bakers, food processors, and foodservice providers like hotels, restaurants, and cafes (HORECA).
The North America accounted for the largest market in the industrial margarine region. Several domestic and international companies have a strong foothold in the North American region. In the North America region, the US is a major market for industrial margarine. Margarine is used as a functional and less expensive butter replacement that provides both richness and stability to finished baked goods without jeopardizing flavor.
Bakery accounted to be the most widely used application for industrial margarine market. . In various baked goods margarine is used in the preparation of wheat dough so as to make it tender. Margarine has been the choice ingredient of bakers as its soft texture makes it light work to whip up into buttercream frosting or to cream into sugar for a sponge cake. Roll-in margarine is used in preparation of Danish Pastries. Stick margarine, also known by names such as block or hard margarine, have the same texture as butter, and therefore used as substitutes for baking and cooking.
The List of Companies
- Bunge Limited
- Associated British Foods plc.
- Conagra Brands, Inc.
- EFKO Group
- Fuji Oil Europe
- NMGK Group
- Puratos
- Richardson International Limited
- Vandemoortele
- Wilmar International Ltd
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
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- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
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Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
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- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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